Social Media Marketing

  • Most Topular Stories

  • Social Media & B2B Telemarketing Go Hand In Hand to Produce Leads

    Mediavine Marketing
    Howard Larson
    25 Feb 2015 | 6:59 am
    This post was contributed by Howard Larson, owner of Larson & Associates, a company designed for Target Marketing & Telesales Attacks for new account acquisition. I think it is safe to say that Social Media Marketing is now considered to be a major part of a business-to-business marketing program. Yet, it is surprising to find that a lot of companies still underestimate its sheer power in the B2B world. Is Social still “the next big thing” to be taken advantage of, or are we past that? Is it just something to play around with, with no real practical ROI advantages, or does it…
  • What is a Marketing Technologist?

    Jackson Marketing Services
    Stacy Jackson
    31 Mar 2015 | 9:05 am
    There has been a lot of buzz lately over the role of the marketing technologist in marketing organizations. It’s really about time, too, especially in B2B organizations. In my life prior life as a marketing manager working for a mid-sized B2B technology company, I can tell you how frustratingly painful and difficult it was to get IT resources or tech support for marketing initiatives. I had to build up trust with the CIO before I could get my paws on anything sacred from a tech standpoint. Marketing is becoming one of the most tech-dependent roles in many companies around the world. It is…
  • 3 Easy to Use Blog Monetization

    Nurdin Budi M.
    29 Mar 2015 | 9:27 pm
    Some of the blogs in recent years with the increase in the stage soon; the reason behind this is more than simple - people are looking for ways to make some extra dollars and blogs often proved to be earning big for this task. Everyone has a blog struggling to start making a residual income. It is a form of income where you can cut not stop workflow fixed income. The following article will explain the three basic models of liquefaction. They are improving the easiest and very suitable for business people who are new to blogging.Affiliate marketingWhen it comes to affiliate marketing store…
  • LinkedIn Groups Versus Company Pages

    Angular Marketing » Social Media
    Michael Fine
    1 Apr 2015 | 8:11 am
    I have been receiving one question quite often lately:  What is the difference between a LinkedIn Company Page and a LinkedIn Group? Both of these options serve a great purpose for your company but accomplish different things.  According to a HubSpot study of over 5,000 companies, it was found that “traffic from LinkedIn generated the [Continue reading] The post LinkedIn Groups Versus Company Pages appeared first on Angular Marketing.
  • The A-Z Guide To A Winning Facebook Fan Page: 26 Awesome Tips You Need to Know

    Jacqueline Kyo Thomas
    1 Apr 2015 | 7:30 am
    With 1.39 billion monthly active users, Facebook is one of richest sources of community and leads. You need to be on Facebook because one out of every seven people on earth is on Facebook. It’s a guarantee that at least some of the people you’re trying to reach has a Facebook profile, and if that’s where they’re hanging out, you should be there, too. Why You Need a Facebook Fan Page But, you don’t want to publish content on your own personal Facebook page. There’s two compelling reasons why. With a personal page, you can’t get the insight you need to target your audience. And,…
  • add this feed to my.Alltop


  • The A-Z Guide To A Winning Facebook Fan Page: 26 Awesome Tips You Need to Know

    Jacqueline Kyo Thomas
    1 Apr 2015 | 7:30 am
    With 1.39 billion monthly active users, Facebook is one of richest sources of community and leads. You need to be on Facebook because one out of every seven people on earth is on Facebook. It’s a guarantee that at least some of the people you’re trying to reach has a Facebook profile, and if that’s where they’re hanging out, you should be there, too. Why You Need a Facebook Fan Page But, you don’t want to publish content on your own personal Facebook page. There’s two compelling reasons why. With a personal page, you can’t get the insight you need to target your audience. And,…
  • 50 Most Amazingly Talented Graphic Designers To Follow On Instagram

    Mary Stribley
    30 Mar 2015 | 8:00 am
    In its early days, Instagram used to be all about filtered pictures of your lunch and your pets, but since then it has grown into an immeasurably useful creative tool. Nowadays Instagram can be used for just about anything, and a lot of creatives have opted to use it as a catalogued portfolio of their work and a platform to network with others in their field. From handcrafted typographers, illustrators and painters, right through to animators and 3D designers, there is an Instagram page for just about every creative niche and to prove this, we’ve decided to compile a list of some inspiring…
  • Writing an Effective Design Brief: Awesome Examples And a Free Template To Get You Started

    Karen DeFelice
    26 Mar 2015 | 8:00 am
    You’ve gotten a lead on a really sweet client. The kind that makes you do a happy dance. You quickly research their company, their branding and their social media outlets. You’re ready to make a Skype date to talk about their needs and goals. You usually grab a pen and pad and scribble notes while talking with them. And you’re so excited about the project, ideas are already flowing that you can’t wait to start. But what happens when you get off that client call and realize you forgot to ask some important questions? You don’t want to start your design only to discover that what you…
  • 50 Of The Most Beautiful Twitter Banners Of 2015 So Far

    Caitlin Jordan
    25 Mar 2015 | 8:00 am
    Do you like free stuff? I think the better question is, who doesn’t like free stuff? The next question: do you realize you have a plethora of free advertisement right at your fingertips? Social media gives you the option to plaster your brand all over your page and completely customize your look. You have profile pictures, headers, and banners galore, but are you utilizing them to their full potential? Let’s talk Twitter, and how you can customize your banner to best suit your brand and get the most bang for your (free) buck. 01. Display your work If you’re an artist you want to get…
  • 10 Menu Design Hacks Restaurants Use to Make You Order More

    Janie Kliever
    25 Mar 2015 | 7:00 am
    Whether we like it or not, marketing and psychology have been fast friends for a long time. So it’s quite likely that pretty much any design has at least some elements that were chosen specifically to get you to feel a certain way or take a certain action. Call it what you will — subliminal messaging, the power of suggestion, manipulation — but businesses are constantly cooking up ways to influence your decision-making, restaurants included. In fact, the restaurant industry has its own special toolbox of psychological strategies called menu engineering. Menu engineers study the visual…
  • add this feed to my.Alltop

    Online PR Pixie

  • How To Gain Expected ROI In 2 Months

    12 Mar 2015 | 4:45 am
    In the digital marketing world, it is always crucial to measure ROI (return on investment) over your client’s monthly investment. ROI optimization often happens when you are selling huge varieties of products, clients who are cutting costs, or... Read More
  • 10 Digital Predictions for the Year of the Goat

    7 Jan 2015 | 2:09 am
    As the New Year begins, predictions and thoughts are being shared by writers, marketers, social experts and influential bloggers. So I thought I would jump on the bandwagon and share my feelings along with a few from a... Read More
  • How to Rock the Biggest Blogger Event your Industry Has Ever Seen.

    9 Dec 2014 | 1:45 am
    With nearly 20% of the web being powered by WordPress alone, the importance of blogs in today’s media landscape cannot be overlooked. As a matter of fact, aggregated visits from blogs outperform by far aggregated visits from major... Read More
  • Are you an Introvert or an Extrovert?

    26 Nov 2014 | 3:53 am
    I take part in the UK Blog Awards #bloghour chat (almost) every Tuesday on twitter. Last week I asked a question that had been lingering in my mind for a while, and some very interesting opinions were offered... Read More
  • Escaping the real world and discovering Paperbark Camp

    20 Nov 2014 | 3:58 pm
    We all need time out from our working lives which means escaping the city and switching off to embrace relaxation. This is exactly what I did last weekend and I was fortunate enough to find the perfect place.... Read More
  • add this feed to my.Alltop

    Angular Marketing » Social Media

  • LinkedIn Groups Versus Company Pages

    Michael Fine
    1 Apr 2015 | 8:11 am
    I have been receiving one question quite often lately:  What is the difference between a LinkedIn Company Page and a LinkedIn Group? Both of these options serve a great purpose for your company but accomplish different things.  According to a HubSpot study of over 5,000 companies, it was found that “traffic from LinkedIn generated the [Continue reading] The post LinkedIn Groups Versus Company Pages appeared first on Angular Marketing.
  • The Benefits of a Live Chat

    Michael Fine
    9 Mar 2015 | 8:06 am
    Besides constantly hoping to wake up and have hair on my head, most of my day is spent trying to make our current and potential clients as happy as possible. You may think it’s cheesy, but having an employee dedicated to supporting your current and potential clients can help put out fires before they get [Continue reading] The post The Benefits of a Live Chat appeared first on Angular Marketing.
  • How Netflix Changed the Face of Content Marketing

    Nicole Betterbid
    27 Feb 2015 | 8:11 am
    Before Netflix became the media giant it is today, CEO Reed Hastings did what no other streaming service had done before. Instead of only investing in other networks’ programming, as they had been doing since the streaming service launched in 2007, he decided to invest in his own. In 2011, Netflix announced they were foraying [Continue reading] The post How Netflix Changed the Face of Content Marketing appeared first on Angular Marketing.
  • Merge Google Plus Pages and Keep Followers and Reviews

    Jacob Bohall
    23 Feb 2015 | 8:17 am
    I’m currently working on a project for a client that brought about some extreme frustration. They had created a Google+ account, and did some work to build up a following, created YouTube videos that were linked, posts, photos, etc. Meanwhile, Google had apparently created a local page for them at some point where they had [Continue reading] The post Merge Google Plus Pages and Keep Followers and Reviews appeared first on Angular Marketing.
  • SEO Strategies for the Modern World

    Jack Hamilton
    16 Feb 2015 | 8:15 am
    In an online world dominated by Pandas, Penguins, and other black-and-white animals, there is one savior that website owners who need a guide to traverse the ever-changing SEO landscape… this blog post about SEO for the modern world of Internet marketing! Over the past several years, search engine optimization has evolved to meet the expectations [Continue reading] The post SEO Strategies for the Modern World appeared first on Angular Marketing.
  • add this feed to my.Alltop

    Digital Marketing, Social Media, & SEO - Lancaster, PA — Inkling Media

  • 7 Tips for Telling a Compelling Technical Story to a Non-Technical Audience

    Ken Mueller
    30 Mar 2015 | 2:00 am
    This post is a guest post from Jennifer Long, one of the students in my continuing education blogging class at Pennsylvania College of Art & Design. Every new medicine, technology, or treatment approach we rely on today stems from one collective source: research. It is essential to our ultimate health and well-being. Whether it’s learning more about how the body works or finding new ways to combat devastating diseases, research is at the heart of it all. Unfortunately, there are people both inside and outside the Washington beltway who question the value of medical research or, more to…
  • 9 Tools for Small Business Reputation Management and Brand Monitoring

    Ken Mueller
    23 Mar 2015 | 2:00 am
    For many small businesses, dealing with an online presence can be a bit daunting. It can take a lot of time to maintain a website and a presence on various social media platforms. Many small businesses find it hard to simply maintain a Facebook page or Twitter account, let alone do them well. As a result, many businesses turn their social media management over to hired guns, many of whom seem to simply do the bare minimum: a post here, a tweet there, and that’s that. But one element of a strong social and online presence that’s often forgotten is that of brand monitoring and…
  • Turning Your Clocks, and Your Digital Presence, Forward

    Ken Mueller
    9 Mar 2015 | 2:00 am
    A version of this post originally appeared here in 2013. This weekend, most of us here in the U.S. moved our clocks ahead an hour as we jumped into Daylight Saving Time. Yes, it’s that one day of the year when we bemoan the loss of an hour of sleep. But, the upside is more daylight in the evening Those two times a year when we adjust our clocks are also the times that local fire authorities remind us to change the batteries in our smoke detectors, just to make sure they are in proper working order. But now with these newfangled ten-year smoke detectors, that’s less of an…
  • A Plea for Sanity: The Sad Plight of Libris Flavum

    Ken Mueller
    2 Mar 2015 | 5:32 am
    It’s time to take a stand. For years, the species Libris Flavum (Yellow Book) and its kin, Liber Populus Numerus (Phone Book), were a regular and welcome part of our lives. We got excited whenever a new one would arrive on our doorstep, wrapped in its plasticine cocoon, quickly swooping it up in our arms in order to shower it with love. “It’s here, it’s here!” we would exclaim with joy, as we were giddy with excitement for this new addition to our home.   But times have changed. What was once an important part of our lives has fallen into disfavor. For years…
  • A New Way to Increase Your Facebook Likes

    Ken Mueller
    23 Feb 2015 | 2:00 am
    Facebook continues to be one of the top social networks for small businesses, mostly because of it’s size and the sheer number of people who use the platform regularly. But with algorithmic changes that are seemingly making it harder for small businesses to reach their fans, it’s important to look for legitimate ways to reach more fans and/or increase the number of people who like your business. Recently, my friend Liz Jostes at Eli Rose Social Media discovered and clued me in on a relatively new feature that addresses a problem regularly faced by businesses: how to get more likes…
  • add this feed to my.Alltop


  • ચાલો… ચાલીયે સોશિયલ મીડિયા ને સથવારે…

    Nilesh Javia
    24 Mar 2015 | 5:26 am
    - ફેસબૂક ભારત માં મહત્તમ ઉપયોગ માં લેવાય છે, ૧૦ કરોડ થી વધારે users - ભારત માં ટ્વીટર ના ૩.૫ કરોડ users - Linkedin ના ૩૦ + કરોડ users માંથી ૨.૬ કરોડ ફક્ત ભારત માં - ભારત માં ૨૦૧૫ ના અંત સુધી E – Commerce દ્વારા બીસ્નેઝ ૧૦૭,૮૦૦ કરોડ ને પાર કરી જશે - ફેસબૂક ની એક…
  • Banking Done Right on Social Media

    Radhika Oguri
    8 Jan 2015 | 6:26 am
    Although we have seen the finance industry adopt social media a while after other industries were actively participating in the medium, it’s pretty great how they have understood the potential and rolled out some successful campaigns that have struck a chord with their audience. We analyzed a few private and national banks, specifically, to understand their use of Social Media. There are a few platforms that are unanimously embraced by the banking industry and a few more that none have seemed to explore. Almost all the banks have taken to Facebook, Twitter, LinkedIn, Youtube and have also…
  • DigiWhirl Client Case-study: RobinAge

    7 Dec 2014 | 10:27 am
    A Social Media Strategy + Training Project for a Children’s Newspaper with Pan-India Readership As a newspaper, RobinAge had a great content team in-house. They just needed some training & strategic support to have an ongoing social media presence managed in-house. We sketched a strategy that would be an extension of the newspaper on social media. We made a detailed roadmap which would be a learning tool & constant support for the executive team. We then trained the in-house team and handed over. Has been great to see their social activities and growth. Social Media for…
  • Top Mobile Twitter Apps

    1 Aug 2014 | 3:33 am
    We got talking with the awesome folks at PriceBaba and they had a lot of suggestions for the right Twitter apps for us active social media users. They were nice enough to jot down an article on the same….. If you are a regular user of Twitter, you probably are unsatisfied with what the official client has to offer. You may be aware that there are a variety of third-party apps that offer a better design and many useful features than the original. The various options can be confusing, so here’s a breakdown of the more popular 3rd party Twitter apps. For iOS Tweetbot — Touted as one of…
  • A look at Aam Aadmi Party’s Meteoric Rise on Social Media

    Ashley Sequiera
    30 Jan 2014 | 10:32 pm
    AAP is a newly formed political party in India founded in 2013. Their meteoric rise in popularity has taken everyone for a surprise including the two major rival parties – Congress and BJP. AAP is very active on social media channels. They have received a lot of support from people using networking sites like Facebook, Twitter and YouTube. Arvind Kejriwal the newly elected chief minister of Delhi is a graduate from IIT Kharagpur. He is leading AAP to make India a corrupt free place to live. This motto of a corruption free India makes an instant connect with the Indian mass. He rose from…
  • add this feed to my.Alltop


  • How customer on-boarding can increase profitability

    Kinshuk Jhala
    29 Mar 2015 | 5:16 pm
    Customer on-boarding is an important way to communicate your values and services to your client-customers.
  • 4 ways to use your competition to improve social media

    Maria Florio
    21 Mar 2015 | 11:07 am
    Running out of ideas on how to engage and attract your customers or prospects on social media can happen. It’s not for lack of trying; sometimes it’s just a brain freeze or simply you can’t come up with something new. If there’s one way to acquire new ideas for your social media activity, it’s through […]
  • 3 Steps to Start Your Website Makeover

    Paul Reyes-Fournier
    18 Mar 2015 | 10:36 am
    Paul Reyes-Fournier suggests that a three step website redesign process using Wix and Google Analytics may be a viable option for DIYers looking to upgrade an old site.
  • Social media statistics: correlation versus causation

    Jim Dougherty
    9 Mar 2015 | 10:24 pm
    Treating all of your comparative data as correlative allows you to make better decisions about it. (How to break out of the causation mindset)
  • How to easily capture cropped screenshots using Greenshot

    Jim Dougherty
    8 Mar 2015 | 8:43 pm
    If you use a lot of screenshots in your writing, Greenshot is a great app to have in your arsenal. It easily captures and processes partial screenshots.
  • add this feed to my.Alltop

    Mediavine Marketing

  • Why authors should build a social media presence now

    Carly Alyssa Thorne
    9 Mar 2015 | 1:26 pm
    This post was contributed by Carly Alyssa Thorne, owner of Transformations Life Coaching and CEO of the Linked Local Network. In today’s world of joint ventures, collaborations, self-publishing, or any publishing, your social media presence is paramount to that process and here is why. Most contracts now have a clause that say you are also responsible for co-marketing Sections of applications for publishing, being interviewed, speaking etc… now ask for links to your social media and ask about your reach as well as how many people are on your list. People are looking to promote,…
  • Social Media & B2B Telemarketing Go Hand In Hand to Produce Leads

    Howard Larson
    25 Feb 2015 | 6:59 am
    This post was contributed by Howard Larson, owner of Larson & Associates, a company designed for Target Marketing & Telesales Attacks for new account acquisition. I think it is safe to say that Social Media Marketing is now considered to be a major part of a business-to-business marketing program. Yet, it is surprising to find that a lot of companies still underestimate its sheer power in the B2B world. Is Social still “the next big thing” to be taken advantage of, or are we past that? Is it just something to play around with, with no real practical ROI advantages, or does it…
  • Are You Marketing to Your Targets’ Generations Effectively?

    Mary Erlain
    11 Feb 2015 | 11:36 am
    Today’s post was contributed by Mary Erlain, published author, speaker and professional trainer/coach/facilitator. Her most recent book is “Communicating with the 5 Generations in the Workplace“.  I see the generational differences creating perhaps the most confusion for small business owners. Business owners are trying many channels, oftentimes without a strategy or follow-up plan. Frustration grows and marketing resources dwindle. An overall attitude change takes place as the marketing channel takes the blame for the failure when in fact it was a “spray and pray”…
  • Check Your Tweets’ Effectiveness with Twitter Analytics

    Michele Rempel
    4 Feb 2015 | 5:47 pm
    Before Twitter introduced its own analytics tool, checking the effectiveness of your tweets was tougher to figure out. You had to rely on stats from third party sites. Some of these stats were good, some were sketchy, some were free and some sites charged a hefty fee. Now, small businesses can get all the information they need (in our opinion) straight from the source. If you have a Twitter account, then you have access to analytics. Log into your account and then open up a new browser tab and go to You’ll be automatically directed to the analytics of…
  • Pinterest Analytics: Why Your Company Needs a Business Account

    Fred McMurray
    26 Jan 2015 | 4:28 pm
    Recently, I received an email from Pinterest informing me that I had created over 1,770 pins in 2014. I’m a middle-aged man, so I was amazed (and maybe a bit embarrassed) at just how much time I had spent there. My daughter, who introduced me to Pinterest back in 2012, is laughing out loud at the fact that I have created so many pins. I have found that Pinterest is a great tool to raise awareness about who I am and what I do. Since I was also notified by Pinterest that I should consider creating a Business account, I decided to find out what the advantages would be. What I discovered is…
  • add this feed to my.Alltop

    Social Media Online Classes

  • 7 Secrets to Find Anything Using Google Search

    Maria Peagler
    30 Mar 2015 | 10:01 pm
    7 Secrets to Find Anything Using Google Search audio version. How often do you use Google search? Daily? Multiple times a day? For small business owners, searching Google is an important tactic for competitive research, finding the best tools, and solutions for problems. But, getting the results you can actually use is tricky.  Fortunately, today I’m showing you my seven secrets for finding ANYTHING using a Google search.  These are the tactics I use most often to refine the results Google displays when I’m searching. Here’s the one-page infographic, with each tactic…
  • Weekly Top 5 for Mar 30, 2015

    29 Mar 2015 | 10:00 pm
    Our classes are just the start of the learning you get here at  Here are the additional resources available this week..   #1. [WEBINAR EXCERPT] 3 Must-Have Google Analytics Reports for Small Business Google Analytics can be overwhelming and frustrating to figure out. No more! Learn the only 3 reports you need in this excerpt from our members-only webinar . . . . (infographic included) #2. How to Repurpose Your Content This SMOC member is a jewelry designer and collaborated with a videographer to produce a behind-the-scenes video of…
  • Google Analytics Made Simple [Webinar Excerpt]

    24 Mar 2015 | 3:00 am
    Watch this excerpt from this month’s members-only webinar to learn the three must-have Google Analytics reports for small business. Infographic and transcript are below the video: Google Analytics Made Simple Learn the three must-have Google Analytics reports for small business Members-Only Content Webinar replay, slide deck, mp3 audio & checklist   Infographic   Transcript Maria Peagler: What are your three must have Google Analytics reports for small business? Hi, I’m Maria Peagler, founder of and I’m going to show you the three most…
  • Weekly Top 5 for Mar 23, 2015

    23 Mar 2015 | 1:06 am
    Our classes are just the start of the learning you get here at  Here are the additional resources available this week..   #1. Social Media Hacks You Can Use for More Engagement on ANY Network Every business wants MORE engagement . . . well here are EASY hacks to get more engagement on ANY social network . . . . #2. 3 Must-Have Google Analytics Reports for Small Business Overwhelmed by the “firehose” of data that is Google Analytics? Maria breaks it down for small businesses in this 30-minute webinar, infographic, slide…
  • Engagement Hacks to Use on Any Social Network

    Maria Peagler
    16 Mar 2015 | 10:01 pm
      “I need more engagement!” Sound familiar? Today I’m coming to the rescue with four no-fail hacks you can use on ANY social network to increase your engagement. Let’s get started — 1. Use Video to Get Higher Engagement on Facebook, Instagram & Twitter In 2015, video has the highest reach of any post type on Facebook. To be clear, that’s video uploaded to Facebook, not linked to from YouTube. Reach is the gateway to higher engagement, so you’re guaranteed to increase both using video. Video is still unique on Instagram and Twitter: we’re…
  • add this feed to my.Alltop

    Fire Brand Social Media

  • Pinterest is the Future

    Cynthia Cavoto
    30 Mar 2015 | 4:54 am
      Facebook and Twitter are considered to be the two most popular and most used social networking websites so far. However, Pinterest is becoming more addictive than both of the other social networks due to its usability. The social network is primarily imaged based, which draws people in and makes them stay. The web site [...] The post Pinterest is the Future appeared first on Fire Brand Social Media.
  • Hootsuite VS SproutSocial

    Cynthia Cavoto
    23 Mar 2015 | 4:45 am
      In an age when everyone uses social media and has accounts of various social networking web sites, there is a need to have a way to manage everything. Social media management software is quickly becoming the go to application to manage and even use all types of social media web site. Most marketing companies [...] The post Hootsuite VS SproutSocial appeared first on Fire Brand Social Media.
  • Social Advertising

    Cynthia Cavoto
    16 Mar 2015 | 5:07 am
    As social media evolves, so does advertising. Ever since Facebook, Twitter, Google+, Pinterest, YouTube and other popular social networking web sites were born, marketing and advertising opportunities have grown exponentially. Advertising on social media has evolved from simply being a post or an image to a whole web page full of ways to communicate an [...] The post Social Advertising appeared first on Fire Brand Social Media.
  • Be A Social Media Lookout

    Cynthia Cavoto
    9 Mar 2015 | 4:41 am
    Social media is an everyday presence for most people, and an invaluable marketing tool in the digital age. However, with everybody putting out posts, pictures and links all day every day, there are bound to be bad posts. These bad posts can be bots or spam set up to be real people or they can [...] The post Be A Social Media Lookout appeared first on Fire Brand Social Media.
  • Test the Waters

    Cynthia Cavoto
    1 Mar 2015 | 11:35 am
    Social media is the most direct way to advertise these days, with more and more people online than ever. That means billions of people all across the globe are posting content online constantly day in and day out. Due to the excessive amount of information that is posted, there are certain times when people are [...] The post Test the Waters appeared first on Fire Brand Social Media.
  • add this feed to my.Alltop

    Jackson Marketing Services

  • What is a Marketing Technologist?

    Stacy Jackson
    31 Mar 2015 | 9:05 am
    There has been a lot of buzz lately over the role of the marketing technologist in marketing organizations. It’s really about time, too, especially in B2B organizations. In my life prior life as a marketing manager working for a mid-sized B2B technology company, I can tell you how frustratingly painful and difficult it was to get IT resources or tech support for marketing initiatives. I had to build up trust with the CIO before I could get my paws on anything sacred from a tech standpoint. Marketing is becoming one of the most tech-dependent roles in many companies around the world. It is…
  • How Facebook Is Failing Local Businesses

    Stacy Jackson
    27 Mar 2015 | 11:35 am
    The former head of SMB Marketing at Facebook on why social media can no longer help small businesses reach customers. Source: Many small business owners are have gotten serious over social media over the past year or so, but maybe it’s too late? If you consider the opinions and information shared by Chris Lou, former head of SMB Marketing at Facebook, things do seem bleak for small businesses seeking to win traffic (on and offline) through social media. If you are a reader of this blog, you know this isn’t “new” news. If you read my February…
  • Email Marketing Best Practices for Lead Generation

    19 Mar 2015 | 8:21 am
    In the age of social selling, email seems to have lost some of its charm as a method for lead generation; however, it shouldn’t be overlooked. Email remains a great way to generate sales leads and convert more of your prospects into customers. Unfortunately, many times email gets a bad rap because best practices are not followed. Best practices are there to help you properly engage with your prospects in a more likeable manner. Below are some best practices to help your email marketing efforts generate more leads. Choose Subject Line Carefully – The subject of your email is the first…
  • 10 Quick & Easy Social Media Tips

    Stacy Jackson
    22 Feb 2015 | 4:10 pm
    Are you looking for ways to quickly and easily improve your social media management and marketing? Here are my top ten time-saving tips for your social media marketing efforts. 1. Use to add a call to action to every social share. is one of my favorite recent finds. Social media is all about sharing and creating a community. That means doing more than talking about your brand. However, the marketer in you would probably love to have some sort of call to action associated with every link you share — even when it’s not a link back to your own site. With,…
  • Have You Adjusted Your Social Media Approach for 2015?

    Stacy Jackson
    11 Feb 2015 | 5:45 am
    The glory days of free reach on Facebook are behind us. It’s time to rethink your approach to Facebook and broaden your social media marketing approach. Source: It’s 2015. The good old days of free reach on Facebook are over. The days of depending solely on Facebook are over. Check out this post to learn about where the traffic you want to reach is in 2015, and pick up a few tips for optimizing your presence on a variety of social media platforms. The post Have You Adjusted Your Social Media Approach for 2015? appeared first on Jackson Marketing…
  • add this feed to my.Alltop

    Adroitte Blog

  • What is responsive web design?

    17 Mar 2015 | 4:10 am
    Until a few years ago, websites were designed specifically for laptop and desktop screen resolutions. While this worked perfectly fine, the advent of web capable smart phones, tablets and plethora of other devices, have brought about the need for an adaptable web design that allows websites to be viewed effortlessly on any device. Responsive web […]
  • Social Media and Technology

    2 Mar 2015 | 11:49 pm
    The steady rise in popularity of social networking has led to new technology constantly being devised, aiming to change the way we use Facebook, Twitter, Snapchat, Instagram and other social media sites. Here’s a quick rundown on the latest developments in the tech field that is sure to impact social media in the near future. […]
  • Things to Be Taken Care While Choosing a SEO Company

    24 Oct 2012 | 5:21 am
    In the present scenario, your online reputation plays a major part in your business future and only the right SEO company can help you achieve both high search engine rankings and your desired ROI. The SEO company you choose should be a long term partner with the ability to understand your goals and turn them […]
  • The Latest SEO Updates by Google – 2012

    17 Oct 2012 | 5:13 am
    Google’s SEO updates for 2012 include nine Google Panda Updates and the Google Penguin Update launched on April 24. Here’s a quick look at the changes brought about by these updates and what you can do to maintain your search engine rankings. The Google Panda Updates The Panda Update, which affected 12% of search queries, […]
  • Mobile SEO Best Practices 2012

    10 Oct 2012 | 4:59 am
    Popular mobile trends marketing website Mobile Marketer reported that some brands are now finding that more than 30 percent of all searches come from mobile devices. This leaves us in little doubt about the importance of mobile SEO for effective mobile search campaigns, especially in the aftermath of the Google Panda and Penguin Updates. Read […]
  • add this feed to my.Alltop

    Nischala’s Space, Thoughts, Expressions…

  • Round-up of Social Media Image / Video Creation Tools (Mostly free)

    26 Mar 2015 | 2:30 am
    In the past 3 months, I have tried and used several tools to create images / videos for social media. In this post, I’m sharing a list of the  tools I’ve used – grouped into different categories. Most of them are free of cost for the basic feature set, and also have an option for paid feature upgrades. Images for Simple Text, Easy and Quick to Use – Particularly useful for quotes, blog headers, simple images Pablo Canva ReciteThis Creating collages of Images Photovisi PicMonkey Editing Images – particularly useful to retain / improve image quality (clarity) or make…
  • Video | The A to Z of Blogging

    19 Mar 2015 | 2:20 am
    When I was born I did not know A to Z. Thanks to my parents and teachers, I learned. Now as a parent myself, as I’m teaching my kids A to Z, I wonder if there is an A to Z for blogging too! Surprisingly, I discovered YES! In this post, I’ve tried to share my views on the A to Z of blogging using a video. To view the video, click here Please Note: This is the first time that I am creating a video. I hope you enjoy watching it! I know I enjoyed creating it! Liked it? Leave a comment to let me know Connect with me on Nischala’s Social World Columnist / Byline in : Economic Times |…
  • The 5 Treasured Lessons in 5 Years of Blogging

    12 Mar 2015 | 2:30 am
    In March 2015, I’ve completed 5 years of active blogging. So I asked myself what are the 5 key lessons I took away from blogging. Since my latest muse are infographics, I compiled the insights into the below. Like It? Leave a comment to let me know… —————————————————————————————————————————————— Connect with me on Nischala’s Social World Columnist : Huffingtonpost | Business2Community | WomensWeb | Sheroes India | PeopleMatters | YoWoTo | | Parentous Blog : Nischala’s Space,…
  • 300+ years of women at work | What were her key career enablers?

    7 Mar 2015 | 11:32 am
    Today is 8 March 2015. So Happy Women’s Day! Anyone who reads me knows that women at work is a topic dear to me, and I hope my writings make a difference for the case and cause of women at work. Last year in 2014, I did a survey on women at work, and “women speaking to each other / sharing their stories” emerged as one of the top points on how women can support the case and cause of women at work. As I looked in my network (real / virtual), I recognized that I knew several amazing women at work who were doing their bit and best to make it work every single day – with…
  • What determines “HER” Career Path?

    7 Mar 2015 | 1:30 am
    I’ve been in the corporate world for about 15 years now. In this tenure, I have been fortunate to experience in my career (up close and personal) the great, good, bad & ugly; and I survived. Along the way, I’ve also seen a lot of women / mothers navigate their career trajectories very differently at different phases. Everyone’s context / circumstances are different, and hence so are their choices. And yet, there seems to be some drivers on how she makes those choices to make peace with her work and her life. So what are those variables which determine her ‘career…
  • add this feed to my.Alltop

    Facebook Marketing Made Easy

  • Facebook Ads Bootcamp: The Anatomy of Creating Facebook Ads That Work (In Just 4 Steps)

    31 Mar 2015 | 8:43 am
    I know from personal experience that creating the perfect Facebook Ad can sometimes feel like climbing Mount Everest—the hard way! With so many potential factors to think about, it can be easy to get bogged down in details and not know what you’re really meant to do. When it comes to creating the perfect Facebook Ad, I feel it’s better not to overthink what you’re doing—otherwise what needs to be short, punchy and attention-grabbing might become invisible to your potential leads—and ruin the point of your ad in the first place! These are my four top steps to creating a……
  • How To Give Your Facebook Ad Campaign A Quick Boost With This Little-Known Tool…

    17 Mar 2015 | 8:41 am
    It’s exciting to work with Facebook for ads—all that customization, right at your fingertips—but how can you be sure that your campaign is actually working? How can you be sure that your conversion rates are good? How can you even know that people are listening to what you have to say? If you’re racing ahead with the campaign without knowing anything—that could be problematic in the long run. But there is a tool out there that lets you fine-tune your marketing campaign, just as if you were one of those marketing ninjas effortlessly creating campaigns that simply work. And…
  • How To Organize Your Facebook Ads Campaign

    6 Mar 2015 | 4:23 am
    Overwhelmed? Don’t know what to do in your Facebook Ads dashboard? In this video, you’ll learn how to organize your Facebook Ads campaign to market your product effectively. To begin organizing your Facebook ads campaign, login to your page and look at the navigation bar on the left and choose the bar that says “Ads Manager.” After you have clicked that button you’ll see several different options to the right of the navigation bar, but for this video we’ll focus on just a few options related to campaign structure and organization. The 3 buttons we’re focusing on now are…
  • REVEALED: Facebook Ads Are The ONLY Way To Successfully Market On Facebook – And Here’s Why!

    3 Dec 2014 | 4:13 am
    There’s no doubting that Facebook is a great way to stay in touch with friends – but are you using it successfully to expand your own business? Chances are, you’ve tried, but it turns out that the labyrinthine back-office and myriad of choices have likely flummoxed you. You’re not alone: Facebook’s constant algorithm changing often hurts people just like you. Click here to find out how I can help you! It used to be simple. You grew your fans through good fashioned, honest hard work. You got your likes with blood, sweat and tears. You did this so fans could……
  • Tired of wasting time and no results? Four juicy steps to follow and create your own Social Media Strategy Template!

    17 Mar 2014 | 12:29 pm
    Here is the deal! You dedicate such a big amount of time – maybe even more than 30 minutes a day – and…. no results!!!! It is not funny!!  I know. Maybe sometimes you wonder what’s the whole fuss around social media miracle anyway. It doesn’t get results anyway. But here is the thing. You need to become a PRO!! Pro means having a social media strategy template – it’s a MUST!!! To make sure you have one that’s right for your business, go here and read more. It’s so easy to get sucked in all the social content if… Read the Full ArticleThe post…
  • add this feed to my.Alltop

    Peg Fitzpatrick

  • Creatively Boost your Editorial Calendar

    23 Mar 2015 | 3:30 am
    Thinking of your blog as a publication and creating an editorial calendar for your content will help keep you on track with your blogging. Being organized with overall themes, post ideas, and using your analytics to keep your blog readers happy can make your blogging life easier. Once you have your editorial calendar created, you’ll find that creating more content is easier because you know just what’s coming up next. This takes some of the pressure off of creating blog content and still allows you the freedom to move articles around in the schedule or work ahead in any order that you see…
  • Need More Time? Read These Tips to Maximize Your Social Media Efforts

    9 Mar 2015 | 6:15 am
    Social media is fun but can be very time consuming. Learning ways to maximize each of your efforts will make everything you do more successful. While everyone should create their own special social media mix that will help them meet their goals, there are some ways that you can maximize your time by processing things so you can get on to other things. Social media is not rocket science, however there are a few tricks and tips that can make things really start to hum for you. 1. Include a call to action when you post Posting something fantastic with a call to action will encourage…
  • Social Media Graphic Secrets Revealed

    23 Feb 2015 | 6:00 am
    Let’s look at social media graphics and how you can be using them with your social media. Aside from the general advice of use a graphic, photo, or video with every post, I’d like to explore why they can help you better market your small business, product, or service online. There’s more to creating great social media graphics than choosing the proper size. I frequently hear that people can spot my posts on social media and they’re drawn to the images that I share. This is such a huge compliment because it means that I’ve developed a recognizable visual style.
  • How To Turn Your Google Plus Profile From Blah to Fantastic

    10 Feb 2015 | 5:30 am
    Google+ provides the blank slate for a solid social media profile with unlimited link and text opportunities. Compared to the scarcity of a bio on Twitter and Instagram with minimal text and link opportunities, Google Plus is the place to maximize your social business with solid information to attract your ideal customers and fans alike. Combine this with a stunning image for your cover photo and you’ll see that Google+’s profile can be a home run for you or your business. Let’s start with a fantastic Google Plus cover photo. The dimensions for this are: Recommended size: 1080 x 608…
  • Boost your Social Media Savvy with these Secrets

    2 Feb 2015 | 6:28 am
      With so many social media platforms out there, it’s hard to keep up with all the changes. These quick social media tips reveal some secrets that can boost your social media savvy in no time! Links for more information on HOW to do each of these tips below. Secrets for Twitter, Facebook, Instagram, LinkedIn, YouTube, Pinterest, and Google+. If you learn something new, please share with the hashtag: #SMSecrets. Social Media Secrets from Guy Kawasaki How to add multiple photos and tag people in photos on Twitter How to create Facebook dark posts How to add video natively on Facebook…
  • add this feed to my.Alltop

  • How To Draw More Attention on Pinterest

    Jennifer Webster
    29 Mar 2015 | 10:43 pm
    A recent article titled 7 Ways to Attract More Attention on Pinterest written by Brian Honigman describes that Pinterest is known for its organic marketing and applying the right tactics makes it easier to increase your popularity. Here are several ways to get your pins better exposure and stronger Pinterest presence. Create Rich Pins Basically, Pinterest depends on remarkable and amazing visual content yet even awesome photos and fantastic discoveries have hard time to stand out among the millions of pins uploaded every day. Use rich pins that will allow you to add context and additional…
  • Top Secret Marketing Techniques for Your Small Business

    Bill Webster
    25 Mar 2015 | 12:21 am
    The success or failure of your Internet Marketing plan is based on the right tactics and strategies. Internet marketing is a great tool to make your service industry viable. The following are simple tips for small business owners who are just starting out in the business. Define Your Internet Marketing The keyword to success for your Internet Marketing is defining exactly what you want for your business. This includes the nature and extent of your business and target market itself. Tip: Make sure you know exactly how many people are visiting your website. You should also find out if your…
  • How Freelancers Should use Social Media

    Jennifer Webster
    24 Mar 2015 | 12:25 am
    Working as freelancer is an amazing opportunity, however finding clients is not always easy. Are you using your social media channels in the most effective ways possible to draw more clients? Even if you think you are, perhaps there are some areas that need improvement. Here are some strategic tips for you to use in maximizing your social media presence, so you can spend less time looking for clients and more time working. Set Your Business Objective As in any endeavor, you will fully enjoy the benefits of social media with a solid and concrete plan. Here are some to consider. Identify and…
  • Social Media Marketing Tips

    Samantha Collier
    23 Mar 2015 | 12:20 am
    Social media marketing is no longer a fad. Although it can seem overwhelming at first due to the hype and the always-changing rules, it’s actually quite simple. Yes, it takes awhile to learn the lingo and how to navigate the different sites, but once you do, you’re set. Here are some simple ways to start marketing your business on social media.  Determine your goals and objectives. What do you want to gain from social media? Brand recognition? More website traffic? More clients? You need to set your expectations prior to opening your first social media account. Research, Research, and…
  • An Idiot-Proof Guide to Creating Status Updates that Facebook Loves

    Jennifer Webster
    20 Mar 2015 | 12:03 am
    Using social media to market your small business is no longer a fad. As a small business owner who isn’t familiar with social media, joining a social network can seem riskier than playing the penny stocks. Here at SHIFT Digital Media, we’re happy to tell you that Facebook advertising isn’t that complicated. In fact, we’re confident you could create a perfect status update for your business after reading this post! How to Create the Facebook Status Update   Let’s face it; people come to Facebook for entertainment. As a Facebook marketer you need to create status updates that are…
  • add this feed to my.Alltop


  • How useful is Instagram?

    29 Mar 2015 | 9:55 am
    Are you using Instagram for your business? For the longest time, I was not an Instagram lover for business. I felt that it was more for foodies and clothing lines. Another challenge I felt was that it was difficult to … Continue reading → The post How useful is Instagram? appeared first on Time2Mrkt.
  • Can you be a better networker?

    24 Mar 2015 | 9:08 am
    As a networker, can you make improvements? I read a great deal of articles geared to job seekers. This one by Careerealism talks about 4 Steps To Take For Effective Networking. These days so many people are finding jobs or getting … Continue reading → The post Can you be a better networker? appeared first on Time2Mrkt.
  • Branding Your Email

    22 Mar 2015 | 1:45 pm
    Do you think that your email address counts in branding your business? I hope you said YES! So often I see business people who have an email address that reads or While I always set up a … Continue reading → The post Branding Your Email appeared first on Time2Mrkt.
  • Using LinkedIn as a CRM

    7 Mar 2015 | 9:08 am
    Do you use a CRM for your business? If you use a CRM – Customer Relationship Management tool for your business and contacts, that is great! Hopefully you are making use of the automated items that you can set-up to … Continue reading → The post Using LinkedIn as a CRM appeared first on Time2Mrkt.
  • One of the 70 percent

    23 Feb 2015 | 2:54 pm
    Are you one of the 70 percent of Technicians who started their own business? Last week I wrote an article about the type of person who typically start their won business. It indicated that 70 percent of people who start … Continue reading → The post One of the 70 percent appeared first on Time2Mrkt.
  • add this feed to my.Alltop

    Savvy Social Media Style™ Blog

  • You Have the What, Don’t Worry About the How

    Tamyka Washington
    22 Mar 2015 | 12:06 pm
    You know what drives me crazy? Being an entrepreneur, and still having people tell you how to be an entrepreneur. I get it though…if you’ve found a successful way to do business, you want to share that (or sell it), to others on the same pursuit. The problem I have is when people try to convince you that their way of “being an entrepreneur”, is the right way, or the only way to achieve success. WRONG! Entrepreneurship is FREEDOM…many of us left corporate positions, or chose this path so we could express ourselves the way we know how, the way that is natural to…
  • How to Get Customers Online Without Paying for Advertising

    Tamyka Washington
    18 Feb 2015 | 11:57 am
    Did you start or launch a business online and are now ready to start making money? Have you been wondering how to get customers online without paying for advertising? Is it even possible? The answer is yes, it’s possible (anything is possible…right?) If you’re like most entrepreneurs, you started on a shoestring budget and probably have little to no money for marketing or advertising. You also know that where there is a will, there is a way…and that way is what I’m going to share with you in this post. Since you are reading this, I’m going to assume you understand the…
  • Women in Business – NaTasha Rector

    Tamyka Washington
    6 Feb 2015 | 7:00 am
    Name: NaTasha Rector Company/Business: Declare Your Wealth Year Started: 2014 Website: I am a: Mom Entrepreneur Tell us about yourself: NaTasha Rector is a Professionally trained Business Coach and has more than 15 years of Marketing and Business Development experience.  She has worked in several industries and various sized companies developing and implementing, strategic plans for success. She has founded two businesses, and has created a successful coaching business for the members in her MLM downline.  NaTasha is an Author, Public Speaker, Photographer, and…
  • When it’s Time to Quit

    Tamyka Washington
    28 Jan 2015 | 12:46 pm
    Every now and then, I feel compelled to express myself a little more direct, than normal. This is one of those times. You can call this a ‘rant’ post…but, I’ve got to get this out… I’m an entrepreneur. Lots of people are entrepreneurs. BUT…there are some people who claim to be entrepreneurs, while their actions show a very different reality. Now, I’m not judging…just observing the mindset and behaviors of the self-proclaimed entrepreneurs, who really need to just hang it up and realize, it’s time to quit. Entrepreneurs Work for…
  • Blog, Capture Page or Both?

    Tamyka Washington
    16 Jan 2015 | 11:40 am
    Getting your business started on the internet does not have to be difficult. The reason why most people struggle with getting set up online is because they are confused by all the different information available. Some experts say you need a blog, others say you don’t, and should have a capture page instead. Then, there are some who recommend you use both. Makes you wonder, what to do…what to do? Of course, each one has its benefits when it comes to your online marketing strategy. It’s just knowing when to select the one that is appropriate, and most effective with helping you…
  • add this feed to my.Alltop

    Frederic Gonzalo

  • 5 Success Factors for Effective Storytelling in Travel

    Frederic Gonzalo
    30 Mar 2015 | 1:00 am
    Travel marketing, at its core, is no different than marketing in any other industry; it is a means to reach financial objectives, increase revenues, lower costs and have an overall profitability making travel brands viable in the long term. But how we communicate to our customer base and potential travelers, on the other hand, is where travel and hospitality has an edge: we sell dreams! Vacations or getaways, leisure or business travel… there is an aspirational component here all humans can relate to. Storytelling, not selling Rather than simply trying to get “heads in…
  • Which Online Marketing Channel Should You Prioritize?

    Frederic Gonzalo
    26 Mar 2015 | 2:00 am
    When it comes to online marketing effectiveness and driving both traffic and conversions to a website, brands have plenty of options to choose from: direct traffic, organic vs. paid search, email, social media, display banners, referral traffic, etc. But as we can suspect, these channels don’t necessarily have the same level of effectiveness depending if we are a small, medium or large organization. Results will also vary greatly depending on which industry we may evolve in – brand paid search may work well in travel but less so in sports or home & garden, for example. The…
  • Should Travel Brands DO or BE Social?

    Frederic Gonzalo
    17 Mar 2015 | 5:55 am
    I know, the title of this post is not original. In fact, I thought we had laid that debate to rest a while back, like in 2010 or 2011, perhaps. But here we are in 2015, and I find it fascinating to see how many brands still don’t “get it” when it comes to social media. Sure, the rapid-fire evolution of social networks, mobile adoption and overall digital marketing tactics are enough to keep many CMOs as well as small & medium business owners awake at night. In the past few months, as I was giving different keynotes and workshops to travel industry stakeholders, here are…
  • The OTA Duopoly: Priceline vs Expedia

    Frederic Gonzalo
    8 Mar 2015 | 8:48 am
    Online Travel Agencies, better known as OTA, have been around for almost 20 years, so we really shouldn’t treat them as a novelty by now. Expedia was launched back in 1996 while Priceline was founded in 1997. In the earlier days, OTA were seen as a convenient distribution channel where hotels and airlines could sell extra inventory. This was particularly true after the events surrounding 9-11 when the industry was focusing on security issues and improving the customer experience across the board, investing in new properties with five to ten-year programs meant to upgrade facilities. Online…
  • Videos on Facebook: Get In While They’re Hot!

    Frederic Gonzalo
    26 Feb 2015 | 6:44 am
    Marketers around the world know getting organic reach from a Facebook Page is no longer a walk in the park as it once was. With its EdgeRank algorithm, Facebook filters content to ensure people see only relevant posts in their newsfeed. Why, you may ask? Considering the following stats: There are over 1.4 billion active users on Facebook, of which 890 million are active daily! 300 million photos are uploaded every day on the network There are 510 comments posted, 293,000 statuses updated, and 136,000 photos uploaded… every second! In the U.S. the average Facebook user likes 70 company…
  • add this feed to my.Alltop

    Brand Meets Blog

  • 4 Steps To Improving Your Blog In April. (Aka the #4stepblogchallenge)

    Louisa Claire
    29 Mar 2015 | 1:27 pm
    Most bloggers don’t need to become ‘better bloggers’  to start seeing the kind of growth they are looking for in their blogs. The chances are that you don’t need to become a better blogger ….and even though you might be on a quest to crack the ‘secret formula’ for growth, you won’t find success in a formula – you’ll find it within yourself when you take that next step, when you push through that next barrier, when you show up for yourself. This April I want to invite you to join me in discovering what is really true; that you…
  • Getting the most out of Monetising Your Relationship With Brands

    Louisa Claire
    1 Mar 2015 | 3:18 pm
    Today I’m sharing my top tips for getting the most out of monetizing your relationship with brands over on Problogger. Hope you enjoy it!    
  • Brandlicious Grad: Vanessa from Style & Shenanigans

    Louisa Claire
    23 Feb 2015 | 11:43 am
    When we ran the pilot group of Brandlicious last year, I invited Vanessa from Style and Shenanigans to be a guest of the program. Vanessa’s blog launched with passion and she’s built a beautiful community with her own flavour of style, home, family and travel. Today I’m thrilled to welcome her to our blog…. Vanessa, what’s your blog about? My blog, Style and Shenanigans is about finding every day style in the chaos and joys of family life. Style that is fun, affordable, fabulous and family friendly. What’s your big dream/goal for your blog? I would love…
  • Media Kits 101: your questions answered

    Louisa Claire
    18 Feb 2015 | 11:40 pm
    Now, it’s no secret I love a media kit, they are a great tool for bloggers to show off their blog. I also happen to know that they are a big cause for confusion…and sometimes concern for lots of bloggers. I am going to put your mind at ease today so that whether you’ve had a media kit for a long time or are creating one for the first time you can be confident that you’re getting it right. First things first, What is a Media Kit? A media kit is a digital document that shows off your blog by presenting key information about it (your blog), you (the blogger), and your…
  • Brandlicious Grad: Amanda from Not A Ballerina

    Louisa Claire
    16 Feb 2015 | 3:30 pm
    Amanda is an amazing person to introduce you to – she’s been blogging for ten years. WOW! I think that deserves an applause! I’ve enjoyed hearing her story and I hope you will too! I give you Amanda from the travel blog, Not A Ballerina…. What’s your blog about and why did you start blogging? Not A Ballerina is a travel blog, but not the ordinary kind that follows a traveller around. I’ve travelled a lot throughout my life and continue to do so but what Not A Ballerina really aims to do is talk about how much people can learn and change from travel and to…
  • add this feed to my.Alltop

    Top Tier Media

  • Leverage Social Media on Weekends

    Shannon Smyth
    20 Mar 2015 | 3:56 pm
    In this day and age it is crucial to have a strong social media presence. However, many business owners erroneously neglect their social media pages on weekends. Even if you aren’t in the office, it’s essential that you maintain a consistent flow of engaging posts and respond to potential customer inquiries or issues from Friday to Sunday. Your Customers are Most Active on Weekends On the customer service end of things, the standard 9-5, Monday through Friday schedule is when you are the most active on your social media accounts. However, your customers are on a completely…
  • How to Host a Successful Blogger Event for Your Brand

    Shannon Smyth
    2 Mar 2015 | 1:07 pm
    While media events have been a staple for many decades, the Internet and blogosphere have created an entirely new approach to this brand-building activity. However, it is important to understand the potential pitfalls and take care of the basics if you want to have a positive experience with any traditional press and/or influencer or blogger event. If there is any time you want your brand and company to shine, it’s in front of those who will be writing about it to deliver your brand message to their captive audience. Define Your Objectives and Deliver Substance As bloggers play an…
  • How to Pitch Bloggers – and How to Find Them!

    Shannon Smyth
    22 Jan 2015 | 1:13 pm
    If you are running a small business, chances are that publicity and marketing for your brand and product line are on your mind. Without a dedicated publicist, contact emails, editorial calendars and the all-too-important relationship with your chosen print or broadcast editor, this type of media may be out of reach. Or maybe you simply want to increase awareness faster than the 3-4 month lead time that magazine editors require and are looking to bloggers. Many businesses understand the value of partnering with influencers such as bloggers, vloggers and Instagrammers to endorse their…
  • How Great Customer Service Can Impact Word of Mouth Marketing

    Shannon Smyth
    7 Jan 2015 | 10:06 am
    Today’s business management focuses greatly on the customer experience to enhance revenue. You can be on every social platform, have a great marketing campaign and garner plenty of positive product placement in print and broadcast, but if your customer service is severely lacking, then all of that effort could be mute. In terms of cost and efficacy, word of mouth (WOM) marketing yields the most profound results for companies across a bevy of sectors. At the same time, a negative customer experience expressed through WOM can affect the organization greatly as well. Nevertheless, positive…
  • 4 Social Media Trends in 2015

    Shannon Smyth
    26 Dec 2014 | 9:33 am
    It is clear that social media is not going anywhere, anytime soon. In fact, just by taking a look at 2015, you can see that there are some trends that will change the way we look at social media altogether. These are trends that we must keep an eye out for because they are real game-changers. 1. Niche Social Media Sites Will Take Over For so long, we have dealt mainly with mainstream social media sites like Twitter and Facebook, but that won’t be the case in 2015. In particular, Ello is an ad-free social network that will cater to a specific niche (especially those looking to escape to…
  • add this feed to my.Alltop

    Third Team Media

  • A Facebook Marketing Must: Facebook Paid Adverts

    22 Mar 2015 | 10:00 pm
    Should I invest on Facebook adverts for my page? Good question. The short of it is that it depends on several factors. This post, after all, was inspired by one of our recent posts about Alliance Software Inc. There we mentioned that what this B2B can do to add to its already compelling and consistent content on its Facebook page is to check about investing on Facebook paid advertising to increase reach and relevant page likes. The key word there is relevance. By putting out some money into Facebook paid advertising, you can increase your base of relevant people who will most likely and…
  • CHECKLIST: 4 Items You Need to Review on your Facebook Page Right Now

    8 Mar 2015 | 5:28 pm
    When you set up your Facebook page, put in your company’s description, and upload photos as profile and cover, you might think that is the end of it and that you’re ready to post and engage. If it were that easy, then anyone could just manage a Facebook page. It can be easy if you know your company’s brand and identity. But since communicating yourself online can be quite different from communicating personally with a client, it would not hurt to “audit” your social media channels, Facebook page included, at least every quarter. By social media audit, we mean you taking the time to…
  • Why you should promote your B2B company on social media: A look at Alliance Software Inc.

    22 Feb 2015 | 6:35 pm
    Statistics show that 83% of B2B (or business-to-business) marketers invest in social media to increase brand exposure while 69% to raise web traffic and 65% to gain market insights. You cannot blame these marketers for doing so, for B2B buyers today are 70-90% on their way through the buying journey before reaching out to a vendor. Also, online sales account for about 35% of total revenue for B2B vendors. This is the kind of scenario that encourages Alliance Software, Inc., a global application development company and business solutions specialist that was established in 2000, to invest, set…
  • Social Media Conversations: Doing Them Right

    8 Feb 2015 | 5:00 pm
    Not long ago, we talked about the significance of social listening to a brand. In this new post, we are doing a sequel that tackles the next tricky step: joining in the conversation. We mean what we said, that talking with customers through social media is tricky. But it can be dealt with extra effort. You see, the people who comment on your posts are more than just profile pictures. They are humans who can easily be turned off by brands talking with them on the borderline of being stalker-ish. They can be grumpy, too, if brands ignore them or interrupt discussions where brands are best as…
  • Leveraging Social Media to Boost your Brand in 2015

    26 Jan 2015 | 1:49 am
    Last time, we kicked off the year with a blog post that attempts to answer the value of outsourcing a digital agency as your partner this year in social media planning and execution. (And we basically recommend that you do outsource one, if you want to grow your business and cope with the vibrancy of the market.) From there, we rediscovered the intimate relationship between your brand and your social media initiatives. We wish to talk with you more about it in this post. Brand, to us folks at Third Team Media, is a sacred word. We fully understand the value of this word that is not just an…
  • add this feed to my.Alltop

    Gigya's Blog

  • 8 Terms Every Business Should Know When Developing a Customer Identity Management Strategy

    Reeyaz Hamirani
    31 Mar 2015 | 11:23 am
    Advances in marketing technology and databases have fundamentally changed how businesses learn about consumers and maintain relationships with their customers. The more brands are able to understand about their customers on a granular level, the more effective they are at marketing to said customers. This granular level of understanding is achieved by accessing and leveraging the valuable data housed within a user’s online identity. Customer identity data is the foundation for modern marketing. When users register or log in on websites and applications, using either traditional registration…
  • Customer Spotlight: Harvard Business Review Saves Developer Time & Resources with Gigya

    Rachel Serpa
    26 Mar 2015 | 8:15 am
    About Harvard Business Review Harvard Business Review (HBR) is dedicated to publishing management ideas and advice for business leaders. Founded in 1922 as a non-profit subsidiary of Harvard University, HBR is now published in twelve different languages worldwide. The Challenge To drive subscription rates and provide readers with a seamless experience, HBR sought to implement social login on However, with evolving social network APIs and privacy regulations, finding the resources to manage social login was a challenge. “We needed a social login solution that was easy to…
  • The 4 Levels of Customer Understanding

    Reeyaz Hamirani
    23 Mar 2015 | 8:13 am
    As a marketer, nothing is more rewarding or lucrative than knowing exactly who your customers are, and being able to provide them with what they want, when they want it, and how they want it. Achieving this type of business-to-customer relationship requires a significant amount of data-driven intelligence, as well as the willingness to embrace new advances in marketing and data management technologies. According to Teradata, just 18% of marketers say they have a single, integrated view of customer actions. Some businesses are able to thrive by understanding their customers on a granular…
  • SXSWi 2015 Recap: Highlights from The Gigya Grill

    Reeyaz Hamirani
    18 Mar 2015 | 7:45 am
    As the Interactive portion of SXSW 2015 comes to a close, we’d like to take a moment to thank all of our guests who came out to the third annual Gigya Grill. This year, we took over the La Sol y La Luna restaurant in Austin for three days of networking, great food, and fun. From Casino Night with a live DJ to the Matt Wilson Band and an award-winning gelato station, we hope our attendees had as much fun as we did. We also hosted an insightful panel discussion entitled Exploring the Future of Digital Identities. An amazing collection of marketing experts discussed how identity is…
  • Customer Spotlight: Rallyhood Ramps Up User Retention

    Rachel Serpa
    13 Mar 2015 | 8:10 am
    About Rallyhood Rallyhood is a community platform that brings people together by allowing users to create and join their own groups. Rallyhood enables users to work together towards common goals and causes via collaboration, communication and sharing tools. The Challenge As a high-growth company with aggressive benchmarks, Rallyhood sought to drive platform adoption across devices, as well as gain a better understanding of its users. With a lean and highly efficient team, Rallyhood needed a way to create a seamless registration experience for users while minimizing required…
  • add this feed to my.Alltop

    New Media and Marketing

  • Adblocking software increasing dramatically

    1 Apr 2015 | 5:55 am
    In Q2 2014 there were approximately 144 million monthly active adblock users globally (4.9% of all internet users); a number which has increased 69% over the previous 12 months. You would think that consumers don’t want to see ads as they surf the Web. Key insights Google Chrome is bringing ad blocking to the masses and seeing the largest increase of adblockers, up by 96% to approximately 86 million monthly active users between Q2 2013 and Q2 2014. Share of ads blocked by “end-user installed” browsers is 4.7x higher than by “pre-installed” browsers. Adblock adoption is happening…
  • Sorry, but desktops still rule eCommerce

    31 Mar 2015 | 5:25 am
    75% of all eCommerce orders are with desktops, not mobile, according to Custora.  While consumers are increasingly using their mobile devices, marketers should understand the benefits of using a desktop vs. using a mobile device from a consumer standpoint. Why do people use mobile and where do they use it?  Well, in research that I attended last summer wit mobile users, we found that a lot of people “kill free time” with their smartphones while commuting to work or attending meetings.  They tended to use iPads at home while either watching TV.  But we found out something…
  • Mobile growing but PC’s still rule

    28 Mar 2015 | 9:50 am
    According to Comscore “mobile platforms are not eating into aggregate time spent on desktop, which has still grown 37 percent over this time period.”  More than 3/4 of all digital users are now using both desktop and mobile platforms to access the Internet. Key Findings: While most of the growth in digital media consumption over the past four years has occurred on smartphones (up 394 percent) and tablets (up 1,721 percent), these mobile platforms are not eating into aggregate time spent on desktop, which has still grown 37 percent over this time period. The digital media pie…
  • Is pull marketing really viable?

    24 Mar 2015 | 5:40 am
    Pull marketing, we keep hearing about it, but do consumers really have the time to interact with all the content and social media trying to pull them into brands?  My theory, based on two years of qual and quant research is that the answer to that is NOGreg Satell over at Futurelab says As audiences continued to fragment and digital technology made it increasingly viable for brands to become publishers, many began to think that maybe it was time to turn the funnel on its head. Rather than pushing consumers with awareness, they would pull them through it using inbound strategies, like…
  • Why do so many digital marketers fail?

    23 Mar 2015 | 7:14 am
    I have just been reading some of the summaries from the latest gathering of digital marketing “stars” (in their own minds) at SXSW and it’s no wonder that there is so much money that is being wasted in digital marketing.  Would I like to be able to whatever I want when it comes to marketing online?  You bet, but I understand that my client is in business to make money and I have to clearly show them that what we are doing is  driving brand objectives. If you think that the top brand, who are doing well in digital marketing, are immune to mistakes you need to look no…
  • add this feed to my.Alltop

    Katie Leimkuehler - Socia Media Coach & Consultant »

  • 5 Social Media Tools You Should Be Using Today

    Katie Leimkuehler
    24 Mar 2015 | 8:46 am
      If you want to be successful on social media, you have to know how well your marketing is working. How do you do that? By measuring your influence and effectiveness. There has never been a more important time to capitalize on using the best social media tools to enhance your brand visibility. These five […] The post 5 Social Media Tools You Should Be Using Today appeared first on Katie Leimkuehler - Socia Media Coach & Consultant.
  • Your Weekly Action Plan to Twitter

    Katie Leimkuehler
    24 Mar 2015 | 8:38 am
      Twitter is an excellent tool to connect, engage and reach out to your fans, audience and customers. But just like anything, there is a right and a wrong approach to Twitter. Before anything you need to develop a social media strategy and then you need to create a weekly plan to make the most […] The post Your Weekly Action Plan to Twitter appeared first on Katie Leimkuehler - Socia Media Coach & Consultant.
  • ECommerce Entrepreneurs You Should Follow on Social Media

    Katie Leimkuehler
    6 Feb 2015 | 2:07 pm
    Social media has made the world much more transparent in the last decade. Beginning as a platform where you post pictures of yourself and share experiences with friends and family, social media now engulfs a major part of our everyday life – including how we learn and get inspired. The opportunities for inspiration and knowledge […] The post ECommerce Entrepreneurs You Should Follow on Social Media appeared first on Katie Leimkuehler - Socia Media Coach & Consultant.
  • The Power and Impact of a Mastermind: An Interview with Peter Shankman

    Katie Leimkuehler
    20 Jan 2015 | 8:27 am
      Peter Shankman, the founder of HARO (Help A Reporter Out), is also an author, entrepreneur, speaker, and worldwide connector known for creative marketing and public relations strategies. Peter currently runs ShankMinds, a worldwide Business MasterMind Series, Co-owns Shankman|Honig, a Customer Service consultancy, and is the co-host of The Mistake Podcast. I recently caught up with Peter to hear about his new mastermind series […] The post The Power and Impact of a Mastermind: An Interview with Peter Shankman appeared first on Katie Leimkuehler - Socia Media Coach…
  • 4 Reasons You Should Be Hosting a Twitter Chat for Your Brand

    Katie Leimkuehler
    8 Jan 2015 | 7:55 am
      If you’re looking to actively grow your social media presence and build up your Twitter than you should absolutely be hosting your own Twitter Chat! What is a Twitter Chat or Tweet Chat? Well, it’s basically an online chat room on Twitter where people who share a common interest such as travel, marketing or […] The post 4 Reasons You Should Be Hosting a Twitter Chat for Your Brand appeared first on Katie Leimkuehler - Socia Media Coach & Consultant.
  • add this feed to my.Alltop

    Through the Islander's Prism

  • After the Iqbal Toofanny Ordeal…

    Alain BERTRAND
    17 Mar 2015 | 9:09 am
    Another Mauritian Tale about Police Brutality… But shouldn’t we go beyond ? On the 2nd of March this year, the news came out as a traumatising shockwave to entire Mauritius! Iqbal Toofanny, 42 yr-old father of three, was declared deceased by the coroner, 48 hrs after his arrest and stay in custody. Publicized photographic evidence […]
  • Je suis… La République de Maurice

    Alain BERTRAND
    11 Mar 2015 | 10:59 pm
    VERS DEMAIN… En ce jour de fête nationale, beaucoup de commentaires à propos de notre passé colonial et de questions sur la pertinence de l’indépendance de notre pays, fusent à-tout-va sur la toile. Fallait-il se défaire des Anglais ? Pourquoi nous ont-ils laissé tombé ? N’aurions-nous pas été mieux avec des Livres Sterling ? Savoir […]
  • Beloved country, May God Bless thee..

    Alain BERTRAND
    11 Mar 2015 | 10:34 pm
    Beautiful Mauritius… Some more food for thought Ameeksha Dilchand is one of my Top 10 Women of 2014. She, who I call the Perfect Ambassadress, is one of the most iconic figures of the Mauritian pageant industry. She started as a participant and ended up last year as an organiser. This year, she pursues her […]
  • Alain Bertrand’s Top Women of 2014

    Alain BERTRAND
    29 Dec 2014 | 8:30 am
    3rd Season for Alain Bertrand's Top 10 Women of the year, from an Islander's Prism Point of View. This year has been exceptional... Really !
  • Thinking twice before trusting..?

    Alain BERTRAND
    9 May 2014 | 9:49 pm
    Composure and recoil. This is Ameeksha !
  • add this feed to my.Alltop

  • How To Add Your Own Custom Call To Action To Your Kalatu Blog

    Keith Everett
    30 Mar 2015 | 6:26 am
    What do you think of the brand new Kalatu Blogging system?. In my view the Kalatu blog is the finest blogging system I’ve ever used. It’s not just a bog standard WordPress blog. It comes with some great themes and features built in and if you are starting a business online, the Kalatu Branding system will be a great asset for you and your company. This post is about adding your very own custom Call To Action – A.K.A a CTA,to your blogging system. Why is this important? It’s important because branding yourself online is a very powerful way of standing out from the…
  • How To Get What You Want

    Keith Everett
    12 Dec 2014 | 5:44 am
    Before we figure out how to get what you want, we need to figure out exactly what that is. People tend to be very vague when it comes to “what they want”. Often time you will ask someone what they want and they will say something like “I want to be happy” or “I want to be free”. But what does that mean? Being happy or free means different things to different people. So the first thing we need to do is to laser focus on to exactly what it is we really want. Go find some quiet time, where you can be totally undisturbed and write down a list of the things you…
  • Travel Around The World, Blogging and Making Money

    Keith Everett
    21 Nov 2014 | 5:05 am
    Imagine being able to travel around the World. Free as a bird, blogging to pay for all your expenses. How cool would that be. Well, thanks to the Internet, not only is it possible but hundreds, possibly thousands of people are already doing it.                       Some people are doing this full time, making a living plus making enough to finance their world travel too, and just keep on going.. It’s what being a Freedompreneur is all about. A new age is dawning, Entrepreneurs are no longer chained to their desks. As more and more…
  • Break FREE – Do The Things You Know You Should Do – But Don’t

    Keith Everett
    11 Nov 2014 | 10:13 am
    What’s stopping you?. YES, what is stopping you from doing those things that you know you should be doing but actually don’t end up doing. You give them plenty of lip service but when it comes to doing them, you DON’T… I used to do this with a lot of things. The problem is as you get older,things become more urgent. You don’t always have another 20 or 30 years to think about doing something you should have done 20yrs ago.. Life is full of people with regrets.. however, I’m here to tell you, it’s never too late. So why do we put things off in the first…
  • How Telling Stories Can Make You Money

    Keith Everett
    6 Nov 2014 | 9:27 am
    Telling stories, real ones of course, is an excellent way for you to attract people to you. Why would you want to do that?. Sharing you and your stories is a perfect way to get “connected” on many levels. If the person you are sharing the story with has a similar situation in their life, the chances are they are going to now feel really “connected” to you and will want to know even more about you. This is an ideal situation if you want to have a relationship with that person, whether that is a business or personal relationship. Think about it. Instead of just telling…
  • add this feed to my.Alltop

    Rebekah Radice, Social Media Strategy

  • 25 No-Fail Social Media Questions to Establish Meaningful Relationships

    Rebekah Radice
    30 Mar 2015 | 9:51 am
    Ever wonder how to connect, engage and create meaningful social media conversations? Or how to break the ice on sites like Facebook, Twitter and Google Plus?Sure you have! It’s only natural.We all want to connect — to establish relationships that matter. But times have changed.Social networking has revolutionized the way your business is making connections.With traditional networking, you had to dress up and go to a local event if you wanted to meet someone. With the advent of the Internet, that necessity faded away.Today, building relationships is as simple as logging…
  • 7 Best Visual Marketing Apps to Create Social Media Graphics

    Rebekah Radice
    23 Mar 2015 | 4:00 am
    Are you using graphics in your social media posts?Would you like to connect consumers to your business through visual marketing?Not only can the right graphic tell your company story, but they also optimize the consumer experience.While you might have shied away from image creation in the past, new tools have emerged putting the power of visual marketing in the palm of your hands.In this article, I’m going to share seven of the best visual marketing tools and mobile apps that offer a simpler, leaner approach to creating compelling visual content.Ready to get started?Read on!Create Social…
  • 7 Smart Small Business Strategies to Get Noticed on Social Media

    Rebekah Radice
    16 Mar 2015 | 3:30 am
    Marketing your small business on social media continues to evolve.As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence.In fact, if you’re a local or small business, you can no longer afford to avoid social media.With 97% of consumers using the Internet as a resource, building your social media presence is a critical component in your overall marketing strategy.Producing quality content, whether it’s created or curated, is…
  • 47 Social Media Ideas, Formulas And Shortcuts for Instant Improvement

    Rebekah Radice
    9 Mar 2015 | 4:01 am
    Creating a successful social media presence is one of the most important elements to branding your business online.As recent statistics show, social networking is now the top online activity in the U.S. With users spending more than 37 minutes per day on social media, making quality connections is more important than ever before.But it’s not just the amount of time spent on social media.  It’s the fact that 46% of users say they’re actively looking to make a purchase.Those statistics drive home what you already know.Knowing how to effectively position your business online…
  • How to Use Instagram to Expand Business Reach

    Rebekah Radice
    2 Mar 2015 | 3:43 am
    Are you using Instagram to connect with potential customers?If not, now is the time.With over three hundred million active monthly users, Instagram can no longer be overlooked.Sure, Facebook is still the most popular social network. But, let’s face it – fatigue has set in for many businesses.Between the perceived decline of organic reach and frustration over a “pay to play” model, many are looking for an alternative.So, why not put the power of Instagram – a mighty visual network – to work for your business?Let me show you how!Below you will find…
  • add this feed to my.Alltop

    Timothy Carter - Writer | Marketer | Traveler | Foodie

  • Social Media Marketing World #SMMW15

    Timothy Carter
    16 Mar 2015 | 11:42 am
    Social Media Marketing World… is presented by Social Media Examiner is the “world’s largest social media marketing conference” and I’ve been looking forward to attending this conference since their inaugural conference in 2013. The company I work for, Nimlok, gave me the opportunity to go this year. Why Do I Want To Go To Social Media Marketing World? Seriously? The opportunity to spend a couple of days soaking up the latest and greatest in the world of social media marketing tactics from some of the people considered to be the best at their craft and experts in…
  • How To Have An Attitude Of Gratitude And Change Your Life

    Timothy Carter
    11 Aug 2014 | 10:37 am
    Do you have an attitude of gratitude about your life? Ever think about what you’re thankful for in your life? Yes? No? Sometimes? Never? I do! Every morning I pick up my phone and write down three things I’m grateful for before I get out of bed. Three things that would make the day great along with a thought/theme/affirmation for my day. Every evening I write down three amazing things that happened during the day. Included in this daily routine are: the occasional picture, and review what could have made the day even better. It has been a daily routine that has profoundly impacted how…
  • How LinkedIn Can Drive Traffic To Your Trade Show Exhibit

    Timothy Carter
    2 Jul 2014 | 6:28 am
    LinkedIn has become one of the most important ways for professionals to connect with each other. If you don’t already have a profile, then you can think of it as Facebook for people who are more interested in forging business connections than gossiping and sharing pictures. Once you have a profile, use these strategies to increase traffic at your next trade show display exhibit. Connect With People in Your Industry Image via Flickr by AmCham Krakow Start by connecting with other people who work in your industry. You might own businesses that compete with each other, but making these…
  • 4 Tips For Making The Most of Trade Shows

    Timothy Carter
    20 Mar 2014 | 1:01 pm
    Don’t make the mistake of thinking that trade shows are irrelevant simply because so much marketing now takes place through email and over the Internet. They still accomplish a lot of business, so if you know how to work trade shows, they will reward you. Part of your success comes from simply showing up, but once you get there, you better get ready to work for it. Make a List of Realistic Goals Image via Flickr by Christmas w/a K Preparing for your trade show takeover begins long before the event itself takes place. As soon as you’re aware of a show you want to attend, start…
  • The Oahu Beaches Experience Infographic

    Timothy Carter
    15 Dec 2013 | 7:55 pm
    Waikiki Beach, Honolulu, Hawaii.  (Photo credit: Wikipedia) Find Your Perfect Oahu Beaches Experience Oahu Beach Infographic Oahu Hawaii’s beaches are some of the most famous in the world.  From the “romantic” Waikiki Beach to the awe inspiring surf mecca of the North Shore, you can pretty much pull over anywhere for a quick dip in the ocean or an incredible view. Do you want to do what everyone else is doing or do you want to get off the beaten path on your Oahu vacation? The best way I know to explore Oahu is not by the big tour buses or just randomly driving around the…
  • add this feed to my.Alltop

    Todaymade Blog

  • Four Easy Steps to Find a Professional Mentorship

    19 Mar 2015 | 7:15 am
    Professional mentors are invaluable to have at any stage in your career. The bulk of what mentors can provide is experience and knowledge from that experience. They’ve been in your shoes, they know how you feel, and they are willing to share their experiences with you. They can be a support system in your career, offering advice, knowledge, inspiration, networking and job opportunities. Personally, I have multiple mentors, all in different stages of their career, and in different areas of the technology industry. I’ve been able to further my career with the advice and connections my…
  • Andrea Wald Joins Todaymade As Office Manager

    Britni Schwartz
    16 Dec 2014 | 7:15 am
    Please join us in welcoming our newest team member Andrea Wald. Andrea joined our team as our office manager. Every business needs that person who can keep things in order, balance the numbers, and keep the day-to-day logistics of an office rolling. With a friendly demeanor and rich gift for hospitality, that’s Andrea. With her extensive experience in finance and hospitality, she keeps the Todaymade office running like a well-oiled machine. She is the friendly and caring face that our visitors often see first when they walk into Todaymade. Bottom line, Andrea cares about her…
  • What Should Your Companies Culture Really Be About?

    Britni Schwartz
    10 Dec 2014 | 8:15 am
    After analyzing what our company’s culture really is about, I looked up the definition of culture in Merriam-Webster dictionary and this is what it said: “Culture is a way of thinking, behaving, or working that exists in a place or organization.” Working at a technology company it comes with little surprise that we have an interesting company culture. In fact, we do live up to the expectation that we wear nerd shirts and jeans while occasionally indulging in an office game of Jenga. Don’t get me wrong, this is part of the fun at Todaymade, but it is not the essence of who…
  • Why We Put Developers, Designers, and Clients in The Same Room

    Britni Schwartz
    21 Oct 2014 | 10:00 am
    One of the questions I get asked most often is what makes Todymade different. There are a lot of ways I could answer that question but the biggest standout factor comes down to our approach. At Todaymade, clients do not just work with one person, but with our entire creative team. The truth is we all have a role to play and all of our roles matter.Click To Tweet - Powered By CoSchedule In this post, I’m going to first explain exactly all of the roles you need in order to ensure a smooth project. Once we define the roles, I will also dive into why all of these roles should work directly…
  • Four Ways Technology Is Being Used to Solve Problems Around The World

    Britni Schwartz
    9 Sep 2014 | 8:00 am
      At Todaymade we have a mantra, do what you love, love what you do. Although each Todymade team member has a different role, we all are brought together by a common passion of doing the one thing we love to do …solve problems through the use of technology. Our clients often come to us hoping we can help them build a web product, but our hope is to leave them with more than they ever could of ever imagined. We do this by using technology to streamline processes, increase efficiency, and to solve problems in ways our clients never thought was possible. Technology is amazing. It can…
  • add this feed to my.Alltop

    Grow Socially

  • Why is Your Social Media Game Lacking?

    Guest Poster
    30 Mar 2015 | 1:00 am
    What makes your business tick when you stop and think about it? If you ask some business owners, they will tell you that it is their ability to meet the demands of their customers’ time in and time out. Others, meantime, will note that they only hire and retain the […] The post Why is Your Social Media Game Lacking? appeared first on Grow Socially.
  • Best Technology for Your Business While On-the-Go

    John Foley Jr.
    17 Mar 2015 | 7:49 am
    Information technology research consulting firm Gartner recently put out its list of strategic technology trends to watch in 2015. Some of these tech trends seem like they should be part of a Star Trek spin-off. But, no matter how futuristic they seem, most of these tools are on the forefront […] The post Best Technology for Your Business While On-the-Go appeared first on Grow Socially.
  • Marketing Success Story: Grow Socially & John Foley, Jr. Featured in TechCreative Case Study

    Donna Vieira
    16 Mar 2015 | 12:30 am
    John Foley, Jr., CEO/CMO of Grow Socially, and Forbes’ 15th Most Influential CMO on Social Media, was interviewed by Boston based Semper, LLC for a case study in their TechCreative series. The case study, titled “With A Recognized Social Media Leader At Its Helm, A Marketing Solutions Provider Helps Clients Reach […] The post Marketing Success Story: Grow Socially & John Foley, Jr. Featured in TechCreative Case Study appeared first on Grow Socially.
  • The Components of a Website Redesign

    Donna Vieira
    23 Feb 2015 | 7:37 am
    Redesigning your website is a massive undertaking. Selecting the perfect platform, plug-ins, layouts and images all contribute to the rebuilding process. Read on to learn more about the components of a comprehensive website redesign. Put Analytics to the Test When designing a website, you should always keep the user experience […] The post The Components of a Website Redesign appeared first on Grow Socially.
  • Find the Sweet Spot for Your Social Media

    Guest Poster
    17 Feb 2015 | 12:00 am
    As a business owner, are you maximizing social media to your full potential? If not make 2015 the year you turn the corner when it comes to social networking. As the following articles shows, find out how to attract customers to your brand like bears to honey. Find that sweet […] The post Find the Sweet Spot for Your Social Media appeared first on Grow Socially.
  • add this feed to my.Alltop

    Malhar Barai

  • Linkedin To Introduce Remarketing

    Malhar Barai
    8 Mar 2015 | 9:02 am
    Linkedin Lead Accelerator RemarketingRemarketing, while not a new concept, it has been made very popular by all the e-commerce companies off late. Try searching for a product on any e-commerce site and leave without making a purchase, you most probably will see an ad stalking you over any site you go.The purist in advertising hate remarketing since it really borders on stalking the gullible end-user, but as digital marketer, we love it.The ability to let ourselves be ‘in-the-eye’ of end-user over any site they go, increases the chances of conversion and make our bosses/clients…
  • Sunday Six: The Panda 4.0 Conundrum

    Malhar Barai
    24 May 2014 | 11:29 pm
    Panda 4.0 was released last week and this release has been talked much from the Payday Loan 2.0 perspective.Google is rolling out our Panda 4.0 update starting today.— Matt Cutts (@mattcutts) May 20, 2014The current release targets spammy queries and I already see many folks over my social network complaining about loss of traffic. But that was not enough as going deeper, many in the SEO circles found that the update also applied to Payday Loan and Matt Cutts confirmed that bit too in his tweet.This past weekend we started rolling out a ranking update for very spammy queries:…
  • Sunday Six: All About Vic Gundotra

    Malhar Barai
    28 Apr 2014 | 9:59 am
    Vic Gundotra is leaving Google.Rather stale news by now.But the best part was, he posted about it in his Google+ stream with an ‘And then’ update.As head of Google I/O and Google+, Vic was pretty instrumental in making Google+ mainstream and driving it’s adoption.Unfortunately, the departure is indeed creating some negative sentiments couple with the recent TechCrunch article about Google+ being a walking dead.Then again, this article is not about Google+ but Vic Gundotra – who he is, what he was and much more.The curated list of articles here are more on Vic and his…
  • Google Penalizes PostJoint Now [News]

    Malhar Barai
    18 Apr 2014 | 1:20 pm
    According to the latest news PostJoint another blogger outreach platform is heard to have been hit by Google penalty.This comes on the back of other big blogger outreach platform MyBlogGuest being hit by penalty about a month back.After the MyBlogGuest episode, the folks at PostJoint had written a blog post stating how they were different and saidWe’ve always been concerned about footprints, so from day one we’ve had a unique no browsing approach, where nobody can browse or crawl through our site list or user base. Our technology is built from the ground up with a zero footprints…
  • Sunday Six: The New Twitter Profile

    Malhar Barai
    13 Apr 2014 | 8:54 am
    The week was inundated by news of Twitter profiles getting a big update.And the most talked about aspect was it’s similarity with Facebook profile. At first thought, you can hardly see a difference between the two.Understandably, Twitter understood the importance of big images and so we now see a large cover picture that covers the entire screen just like Facebook in the Twitter Profile as well.That means the new cover picture dimensions work out to 1500 x 500 px, but the small catch is, the visible part is at 1500 x 389 px. So ensure you have everything covered in that.And the Twitter…
  • add this feed to my.Alltop


  • 5 AdWords Tools to Improve Your Campaigns

    30 Mar 2015 | 7:08 am
    Google is constantly testing and releasing new features in AdWords. The large amount of choices can be overwhelming, so in this post you’ll find the top 5 new AdWords features you should check out and test this year. 1. Ad Customizers Ad customizers are a new AdWords technology that enables you to adapt the text… Continue reading →The post 5 AdWords Tools to Improve Your Campaigns appeared first on BIGprofile.
  • Why customer profiles are the key to personalisation

    16 Mar 2015 | 10:09 am
    Personalisation has been around for a number of years now. Brands tend to focus on a single channel (often email or web) and concentrate on adjusting the content for a superficial personalisation experience. Meanwhile the challenges brands face around the disparate state of their customer data are not addressed, resulting in a preference for broadcast… Continue reading →The post Why customer profiles are the key to personalisation appeared first on BIGprofile.
  • Wearables to Heighten Demand for Local Search

    5 Mar 2015 | 7:16 am
    Mobile devices have already created an expectation of immediate, accurate, local search results. The rise of wearable technology will most likely only heighten the demand for quick local search, according to Jim Yu, founder and chief executive (CEO) of BrightEdge, a leading enterprise SEO platform. “Similar to how we’ve watched mobile evolve into a prime… Continue reading →The post Wearables to Heighten Demand for Local Search appeared first on BIGprofile.
  • How to Beat The Panda and Penguin In Your Content Strategy

    10 Feb 2015 | 6:32 am
    Google has rolled out two updates to shake up the bad content and spammy link world once again: Panda and Penguin. If you are in need of a content strategy upgrade, keep on reading. Now that the glory days of content farms are mostly over, there is still bad quality content that needs to be… Continue reading →The post How to Beat The Panda and Penguin In Your Content Strategy appeared first on BIGprofile.
  • Why Email Marketing is Not Dead Yet

    5 Feb 2015 | 8:28 am
    According to a new report from Salesforce, ’2015 State of Marketing’ – email marketing remains as important a tool than ever with marketers increasingly citing it as being core to their business. The report shows that nearly three quarters (73%) of respondents said that email marketing was core to their business. When asked why 60%… Continue reading →The post Why Email Marketing is Not Dead Yet appeared first on BIGprofile.
  • add this feed to my.Alltop

  • Is Meerkat a Part of Your Marketing Mix?

    30 Mar 2015 | 3:22 am
    In case you missed it, there’s quite a bit of online buzz out there about a thing called Meerkat. What is Meerkat? It’s an app that allows users to easily stream live video from a mobile device with real-time interaction. While live streaming certainly isn’t a new way to market, Meerkat makes the process easier by automating the shoot and share process. This makes streaming and sharing content as easy as pie, very efficient and engaging. As of now, a user can only access Meerkat via a Twitter account. The app provides the user with the power to stream live video directly…
  • Are your Best Workers Quitting? Here’s How to Hold Onto Your Most Valuable Staff

    16 Mar 2015 | 3:49 am
    Employee retention matters to any business and it matters a lot! Any business that is able to retain key, talented staff is much better off in the long run. Your best workers help you sell products and services, they ensure your customers are satisfied and they go far in keeping co-workers in check. In a nutshell, employee retention is critically important to the success and overall health of your business. And, if your best workers are leaving, you can bet your bottom dollar that others working for you are thinking of doing the same. So how do you go about enticing your best workers to stay…
  • Sexying Up Your Unsexy Business Through the Art of Story-Telling

    12 Mar 2015 | 3:31 am
    While there are many brands that are inherently sexy wherein it’s easy to market the products and services being sold, most businesses don’t have the privilege of having sexy or riveting products to make marketing a cinch. But it doesn’t matter how snooze-worthy your products and services may be — regardless if you’re selling bathroom tiles or garden rakes – as the key to successful marketing lies in your ability to tell a great story about your business and the things you’re selling. A truly awesome story is one people will remember when they’re in…
  • Still Ignoring Social Media? Then Your Marketing Efforts are Falling Short

    9 Mar 2015 | 3:26 am
    Some business owners which may include you, come up all types of reasons why they don’t use social media for marketing purposes. Some say they don’t market on social media because their customers don’t use it, others say social media is for teenagers while many say they just don’t have time to bother. All the various social media marketing channels including Facebook, Twitter and YouTube provide you, the business owner with tons of opportunities to share your content in order to get your messages out there. These channels are potentially far-reaching if you’re…
  • Let’s Get Visual: Using Instagram for Business

    2 Mar 2015 | 12:48 am
    It’s time that we accept something. It might be a little weird at first, but it’s a pretty big deal. Instagram is no longer just for teenage selfies and pictures of gourmet dishes. No, it’s become a legitimate tool that can be really valuable for businesses. If you’re not already on Instagram, don’t panic.  There’s still plenty of time to jump on the bandwagon. And you don’t have to be ready to start posting pictures all willy-nilly in the next five minutes. It might take some time to get used to it, but there are plenty of advantages to turning your business into an…
  • add this feed to my.Alltop

    Social Media

  • Mobile-friendly or Google Penalty?

    20 Mar 2015 | 7:25 am
    According to Google, unless you seriously improve your website’s mobile experience there will be direct consequences in mobile  search results. Why is this significant? 2015 has been the year that saw mobile internet use rise above 50% of the total for most businesses. This means that people accessing your website on their mobile could be struggling with viewing your content and contacting you because your website is not appropriately optimised. Google is worried about the experience of users when they search on mobile, which prompted them to make mobile-friendliness a ranking factor in…
  • Men – The New Cosmetic Industry

    29 Dec 2014 | 3:52 am
    According to the British Association of Aesthetic Plastic Surgeons, men make up 10% of the total number of people undergoing cosmetic surgery this year and this figure is rising.  A recent survey conducted on behalf of revealed that one in three men would describe themselves as vain and, as such, more and more are having regular beauty treatments to make the most of their looks.  Many companies providing beauty services are starting to exploit this new market but examining some of the motivations behind this new trend could hold the key to capitalising on it. The Daily Mail…
  • Business Gift Idea – Reputation Check

    15 Dec 2014 | 4:05 am
    Oscar Wilde once said that “the only thing worse than being talked about, was not being talked about.” If Oscar was around today, he would probably agree that that depended entirely on what was being said. For most businesses, a negative online review can have a serious impact on their turnover as potential new customers are put off dealing with them. The nature of social networking also means that bad news can travel far and wide at remarkable speeds. Frighteningly, this could be happening right now to any number of companies who are completely oblivious to the damage being done to their…
  • Business Gift Idea – New PPC Campaign

    8 Dec 2014 | 8:46 am
    The Christmas countdown has begun and everyone is thinking about their marketing strategy for the New Year but what they are forgetting is that, for a campaign to be going strong in January, it needs to be set up now. Pay Per Click (PPC) adverts have the advantage of being very quick to set up and can appear on Google the same day. Although this is what makes them so convenient, it does make them vulnerable to the ‘we’ll do that in January’ mentality. Seasonal industries in particular, like travel, need to start the year on a high and see good sales from the beginning of…
  • Business Gift Idea – A Mobile Website

    28 Nov 2014 | 7:55 am
    One of the best presents you could possibly buy for your business this Christmas is a mobile phone compatible site. Internet users in the UK buy things using their mobile phones more than in any other country in Europe.  32% report making purchases on a monthly basis using their phones.  Researching products and shopping around on mobiles is even more popular with 68% of UK residents owning internet enabled phones. With this many people accessing the internet on their phones, it should be easy to see why a mobile phone friendly website is the best present you can buy for your business this…
  • add this feed to my.Alltop

    LiveWorld - Social media marketing - Social marketing management » The Blog

  • How To Find ROI From Your Social Media Marketing

    12 Mar 2015 | 12:13 pm
    Social media is considered an emerging industry. Not every brand is using it as part of their marketing mix and as a result, there is still some skepticism to whether it can provide a return on investment (ROI) for brands. Because brands are using social media for business–and not altruistic–reasons, it’s important be able to […]
  • Driving Engagement With A Mix Of Topics On Social Media

    18 Feb 2015 | 8:17 am
    While social media isn’t exactly new, many brands still struggle with finding the best way to engage with their customers and followers. How do you find the right subject matter and topics to use on social media to provide engagement? And how do you avoid simply making announcements on social media, which may turn off […]
  • Put Up Or Shut Up. Are You Taking Advantage Of The Benefits Of Social Media?

    12 Feb 2015 | 11:27 am
    Ask any brand marketer or social media manager about their top priority and they’ll likely say it is all about the dialog and relationships with their brand advocates and customers. But in reality, how many brands put that concept into real day-to-day practice? You don’t have to look far to see that many brands are […]
  • Turning Browsing Into Shopping On Pinterest

    27 Jan 2015 | 8:31 am
    Launched only four years ago, Pinterest is already the #1 ecommerce traffic driver. And with more than 70 million registered users, rapid growth and the launch of new business features, it has become a highly attractive channel for business that deserves full consideration to be a part, even a big part, of social media plans. […]
  • Twitter’s New Abuse and Harassment Tools

    Valerie Sprague
    4 Dec 2014 | 10:52 am
    A visible, active presence on a massive social media platform like Twitter has its joys and perils. On one hand, brands have a golden opportunity to listen to and engage with customers “where they live,” but on the other, like celebrities and individuals who’ve found themselves in the middle of hot-button issues, brands can also […]
  • add this feed to my.Alltop

    Scalable Social Media - Internet Marketing Services

  • Quality Pinterest Images Made Easy

    Tina Gammon
    10 Mar 2015 | 10:46 am
    From Scalable Social Media Pop quiz! What do Pinterest, quality images, and wine have in common? Still guessing? Let me explain. What’s Wine Got to do With It? My husband is a smart guy, but when I talk about social media, I might as well be speaking gibberish. This is only appropriate since he’s a social media virgin (gasp!). About a month ago, I was trying to explain why so much of my job is tied up in creating quality images for client Pinterest accounts. To make my point I decided to illustrate it with a subject he could relate to: wine. Before I offend any wine…
  • Pinterest Quick Tip: One Step to Better Pinning

    Alisa Meredith
    3 Feb 2015 | 7:53 am
    From Scalable Social Media The other day on Pinterest, I saw an image with one of my favorite author’s names on it. Yay! Something great to pin. Not recognizing the pinner, I clicked on the image – annnnd ended up on a spammy site with a cheesy video of a guy in a furry hat in his bedroom – in his mother’s house (I made that last part up). FOUL!! I reported the image as spam and told the author about it. I mean, it had her website url right on the image! She then reported it as intellectual property infringement.  A tedious process, but come on, this was blatant. The…
  • How to Hire a Marketer – 6 Insights from Successful Marketers

    Alisa Meredith
    26 Jan 2015 | 1:17 pm
    From Scalable Social Media Is it writing skills? Insight into human thinking? Creativity? Technical know-how? Yeah, those sure help, but many of the BEST marketing minds have a little something extra. Often it’s an innate ability that has been cultivated. I have my own idea of what makes a good marketer, but decided to ask (via Google+) some of the best marketers I know to tell me what THEY think! What makes a successful marketer? The hard part is, they were only allowed to give one.  If you’re looking to hire an agency to promote your business, you’ll find their insights…
  • Why Pinterest Isn’t a Social Network – And That’s OK

    Alisa Meredith
    21 Jan 2015 | 5:53 am
    From Scalable Social Media Even though Pinterest gets lumped in with Facebook, Twitter, and especially Instagram as a “social network,” it’s much like a search engine than a social media platform. Sure, it has some social components like tagging and messaging, but by design, it is a discovery platform. Guided search, interests, related (or “picked for you”) pins, promoted pins – they’re all designed to help you discover something new. That said, using the social elements of Pinterest can help you and your business stand out, so give them a try!
  • Your Content Marketing Could Use Some Cheese Sauce

    Alisa Meredith
    12 Jan 2015 | 6:49 am
    From Scalable Social Media It is the rare child who begins their solid food adventures craving broccoli, despite the fact that it’s full of fiber, vitamins and even a good amount of protein – all things our bodies SHOULD be crying out to consume. Truth is, we seek out what tastes good, no matter the impact on our health and waistlines. PS – Stock image providers – I am suspicious of all your images of children looking overjoyed about broccoli. I believe these may have been staged. So, what’s a concerned parent to do? Well, you can try sneaking broccoli in to…
  • add this feed to my.Alltop


  • Research and testing: The secret weapons of your marketing plan

    31 Mar 2015 | 6:08 pm
    It’s easy to fool ourselves into thinking the segmentation and messaging work we’ve done is the best we could possibly do. This work takes a long time to complete, and many hands and minds get involved in the process of creating it. Marketing effectiveness requires an outside perspective The trouble is that your marketing isn’t and shouldn’t be aimed at you or the executives of your company. It’s meant to drive sales with customers, and those customers may view themselves, their needs and your brand’s messaging very differently than you do. So how do you…
  • Building Relationships At Scale With Content Marketing Personalization

    16 Mar 2015 | 9:27 am
    I know you’re wondering “what the heck is content marketing personalization?” I promise I will get to that. But first, I want to tell you a brief story I am pretty certain you can relate to. I went to the doctor a few weeks back. He asked what line of work I was in. I told him I was in marketing. He said, “That’s like sales, right?” I told him “No.” That’s not what I do. After a pause, he said emphatically, “Oh, you help make those ads on TV that I hate.” I told him “no” again. I laughed a little. But then I struggled to explain to him exactly what it is that we do…
  • Facebook Topic Data Helps Advertisers Keep Content Marketing Relevant

    12 Mar 2015 | 12:00 am
    To cite an example, using Facebook’s topical data Cafe Coffee Day can find out what people are saying about Starbucks as one anonymous batch of data. They can then use the group’s general demographic info like gender, age and location to determine which specific subgroups are interested in the search term. According to Facebook, topic data shows marketers what audiences are saying on Facebook about events, brands, subjects and activities, all in a way that keeps personal information private. Marketers can use the information from topic data to make better decisions about how they market…
  • 29 Awesome Content Marketing Quotes

    11 Mar 2015 | 9:23 pm
    The post 29 Awesome Content Marketing Quotes appeared first on DreamStateDigital.
  • How Storytelling Can Boost Your Brand

    10 Mar 2015 | 10:42 pm
    “How much can you learn about them? How much can you understand about who they are? Then can you create something that’s specifically designed for them and specifically addresses their needs and specifically addresses their problems. And like I say, that kind of focuses away from what most companies do which is talk about their products and services,” he said. Making content interesting means you’re striking a chord with the audience. To accomplish that, you need to know them inside and out. Scott said you have to start from the perspective of the buyer you’re trying to reach.
  • add this feed to my.Alltop

    Just Ask Kim

  • The Harrowing Tale Of My (Solved) YouTube Suspension…

    Kim Castleberry
    8 Mar 2015 | 4:11 pm
    From YouTube Termination To Back In 48 Scary Hours! Two days ago… at a rather crazy 1:33 am… I received one of those email notifications that you never want to receive.  YouTube had (wrongly) flagged one of my videos and decided to terminate the associated account. (So much for my plans to get some sleep!) They flagged a video that was completely non-promotional and simply showed you how to get yourself an affiliate link from inside Warrior Plus.  Wrong or not though, it didn’t solve the fact that now my blog visitors were seeing spammer notifications in all the old…
  • 10 Tips To Get Your Profile Found On LinkedIn

    Kim Castleberry
    5 Mar 2015 | 9:39 pm
    How to Create a Strong Profile That Gets FOUNDOn LinkedIn  LinkedIn is a professional social network that is an important component in any online marketing campaign. It’s a much more buttoned-up version of Facebook with many features that you can use to promote yourself and / or your business. The entire point of using social media is so that your target audience finds you. Simply creating a profile isn’t enough to help your audience find you. But, there are some tips that you can use to make it more likely to be found.  Recently, I started taking a course on LinkedIn (aff) and I must…
  • 6 LinkedIn Marketing Strategies and Tactics For Brand Awareness

    Kim Castleberry
    3 Mar 2015 | 8:59 pm
    Build Your Brand on LinkedIn With These 6 Marketing Strategies is a growing professional social media network that, if used properly can increase you market reach exponentially. Never before in history have business owners had so much information at their fingertips, with such close proximity and access to their markets. is ripe for using as a marketing channel and has  REALLY made some massive changes in the last couple years that make it well deserving of my more focused attention this year. Recently, I started taking a course on LinkedIn (aff) and I must…
  • Solve Your Browsers Stinky Tab Memory With Session Manager

    Kim Castleberry
    2 Mar 2015 | 8:57 pm
    Never Again LoseAll Your Browser Tabs! We’ve all been there right?  That sinking feeling when something causes a reboot… and we return to a browser that is now devoid of our precious tabs we were working with! In that moment, it’s hard to tell whether to scream, groan, or pull our hair out! (Generally I want to do all three things at once!) Fortunately though, I’ve learned how to put a stop to majority of tab loss incidents and it’s quite easy (and free)!  Using a session manager can save you when your browser decides to ignore the fact that you HAD a bunch of…
  • How To Quickly & Easily Convert WordPress Posts Into Pages (And Vise Versa)

    Kim Castleberry
    23 Feb 2015 | 3:14 am
    Now It’s A PostNow It’s A Page! As WordPress users, we tend to think of posts and pages (rightly) as their own separate things. Generally speaking… Posts are for chronological and time relevant items and generally used for community discussion. Pages a for long term evergreen content and often used with comments disabled. Posts also show up in the archives, date based search, author search, feed, and other places which can be good or bad. However, sometime, we want to take advantage of an item as a post… with all the benefits of it being distributed in our feed.. And…
  • add this feed to my.Alltop

    Barbara Ling's Official Authority Marketing Cafe

  • ==> Infographics Templates, Social Media Quotes Templates, and ‘way ‘way more

    31 Mar 2015 | 1:05 am
    ==> Infographics Templates, Social Media Quotes Templates, and ‘way ‘way more ==> Infographics Templates, Social Media Quotes Templates, and ‘way ‘way moreSent Tuesday, March 31, 2015View as plaintext (NOTE!  This  goodies are awaiting you below but if you don’t like … Continue reading → The post ==> Infographics Templates, Social Media Quotes Templates, and ‘way ‘way more appeared first on Barbara Ling's Official Authority Marketing Cafe.
  • GEMALERT: Digital Graphics Firesale – over 18+ premiere marketing graphics modules (Developers license included!)

    31 Mar 2015 | 1:02 am
    GEMALERT: Digital Graphics Firesale – over 18+ premiere marketing graphics modules (Developers license included!) +=================== |  | oOo ==> Digital Graphics Firesale!  | | | Your Benefits:  WEll, the word HUGE | comes to mind… all the marketing graphics | … Continue reading → The post GEMALERT: Digital Graphics Firesale – over 18+ premiere marketing graphics modules (Developers license included!) appeared first on Barbara Ling's Official Authority Marketing Cafe.
  • RSS Autotraffic

    30 Mar 2015 | 5:17 am
    RSS Autotraffic +=================== |  | oOo ==> RSS Traffic Secrets via: | | | Your Benefits:  Quick read that shows you how | to automate traffic to your money pages for | zero cost | | Automation Fact:   You can instantly … Continue reading → The post RSS Autotraffic appeared first on Barbara Ling's Official Authority Marketing Cafe.
  • CLOSING Tonight ==> LIFETIME launch special (unlimited domains as well, have you tried their demos?

    30 Mar 2015 | 5:16 am
    CLOSING Tonight ==> LIFETIME launch special (unlimited domains as well, have you tried their demos? +=================== |  | oOo ==> Engagifire! (ooooo | | | Your Benefits:  Stunning push-notifications, | optin forms, exit offers and more! | | List Building Fact:   … Continue reading → The post CLOSING Tonight ==> LIFETIME launch special (unlimited domains as well, have you tried their demos? appeared first on Barbara Ling's Official Authority Marketing Cafe.
  • Your Monday Morning IM Perkup: 1820, Better Product Descriptions, Affiliate Marketing, PLR,. more!

    30 Mar 2015 | 5:05 am
    Your Monday Morning IM Perkup: 1820, Better Product Descriptions, Affiliate Marketing, PLR,. more! +=========================== |  | oOo ==> Affiliate Marketing Covertness! | | | Your Benefits:  How to pre-whet the appetite | of your email readers so they want to … Continue reading → The post Your Monday Morning IM Perkup: 1820, Better Product Descriptions, Affiliate Marketing, PLR,. more! appeared first on Barbara Ling's Official Authority Marketing Cafe.
  • add this feed to my.Alltop

    Heyo Blog

  • A Blueprint for Creating a Content Marketing Plan for a Boring Brand

    John Sollars
    1 Apr 2015 | 7:57 am
    If it pays the bills and the business is successful, it surely does not matter if what you sell is perhaps considered a bit boring. Telling someone that you sell engines for fighter jets might grab the attention more than if you tell them that your business makes toothpicks but even if the product line […] The post A Blueprint for Creating a Content Marketing Plan for a Boring Brand appeared first on Heyo Blog.
  • The Must Have Checklist for Promoting Your Text Marketing List

    Matt Baglia
    31 Mar 2015 | 5:26 am
    Text message marketing is a great and immediate communication method, if done correctly. However, with this type of convenience also comes a huge responsibility. If you don’t properly promote your list, you’ll find that your subscribers are completely unqualified. If they aren’t the best subscribers for YOU, they’ll rarely redeem your offers and quickly opt […] The post The Must Have Checklist for Promoting Your Text Marketing List appeared first on Heyo Blog.
  • Infographics as an International Marketing Tool

    Elizabeth Victor
    27 Mar 2015 | 6:49 am
    Most companies are used to focusing their marketing efforts to the country or region they do most of their business in. If you do this, you might be missing out on a large amount of business that you could be acquiring from businesses in other countries and regions. Looking to trends is very important and […] The post Infographics as an International Marketing Tool appeared first on Heyo Blog.
  • Master Instagram With These 4 Clever Tactics

    Darnelle O’Brien
    17 Mar 2015 | 10:40 pm
    There’s no doubt the popularity of Instagram is on the rise. We saw a stat this week that 13% of all Internet users have an Instagram account. That’s too many fingers and toes to count, but that’s a big slice of potential audience. With stats like that, it’s no wonder businesses are jumping on Instagram. […] The post Master Instagram With These 4 Clever Tactics appeared first on Heyo Blog.
  • 4 Tips to Break the Facebook Algorithm Not Your Budget

    Darnelle O’Brien
    12 Mar 2015 | 7:23 am
    Over the past year, Facebook has rolled out algorithm updates that have resulted in decreased visibility for business Pages. And in March this year it reached panic stations with some pages reporting a decrease of organic reach of more than 60%. Tips to beat the Facebook algorithm odds To compensate, Page managers now need to […] The post 4 Tips to Break the Facebook Algorithm Not Your Budget appeared first on Heyo Blog.
  • add this feed to my.Alltop

    Concise Training

  • Why get an accredited Social Media Qualification?

    Mary Thomas
    30 Mar 2015 | 11:21 pm
    In Kevin Shively’s recent post, for Simply Measured, he talks about how social media is growing up and being taken seriously by companies of all sizes. He refers to the importance of social media being integrated into the digital marketing mix and the importance of metrics to “drive real value from social media, and become an invaluable part of the marketing organization”. I agree with much of what Kevin says in his article, but he doesn’t address the need to educate and train people in the skills required to take an active and successful role in the industry. Digital…
  • Why you need to consider using Twitter this year

    Mary Thomas
    19 Mar 2015 | 12:27 am
    Since I started using Twitter in 2009, I have found it both a fascinating and important tool to use. As a small business, why wouldn’t I want to use a tool that allows people to recommend us publicly to lots of people who we don’t know or aren’t doing business with? Here is a selection of positive tweets about us in the last few days. These individuals have 1,828 followers between them – but then consider if I share each of these kind compliments to my 5,500 followers – these comments quickly create a good brand awareness about @concisetraining. On top of…
  • Nimble – A Very Social CRM System

    Steve Beavis
    3 Mar 2015 | 2:00 am
    Recently we have talked about our adoption of the Nimble CRM system and it is proving to be a great help to us. In this blog post we are going to look at Nimble and what it does. Nimble is a customer relationship management (CRM) system which links up nicely with social media. It is a database of your contacts with the ability to see communication that has passed back and forth between you by email and social media. It gives a complete “single customer view” including what customers are saying on their social media. Each individual record allows you to see information about the…
  • Does your business use Social Bookmarking?

    Mary Thomas
    25 Feb 2015 | 12:30 am
    Every so often things come together which make me adjust how we are doing things: I am in the process of writing a new E-Learning course about social bookmarking which forms part of our delivery of the Diploma in Social Media for Business City & Guilds qualification. I have also be thinking about how we can be better at sharing interesting information with the people who are doing our courses – providing better customer support. Yesterday I went to a networking  event at which E3D-Online were speaking – and they mentioned how they use Reddit as a method of promotion. What…
  • 5 Reasons to Blog for Business

    Mary Thomas
    18 Feb 2015 | 7:04 am
    As many of you know, I truly believe that there are two sides to social media marketing – relationship marketing and content marketing.  Some businesses will choose to do both, others will choose one or the other and they are not mutually exclusive by any means. What is Relationship Marketing? Relationship marketing is when you as an individual within a business form and deepen business relationships with other individuals.  Whether you use Twitter, LinkedIn, Facebook or Google+, relationship marketing is all about identifying customers, prospects, influencers and getting to know them…
  • add this feed to my.Alltop

    Your Social Village

  • Facebook Targeting Has Become So Smart Page Boosting Is Now a Must for Companies

    Precious Silva
    31 Mar 2015 | 3:42 pm
    It is often a difficult question for companies as to whether they should pay to boost their pages on Facebook or not. This is similar to the long-standing debate over whether companies can really benefit from putting their brand on the social networking site and allotting resources to it. Things to consider: The first one is that the “boost Post” option can be challenging for those who are yet to develop a social audience. Creating conversations and genuine engagement require more than just boosting a post. It is often preferable for companies to develop their community prior to…
  • Considering a Virtual Assistant: How Companies Can Make it Work

    Precious Silva
    23 Mar 2015 | 5:18 pm
    Virtual assistants have become popular throughout the years – and for very good reason. Virtual assistants can offer incredible professional support to businesses and owners. Depending on the nature of the business and the focus of the individual, they are also flexible enough to handle a variety of tasks. Here are the top reasons why hiring one can be one of your best professional moves yet. Stop treading water – standard administrative tasks can be delegated to virtual assistants to allow businesses and owners to focus on building and growing their business. It helps…
  • Understanding Community Management and Social Media Marketing: How Differentiating Can Push Your Brand to the Top

    Precious Silva
    16 Mar 2015 | 5:18 pm
    It has been some time since anyone seriously questioned the use of social media for consumer-brand interactions. Today, the vast majority of businesses have recognized its potential to gain business leads and increase overall ROI.However, marketing effectively over social media requires understanding the difference between marketing and community management. Both are crucial to success but ideally they are done with different objectives in mind.It is understandable to see people confused over the ideas governing the two. For one, social media marketing has been a fluid process but often…
  • Using Social Media And Other Technology For Live Event Promotion

    Precious Silva
    3 Feb 2015 | 5:46 pm
    In today’s social media conscious age, many business owners, whether small or large scale, have started to incorporate social networking sites strongly into their marketing plans. These include activities like exhibitions and trade show events. Social media is considered a powerful way to create the impression that your business is everywhere and create traffic both online and into the booth. So how can social media help in the live promotion of an event?The primary business challenge: At any exhibition you along with all your major competitors are all competing for foot traffic. You do…
  • Increasing Brand Value Thru Social Media

    Precious Silva
    22 Jan 2015 | 5:32 pm
    Increasing Brand Value Thru Social MediaIn this social media conscious era, sharing and liking is everything. Brand recommendations and advertising happens with just a click of a button, latest product research takes less than a minute and complaints are made viral with just one post.Customers are now more knowledgeable of your business’ virtual image by what is being shared online without knowing if what they see is true or whether they should trust your brand.Creating a cohesive social media presence can do wonders for your business and how the brand is perceived. So how do you go…
  • add this feed to my.Alltop

    Engagor Blog

  • Discover Our New Publisher Feature Today

    Sofie De Beule
    31 Mar 2015 | 6:42 am
    Today, we’re excited to launch the Publisher! With this new set of additional features in Engagor, we’re adding an entirely different dimension to the platform that incorporates a focus on marketing and publishing new content in a straightforward, easy-to-use way. The Publisher has its very own tab within Engagor alongside the Inbox, Insights, and Dashboards. Curating social media content requires a lot of effort to create content tailored to the needs of your customers. As a community manager, you often wear many hats and have multiple social media accounts to manage. With the…
  • 5 Great Alternatives to 24/7 Social Customer Service

    Sofie De Beule
    30 Mar 2015 | 8:56 am
    Customers are making key buying decisions based on the interactions they have with brands on social media. Twitter and Facebook are always on putting customers just one click away from being able to reach out with complaints, questions, etc. However, for quite a number of brands, it’s not possible to ‘always be on’ with 24/7 customer support. The lack of resources often prevents them from hiring extra people to take care of the night and weekend shifts. How can you manage conversations with your customers if 24/7, round-the-clock support isn’t feasible? How can you still manage to…
  • Engagor Now Allows Users to Comment on Instagram Posts

    Sofie De Beule
    26 Mar 2015 | 5:08 am
    These days, Instagram is all the rage. A lot of brands use it to connect with their customers. Nowadays, unlike any other social media channel, Instagram scores high in engagement. Drumroll please, because we have some exciting news to share with you! Users in Engagor will now be able to comment on Instagram photos/videos directly within Engagor. Instagram’s API still doesn’t allow us to upload pictures, however, as of today, COMMENTING on Instagram posts from within your Engagor inbox is possible. At Engagor, we continuously keep our eyes on expanding Instagram…
  • Is Your Brand Ready for Social?

    Sofie De Beule
    25 Mar 2015 | 8:56 am
    Nowadays, more than 85% of brands are on social media. However, is your brand truly ready for social to maximize your efforts on social media? Although most brands have social profiles, not all brands actively use them let alone have a clear plan and strategy to fall back on. Trying to wrap your head around it can be very overwhelming. Beginning on social media seems like an overwhelming challenge to take on. Some brands are getting cold feet and have no clue where to start. No need to worry! No matter which stage your brand is in today, set aside some valuable time to reflect on what…
  • How to Ace Social Customer Service for Millennial Customers

    Sofie De Beule
    24 Mar 2015 | 9:43 am
    © Huffington Post Without a doubt, millennial customers are, and will continue to be, the most important customers your business has ever seen. Millennials’ preferences are shaping consumer trends which greatly affect the way businesses nowadays take on social customer service. How can YOUR brand please and retain millennial customers? Take a look at some top tips we’ve compiled to help you ace social customer service for your millennial customers. Be Attentive During Crisis Situations The Millennial Generation, or Generation Y, customers grew up with mobile devices and are…
  • add this feed to my.Alltop

    Room 214

  • How To Make Social Shoppable

    Leah Lesko
    31 Mar 2015 | 2:01 pm
    As more marketing and sales budgets are being shifted to social media, many marketers are being asked to show the return on that investment and provide more detail on the impact that social media has on the bottom line. In response to this, many social platforms are creating ways for brands to make each platform shoppable, making it easier for a brand’s fans and followers to go from casually browsing to becoming a valuable customer. Here are some of our favorite ways to utilize these features across a variety of social platforms. Facebook Ads with Call-to-Action Buttons As part of their…
  • Your Guide to Marketing Your SaaS Company

    Caitlin Sherwood
    30 Mar 2015 | 7:32 pm
    SaaS Companies are unlike any other. Sure, you could say their product offering isn’t much different from traditional software companies. But if your SaaS company is still thinking like a traditional software company, you’re missing the point: your subscription-based services make you different. There is no CD-ROM for consumers to put into their computer. They’ll never touch the plasticky exterior of a disc case. The closest they’ll get to opening a box is logging in to your platform. Whether your company is hoping to gain the business of the world’s Fortune…
  • Models & Instagram: An Indulging Combination

    Isabel Kieszkowski
    18 Mar 2015 | 5:00 am
    I’ll admit that whenever writing for Room 214’s Capture the Conversation, I look to the internet for articles, news and quotes about my topic. This time, however, I went to the good ol’ bible of fashion, Vogue, for info on how fashion’s top models are using social media to revolutionize the fashion industry as we know it. In this digitally-charged world, the fashion industry has flocked to visually focused social media outlets, and Instagram has consistently outperformed every other social channel in this aspect. Fashion requires a very visual medium, and Instagram is perfectly…
  • Crimson Hexagon: Turning Nerds into Cool Kids Since 2007

    Taylor Cunningham
    17 Mar 2015 | 1:38 pm
    Here at Room 214, just about every project starts with a consumer insights engagement. The research department loves this because we get to take a deep look at each client, digging into the nitty gritty behind the business problem we’re solving. It’s the reason I love working at Room 214 (along with office dogs, open-book management, and a take-what-you-need vacation policy). But I digress. One of our go-to research tools is Crimson Hexagon, a social listening platform that allows us to gather all publicly available mentions of any set of keywords, dating back to 2008. Did you…
  • Announcing: Top 50 Fashion Brands Report

    Isabel Kieszkowski
    25 Feb 2015 | 1:00 am
    Room 214 has released its new and improved Top 50 Fashion Brands Report. How has it improved from our original report? Research, baby. Our last report, Fashion Report 1.0, highlighted brands with notable fandom, but this year we said, “let’s do more.” Get Your Room 214 Top 50 Fashion Brands Report NOW. How It Works This report ranks the fashion industry’s top brands based on our Room 214 Brand Salience Score, which considers number of brand mentions, aggregate brand followers and digital engagement on Instagram, Facebook and Twitter. In addition to creating a multivariable digital…
  • add this feed to my.Alltop

    McCollins Media » Blog

  • The Constant Struggle for Channel Centric Creative

    23 Mar 2015 | 5:26 am
    With the Dubai Lynx Festival of Creativity over for another year, it gives all of us in attendance an opportunity to sit back and take stock of what it really means to work in advertising / marketing in an ever-changing media landscape. These days, there’s so much talk about smartphones and tablets, the battle between […]
  • The 2 Sides To Social Media Marketing Today

    1 Dec 2014 | 1:08 am
    Ah social media marketing; the saviour of small companies everywhere, giving businesses of all sizes a voice and the means to communicate with their customers. Over the last few years you’ve probably spent a considerable amount of effort, and more than likely a bit of cash, in building up your online following and now you […]
  • Catering to journalists needs

    16 Nov 2014 | 3:37 am
    The dynamic journalists and public relation professionals share is rather friendly and informal. However, nothing is permanent, and you could find yourself on the wrong side if you do not adhere to their deadlines. Journalists, especially in this region, have the utmost respect for PR companies. Being a journalist in past, I speak from experience. […]
  • The Art of Crafting Content: Every Business Has a Story to Tell

    12 Nov 2014 | 2:59 am
    Content, content, content. If I hear the term ‘Content is King’ one more time, I’m going to throw the content of my laptop off the balcony. It seems that these days everyone wants to ‘create content’. There’s no doubt that it’s been the marketing trend of the last year or two, building on the foundations […]
  • Retail Space for Pop-Ups is a great way to test the market

    23 Feb 2014 | 9:37 pm
    The retail industry continues to make headlines with the collapse of high street names that has suffered during recession. The trend might have made many apprehensive from investing in the retail sector. However, UAE has seen a new trend of pop up shops who test their ideas and gauge interest before actually stepping into the […]
  • add this feed to my.Alltop

  • 5 Components Of A Social Media Policy

    28 Mar 2015 | 4:30 am
    ( By StuartJDavidson on - Social Media Marketing Resources ) Does your business have a social media policy? When was the last time you considered your companies social media policies and procedures? If you don't ... The post 5 Components Of A Social Media Policy appeared first on
  • How To Convince Your Boss That Social Media Works

    7 Mar 2015 | 6:30 am
    ( By StuartJDavidson on - Social Media Marketing Resources ) Is your boss adamant that social media is not worth the time and effort to the business? Does your company believe that social media does ... The post How To Convince Your Boss That Social Media Works appeared first on
  • 12 Social Media Marketing Tips To Master

    14 Feb 2015 | 10:30 pm
    ( By StuartJDavidson on - Social Media Marketing Resources ) Are you using social media marketing to help grow your business? Do you have any social media marketing tips that you've learned from your experiences ... The post 12 Social Media Marketing Tips To Master appeared first on
  • 51 Of The Best Motivational Business Quotes

    24 Jan 2015 | 10:30 pm
    ( By StuartJDavidson on - Social Media Marketing Resources ) Sometimes, it's 'best practice' in business to take a few moments to sit back and get inspired by some motivational business quotes. Business quotes that ... The post 51 Of The Best Motivational Business Quotes appeared first on
  • 20 Twitter Business Tips For Successful Social Marketing

    17 Jan 2015 | 10:30 pm
    ( By StuartJDavidson on - Social Media Marketing Resources ) Twitter has become a popular tool for businesses seeking to grow their online presence and build upon their capabilities. While there are many Twitter business ... The post 20 Twitter Business Tips For Successful Social Marketing appeared first on
  • add this feed to my.Alltop

    Digital Information World

  • How Many Internet And #SocialMedia Users Are Fake? - #Infographic

    1 Apr 2015 | 8:00 pm
    Did you know that 61 percent of internet traffic is consist of  bots, and that between 2012 and 2013, the number of bot traffic visitors increased by 21.5 percent.What if I told you that, in 2002, 8.7 percent of Facebook users were fake, and in 2014, this number increased to 11.2 percent of users - despite the many algorithm improvements and delete spam accounts.The social web is overwhelmed with spammers and bogus profiles. The following infographic, created by Ghostproxies, illustrates just how many of the internet's users are fake, and how congested social media sites are with these…
  • How To Make Social Content More Shareable - #infographic

    31 Mar 2015 | 8:30 pm
    The main reason people fail at social media is they misunderstand how to communicate over a medium that’s meant for human interaction. Instead of engaging with a community of people, many marketers will push content out for potential customers and fail to see the social network as an opportunity for pull marketing. The more you can view people out in the world as separate individuals with different personalities, rather than grouping everyone together as a singular audience, the easier it will be to think of creative ways to generate organic shareable content on your social media sites.Read…
  • 5 Misconceptions About Marketing A Business On Pinterest - #socialmedia

    30 Mar 2015 | 8:43 pm
    This is a guest post by Monique Craig.Pinterest isn't a brand new social network. It's been driving some really impressive web traffic recently, but many marketers are still in the dark as to its potential for branding. Pinterest is a unique social network that goes by its own rules of engagement and user dynamics. Brands risk damaging their reputation through a misguided use of Pinterest. Here are five most persistent marketing misconceptions about this increasingly popular social network.
  • #SocialMediaMarketing: 7 Tips To Turn You Into A Twitter Pro - #infographic

    29 Mar 2015 | 8:30 pm
    Are you leveraging twitter to promote your small business, products or services?“Twitter is a great tool for marketing, but are you getting the most out of your profile? This infographic (produced by Salesforce) will teach you key ways to optimize your Twitter profile (both for individuals and for brands), best practices for tweet structure, and how to increase engagement.”By adopting some of these tips you can become a more effective twitter user, increase your following, and grow awareness of your business or brand.
  • #Infographic: What Do Pinterest Users Look Like? - #socialmedia

    28 Mar 2015 | 8:57 pm
    Overall when compared to other social media sites, Pinterest users are more likely to purchase products from their most shared categories, reveals new data from ShareThis.ShareThis also found that:• Pinterest is a dominant platform for Home & Garden, Beauty & Fitness, Food & Drink, and Shopping related content.• Pinners are 5x more likely to pin from a smartphone.ShareThis said in introducing its data:Publishers and advertisers, especially those in Pinterest’s leading content categories, should leverage the social platform to present rich content geared toward the…
  • add this feed to my.Alltop

    Top Stories - Google News

  • Two killed, 29 injured as gunmen storm Kenyan university - CTV News

    2 Apr 2015 | 1:17 am
    CTV NewsTwo killed, 29 injured as gunmen storm Kenyan universityCTV NewsNAIROBI, Kenya - Gunmen attacked a college campus in northeast Kenya early Thursday, shooting indiscriminately in dormitories and killing at least two people and wounding 29 others, police said. The attack bore the hallmarks of a Somali Islamic extremist ...Masked gunmen storm Kenya universitySydney Morning HeraldFour dead, scores wounded as gunmen storm Kenyan collegeReuters AfricaWhat is Al-Shabaab, and what does it want?CNNThe Guardian Nigeria -Hindustan Times -Irish Timesall 263 news…
  • Diplomat's son killed in shootout - Saskatoon StarPhoenix

    2 Apr 2015 | 1:07 am
    Saskatoon StarPhoenixDiplomat's son killed in shootoutSaskatoon StarPhoenixMiami-Dade police detectives work at a crime scene involving the two teenage sons of Roxanne Dube, Canada's counsel general to Florida. Jean Wabafiyebazu, 17, died in Monday's shootout. His 15-year-old brother, Marc, is charged with felony murder.Son, 15, of Cdn consul in Miami facing serious charges; brother, 17, killedThe Daily Courier (subscription)Community reeling after two deaths in Miami, where Canadian diplomat's sons National PostCanadian diplomat's ex-husband says their son killed in USNew…
  • A vow to end hotel placements - Winnipeg Free Press

    2 Apr 2015 | 1:03 am
    Winnipeg Free PressA vow to end hotel placementsWinnipeg Free PressThe slaying of teenage runaway Tina Fontaine last August didn't prompt the NDP government to end the practice of putting up foster kids in hotels. But Wednesday's attack on another girl who had been in foster care in the same downtown hotel as Tina has ...Manitoba's pledge to pull foster kids out of hotels met with skepticismThe Globe and MailChildren in care to be taken out of Winnipeg hotels after serious attack on girlCBC.caTeenage Girl Assaulted Downtown in Care of CFSCJOBCTV News -MetroNews…
  • At least 54 dead after Russian freezer trawler sinks with 132 on board - Fox News

    2 Apr 2015 | 12:57 am
    Fox NewsAt least 54 dead after Russian freezer trawler sinks with 132 on boardFox NewsIn this undated photo provided by Russian Emergency Situations Ministry, a Russian trawler, the same type as Dalny Vostok, is seen in an undisclosed location. (AP Photo/Russian Emergency Situations Ministry Press Service). At least 54 people were killed ...More than 50 dead after Russian trawler sinksIrish TimesAt least 54 dead after Russian trawler sinksRTE.ieRussian trawler with 132 crew sinks, at least 54 deadKVVU Las Vegasall 350 news articles »
  • Murder suspect Daniel Paul arrested according to family - News1130

    2 Apr 2015 | 12:17 am
    News1130Murder suspect Daniel Paul arrested according to familyNews1130VANCOUVER(NEWS1130) – A man who disappeared after being accused of killing his girlfriend in Vancouver has been arrested. According to family members, Daniel Paul was picked up by Vancouver Police in the downtown core Wednesday night.Suspect in death of Vancouver mother arrested: ReportWesterly NewsPrime suspect in murder of Rose Paul in police custody according to her familyCKNW News Talk 980Murder suspect reportedly in police custodyCTV -Globalnews.caall 6 news articles »
  • add this feed to my.Alltop

  • The Top 7 Results-Driven Email Formulas That Actually Work

    Sweta Patel, GMT Founder
    26 Mar 2015 | 5:12 pm
    Email marketing, as I talked about last week, is an incredibly powerful way to keep your subscribers educated and excited about your brand. The emails you send to your list can come in many forms: newsletters, weekly or monthly re-caps, case-studies, and more. Relevant, exciting content that your subscribers anticipate opening. Take a moment to think about the last 10 or 20 emails you’ve sent to your list. Did they all follow the same formula? Or did you mix it up from one to the other? The reason for this exercise it to think about how you’re delivering your epic content to your…
  • fbredirect

    Sweta Patel, GMT Founder
    19 Mar 2015 | 12:52 pm
    If you are not automatically redirected here is a link to Global Marketing Tactics. Opens in a new tab or window.
  • How To Create Engaging Emails That Instantly Win New Customers

    Sweta Patel, GMT Founder
    11 Mar 2015 | 12:16 am
      Wouldn’t it be awesome to always send emails to your list that leave your market dying for more of your content? Unfortunately, most emails never even get opened due to the fact that our inboxes are forever being filled with spam and useless information. While we admit that it is a noisy medium to use, there must be ways to make sure your emails are read and you aren’t wasting your, or your market’s time, right?   Well we’ve got good news – there are ways, and weve tested them!   We at Global Marketing Tactics love using emails as one of our core marketing…
  • The Easiest Way to Promote Your Content and Instantly Drive Sales

    Sweta Patel, GMT Founder
    5 Mar 2015 | 5:05 pm
      You have spent countless hours creating an online course that you know your audience is going to love. You have a beautiful membership site created, your social media pages are established, and all systems are in place and tested. All that’s left is for the thousands and thousands of users to benefit from all your awesome content!   But there’s a problem: You’re not getting the sales you want, and you are so drained from the creation process that spending even more of your precious time and money on marketing is out of the question. You know that your course is top-notch,…
  • The Anatomy Of Marketing R.O.I.

    Sweta Patel, GMT Founder
    6 Sep 2014 | 6:48 pm
  • add this feed to my.Alltop

  • SEO Game Changer – Twitter and Google Finally Agree to a Search Deal

    Web Strategy Plus
    26 Mar 2015 | 9:51 am
    Once Twitter started taking off back in 2009 and 2010, there was a lot of speculation about how their platform would affect Google. Over the years, speculation has ranged from tweets becoming a leading SEO factor to Google actually buying the company. While there have been plenty of signs that point towards correlations between content that performs well on Twitter doing the same in Google rankings, there have continued to be obstacles for Google to fully utilize all of the new data that is created on Twitter. Specifically, Google had to use their bots to crawl through this massive amount of…
  • Why Your Business Should Consider a Pay Per Click Campaign in 2015

    Web Strategy Plus
    9 Mar 2015 | 12:31 am
    When businesses think of strategies like social media marketing or SEO, they often think of them as all or nothing propositions. While it’s easy to understand why this mindset is so common, the reality of online marketing is that the best results generally come from utilizing multiple channels at the same time. The Internet is a very busy place. Because there’s so much happening online, people’s attention is constantly being pulled in a dozen different directions. That’s why it’s usually not realistic to think that people are going to come across your business…
  • 5 Must Know SEO Trends for 2015

    Web Strategy Plus
    1 Mar 2015 | 8:19 pm
    If you want your business to thrive online, you need to stay focused on the big picture. That means is instead of getting completely wrapped up in a single channel, you should take a comprehensive approach to online marketing. So in addition to social media marketing and pay per click advertising, SEO also needs to be an active component of your strategy. While SEO offers a lot of benefits, many people find this practice to be very confusing. One of the reasons there is so much confusion surrounding the subject of search engine optimization is because the field changes quite frequently. This…
  • The Top Web Design Trends to Watch in 2015

    Web Strategy Plus
    23 Feb 2015 | 12:08 pm
    Now that 2015 has officially arrived, there’s a lot to think about in terms of what the year has in store for businesses and the Internet in general. Web design is an area that’s always interesting to look at. While web design trends don’t usually change dramatically over the course of just one year, new practices inevitably arise that will significantly shape how design is viewed in the coming years. Although it doesn’t necessarily make sense to incorporate all new design trends into your  web development workflow, it is worthwhile to have a strong grasp of what’s going on. With…
  • The Top 4 Digital Marketing Trends in 2015

    Web Strategy Plus
    16 Feb 2015 | 12:01 pm
    Digital marketing is a form of advertising that’s constantly evolving and progressing. In order to have success with this strategy, it’s important for marketers to remain current on the latest trends and adapt accordingly. Here are four of the top digital marketing trends for 2015: 1) SEM Continues to Dominate For quite awhile, search engine marketing (SEM) has been one of the most effective ways for businesses to reach consumers and drive organic traffic from a targeted demographic. In 2015, it’s expected for that trend to continue, which is why marketers will spend a large…
  • add this feed to my.Alltop

    Socedo Blog

  • How We Use Marketing Automation to Solve Growth Obstacles

    Aseem Badshah
    1 Apr 2015 | 11:32 am
    This is part 2 in a series about how we’re hacking fast growth here at Socedo. Check out the first post, Small Steps to Large Growth #1: How We Doubled Our Conversion Rates with a Mobile Optimized Landing Page. At Socedo, we know a thing or two about automating lead generation, but as a startup business, we also know the importance about automating our sales and marketing processes, in order to scale our growth. This week, small business professionals are gathering in Phoenix for the 2015 ICON conference, discussing the tools and strategies needed to reach the next level of success, and we…
  • 9 Things We Learned from Social Media Marketing World

    Aseem Badshah
    30 Mar 2015 | 9:56 am
    Soon the #SMMW15 hashtags will start trailing off, but the insights from Social Media Examiner’s Social Media Marketing World 2015 will follow us back to work this week and beyond, as we take social media marketing to the next level. We all use social media differently in our businesses. But whether it’s a B2C company or B2B, using social for lead generation or nurturing, one thing is clear: social media is as important for marketing strategy as email, advertising, or events. Here are 9 of our favorite takeaways from the conference. We All Want Followers The successful social media…
  • Social Media and Event Marketing Are in a Codependent Relationship

    Aseem Badshah
    26 Mar 2015 | 6:06 pm
    Maybe it’s just because everyone in the social media world is on an adrenaline high this week at Social Media Marketing World (#SMMW15), but we couldn’t resist the opportunity to talk about the obvious: social media and event marketing are in a very serious relationship. And at Socedo, we support it. Even the small business, who may not have the resources to participate in high-profile events can become ‘event marketers’ through social media. In the same way, social media marketers can stay relevant and useful by participating in conversations surrounding industry events. The two go…
  • 5 Facts on the ROI of Inbound Social Media

    Aseem Badshah
    25 Mar 2015 | 11:24 am
    A couple of weeks ago, we published a post about measuring the value of inbound lead generation. Social media often sits at the middle of inbound and outbound marketing, and it is successful at both strategies, the ROI between the two can look very different. When we talk about inbound social media, we’re talking about social media outreach: putting the customer in charge, by proactively reaching out to them and letting their engagement control how and when they interact with your business. It’s no secret that we’re pretty passionate about Twitter at Socedo, so we pulled some of our own…
  • How We Doubled Our Conversion Rates with a Mobile Optimized Landing Page

    Aseem Badshah
    23 Mar 2015 | 8:33 am
    We want all businesses, whether large or small, startup or established, to have the most successful lead generation, inbound marketing, and social media strategies possible. Fortunately, in startup mode ourselves, we’re learning on a daily basis what to do, and what not to do, to achieve fast growth. This is the first in a series of posts about practical, easy-to-implement strategies to take your business growth to the next level. A couple of weeks ago, the homepage went through a technical redesign. The content of the page is almost the same, but you may notice a new visual…
  • add this feed to my.Alltop

    Shane Barker

  • Are the Upfront Costs to Sales Automation Software Tools a Smart Investment?

    Shane Barker
    12 Mar 2015 | 9:35 am
    The implementation of sales automation software in your company can be an expensive adventure. It requires a significant amount of investment in terms of both time and money before you even start to use the software.You have to spend some time in evaluation of various tools, as well as learning about their implementation. At the same time, you have to invest time and resources in training your staff.Having all of this in mind, it’s reasonable to pose the question – are all these upfront costs worth the investment? We’ll take you through both the costs and the benefits of adopting…
  • 5 New Content Marketing Strategies To Get Traffic And Email Subscribers in 2015

    Tim Soulo
    3 Mar 2015 | 5:46 am
    Content marketing may seem like a no-brainer, because anyone can write a few paragraphs of text and hit “publish”. But is it really that simple?I’ve seen many people launch blogs on their business websites and publish a ton of articles just to realise that it has zero effect on their business growth.But also there are cases when bloggers get insane amounts of traffic and email subscribers with a single article.Where’s the catch?Successful bloggers have a very strategic approach to their content marketing. They know exactly how to get tons of traffic with their content and how…
  • Is SEO Marketing Strategy a Good Long Term Solution?

    Shane Barker
    12 Feb 2015 | 3:47 pm
    SEO Marketing or Search Engine Optimization Marketing is a process through which you can get your website optimized for the search engines. In plain English, this means that SEO can take your website to the top of the search engine results pages. These “search engine results pages” are simply what the search engine displays when a particular phrase is typed into the search query box.Now consider this, SEO is not a quick fix. You can not go and do a few tweaks here and there and magically expect an instant traffic boost. In fact, SEO is and can only be a long-term strategy. If I…
  • Why Your Content is Not Being Shared? Is There Something Missing in Your Social Media Marketing Plan

    Shane Barker
    10 Feb 2015 | 6:35 am
    You spend hours and even days obsessing over creating the best and the most creative piece you can think of. You invest your time and money just so you can produce great content. You know that the content you have created is better than most of the content out there. And yet, you only get a few shares and comments. All of that effort, all of that time and money go to waste, even though you’ve created superior content. Here’s a hint: you might consider getting a better social media marketing plan.If the aforementioned scenario happens to you on a regular basis, you’ve…
  • Why You Should Be Getting Better Visual Content for Cheaper in 2015

    Shane Barker
    5 Feb 2015 | 6:29 am
    Marketing in 2015 is trending towards a greater focus on mobile and visual content. With all the popular social media applications driving and pivoting towards photo sharing platforms (think Facebook, Instagram, Snapchat, and even Twitter to an extent) brands are going to have to produce more visual content to keep up with their consumers. This means spending more marketing budget on high quality imagery to compete for our attention with other brands and even their own consumers.How much do organizations truly pay for imagery? This is a difficult question and individuals who handle buying…
  • add this feed to my.Alltop

    Digital Insights

  • Admins attention! Your Facebook page like count is going to dip down.

    Harshita Pande Joshi
    19 Mar 2015 | 10:15 pm
    Facebook recently announced some changes to ‘Making Page Likes More Meaningful’. Facebook will be removing those accounts from page like count, who have voluntarily deactivated and memorialized their accounts. That means, these are likes that are from users who don’t use Facebook anymore. If they ever reactivate their account, then their like will auto-add to your page, just like before.Facebook had done a similar cleanup in August 2012, when they mass deleted fake Facebook accounts. That led to some pages witness massive drops in their page like count, as a lot of…
  • Urban Ladder says sorry on email. Why?

    Harshita Pande Joshi
    14 Mar 2015 | 3:14 am
    Urban Ladder is an online furniture store and has seen a loyal fan growth through a strong digital and social media strategy, before they went big with a television commercial a few months ago. There are many things that interest me about Urban Ladder’s way of communication and marketing. Today was just another example of their simplistic way of execution. Here’s what happened:I am subscribed to the Urban Ladder email newsletter. Today, in the morning, I received a flash sale email from them. But it had a prominent mistake – the price tag of a product was wrongly slashed. Here’s…
  • 5 Kickass ideas how Travel Brands can leverage Twitter?

    Harsh Ajmera
    25 Feb 2015 | 4:13 am
    Passport? check, Bags? check, Phone charged? check, Instagram? check, Twitter? check.Does this resemble to your target audience? The niche you want to interact with on social media? Great, I have some cool ideas how a Travel brand like you can use Twitter effeciently.Also these insights from Twitter [infographic link], clearly showcase that from research to availing discounts, posting reviews has become an integral part of travel experience for your audiences. Travellers have become extremely social, where they are documenting every move of theirs thus forcing brands to come up with…
  • How to make your data pretty? Utilize these data visualization tools

    Omkar Mishra
    15 Feb 2015 | 10:31 am
    Tired of showcasing the same old boring tables to your management? A spice of colors and layout brings life to data representation. If you need to understand million rows of data and you are short on time. The data might be coming from different sources and you may need to compile it to get a holistic view to make a decision on it. In order to make the meaning of the information effectively, Data Visualization is an important answer.Data Visualization is an art for visual communication which enhances the expression of data in to one collective graphic for anyone to digest and action…
  • Most memorable moments of 2014 at Digital Insights

    Harsh Ajmera
    4 Feb 2015 | 5:24 pm
    It’s been another great year for us at Digital Insights; we are still reminiscing 2013 and all the support we got. Thankful to all of you for that! It is always fun to look back and reiterate about the most special events of a year, which makes you feel like you’ve accomplished something!Due to our readers support, this year again I am listing down below a few moments which has truly defined DI’s efforts and in-turn helped us grow. Let’s take a walk down Memorabilia lane!1. We’ve been Quoted “….”Us being out there and doing our thing, and then being noticed in my mind that…
  • add this feed to my.Alltop

    SEO and Social Media Marketing Agency in Barnsley Yorkshire » Blog

  • A Beginner’s Guide to Starting Twitter Advertising

    Mark Woodcock
    30 Mar 2015 | 4:21 pm
    Businesses that advertise on Twitter can reach more people, build their audiences, make more sales and even encourage people to install their mobile apps. Getting started with advertising is easier than you may think, and in just a few steps you can start sending promoted tweets and reaping these benefits. Step 1: Choose your Campaign Style While you are logged in to your Twitter account, click on “Advertise” under your profile picture and then click on the “Create new campaign” button on the top, right side of the page. From here, you can choose a campaign style from a list of…
  • Using Press Releases to make an Impact with Digital Marketing

    Mark Woodcock
    27 Mar 2015 | 1:42 pm
    Traditionally, press releases are used to inform journalists and media outlets about news they may be interested in covering. But, this old-time tactic has found new purpose in our age of digital marketing and can be used in several ways for different results. Remember, the best press releases have interesting, newsworthy information, include keywords and use multimedia content like photos or videos. As you draft press releases, experiment with these uses to find approaches that work for your business. Pitch Media Outlets and Influential Bloggers Press releases are still used to pitch stories…
  • 6 Places you can Build your Brand Online

    Mark Woodcock
    26 Mar 2015 | 1:04 pm
    Building your brand online entails putting your name, content and marketing materials out there where your target market will find them. It means establishing an online presence and voice that you can use to promote yourself, serve your customers and grow your business. Using a variety of online platforms throughout your online marketing plan will help you build your online brand and make it easier to reach and influence your market. Here are a few places you can start promoting yourself to bolster your online brand. Your Own Blog Updating your own blog regularly is absolutely essential.
  • Tiny Tweaks to Refresh your Social Media Posts

    Mark Woodcock
    25 Mar 2015 | 4:03 pm
    Sometimes even the smallest changes can make a big difference and help you refresh your social media campaigns. If you have found that you are stuck doing things the same way over and over again, your audience is losing interest, engagement is waning and your social media accounts just aren’t bringing the results you want, it might be time to try something new. Change your Content Titles If your titles aren’t catchy or just don’t interest your market, the content you share on social media might not see very much action. Some sites, like Facebook and YouTube, put an emphasis on titles,…
  • What Every Effective Home Page Needs

    Mark Woodcock
    24 Mar 2015 | 11:03 am
    Your home page is the first thing many of your customers and potential customers see. It is what helps you make your first impression, draw people in and brand your business. Since it’s such a powerful part of your online marketing, it’s important that you get it right. There are some elements that every effective home page has, and you can adjust them and make them work for your business, no matter what industry you are in. Design that Supports your Brand Your site’s design says a lot about your business. It helps you communicate to visitors that your business is professional and…
  • add this feed to my.Alltop

    Kim Garst - Social Media for Small Business Owners

  • 3 Reasons Why Big Data Is A Big Deal

    Kim Garst
    31 Mar 2015 | 2:30 am
    What is big data and why is it a big deal? I am excited to be contributing on exactly this topic at the Teradata Marketing Festival in May, 2015, in Las Vegas! The official definition of big data is “extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially […] The post 3 Reasons Why Big Data Is A Big Deal appeared first on Kim Garst - Social Media for Small Business Owners Kim Garst
  • Ultimate Guide On How To Sell on Facebook

    Kim Garst
    30 Mar 2015 | 6:05 am
    Can you actually use Facebook to sell? How does it work? What are your options?  My ultimate guide on how to sell on Facebook will walk you through all the possible ways you can sell your products or services on Facebook! 1. Sell via local Facebook groups If you have not tried selling your products […] The post Ultimate Guide On How To Sell on Facebook appeared first on Kim Garst - Social Media for Small Business Owners Kim Garst
  • Don’t Shoot The Messenger…YES, You Can Use Twitter Group DM For Business

    Kim Garst
    26 Mar 2015 | 2:30 am
    Have you heard of Twitter’s GROUP direct messages? You already know about the ability to send private, one-to-one messages – but did you know you can now communicate privately with more than one person on Twitter? How do Twitter Group DM’s work? Twitter’s group direct messages allow you to invite up to 20 users who […] The post Don’t Shoot The Messenger…YES, You Can Use Twitter Group DM For Business appeared first on Kim Garst - Social Media for Small Business Owners Kim Garst
  • What Is the Meerkat App and 3 Ways To Use it for Business

    Kim Garst
    24 Mar 2015 | 2:30 am
    Have you heard of the new Meerkat app? Given that it only launched a few weeks ago, it’s receiving an extraordinary amount of buzz. So, what is it, and why all the fuss? This post will tell you exactly what the Meerkat app is, and show you 3 ways to use it for your business. […] The post What Is the Meerkat App and 3 Ways To Use it for Business appeared first on Kim Garst - Social Media for Small Business Owners Kim Garst
  • How to Use Google Analytics to Optimize Your Content

    Kim Garst
    23 Mar 2015 | 2:30 am
    Do you find yourself running out of content ideas for your website or blog? Or maybe you are wondering how to make sure your current content gets as much traction as possible? Google Analytics contains a wealth of information that can help you get the most out of your content. This post will walk you through […] The post How to Use Google Analytics to Optimize Your Content appeared first on Kim Garst - Social Media for Small Business Owners Kim Garst
  • add this feed to my.Alltop


  • MX – Responsive Multi-Purpose WordPress Theme Free Download

    31 Mar 2015 | 7:54 am
    Current download version is v4.3.1 MX – Responsive Multi-Purpose WordPress Theme is an elegant, modern, stylish and unique theme. It is packed with awesome features and its main focus is to make your website stand out, while keeping it extremely easy to use and maintain. We Spend Thousands Of Dollars To Purchase Original Scripts So [...] The post MX – Responsive Multi-Purpose WordPress Theme Free Download appeared first on Buddyfix.
  • Grimag AD Optimized Magazine Free Download

    31 Mar 2015 | 7:48 am
    Buy me a Coffee to Download this Theme Current download version is v1.1.6 We Spend Thousands Of Dollars To Purchase Original Scripts So Please Buy Me A Coffee to download this.A Grimag AD Optimized Magazine Tested And Working, Original Scprit And No Malware, Malicious Injection, No Additional Call Backs. We don’t copy free nulled download [...] The post Grimag AD Optimized Magazine Free Download appeared first on Buddyfix.
  • Candidate – Political/Nonprofit WordPress Theme Free Download

    31 Mar 2015 | 7:37 am
    Buy me a Coffee to Download this Theme Current download version is v1.0.7 We Spend Thousands Of Dollars To Purchase Original Scripts So Please Buy Me A Coffee to download this.A Candidate – Political/Nonprofit WordPress Theme Tested And Working, Original Scprit And No Malware, Malicious Injection, No Additional Call Backs. We don’t copy free nulled [...] The post Candidate – Political/Nonprofit WordPress Theme Free Download appeared first on Buddyfix.
  • Mega Shop – WooCommerce Responsive Theme Free Download

    31 Mar 2015 | 7:26 am
    Buy me a Coffee to Download this Theme Current download version is v1.3 We Spend Thousands Of Dollars To Purchase Original Scripts So Please Buy Me A Coffee to download this.A Mega Shop – WooCommerce Responsive Theme Tested And Working, Original Scprit And No Malware, Malicious Injection, No Additional Call Backs. We don’t copy free [...] The post Mega Shop – WooCommerce Responsive Theme Free Download appeared first on Buddyfix.
  • Jkreativ – Multilayer Parallax MultiPurpose Theme Free Download

    31 Mar 2015 | 6:54 am
    Buy me a Coffee to Download this Theme Current download version is v2.2.7 We Spend Thousands Of Dollars To Purchase Original Scripts So Please Buy Me A Coffee to download this.A Jkreativ – Multilayer Parallax MultiPurpose Theme Tested And Working, Original Scprit And No Malware, Malicious Injection, No Additional Call Backs. We don’t copy free [...] The post Jkreativ – Multilayer Parallax MultiPurpose Theme Free Download appeared first on Buddyfix.
  • add this feed to my.Alltop

    What's Next Blog

  • Meet my sexy ergonomic keyboard

    BL Ochman
    31 Mar 2015 | 6:04 pm
    I first published this post in 2005, but I think a lot of people might find it helpful, so I’m posting it again. Please excuse my typing. This is my sexy new ergonomic keyboard that i just got today. It’s a Kinesis Advantage and using it is a little like learningto type all over again. I got it becauxe my hands are getting sore and sometimes tingly, the telltale signs of enchroaching carpal tunnel. I also have something called chicken plucker’s thumb, although i am a vegetarian and try not to eat anything with parents. I, for three years, was so crippled by co,puters that I…
  • #AskSeaWorld Sinks, TedCruz NOT Com

    BL Ochman
    28 Mar 2015 | 1:39 pm
    BEYOND SOCIAL MEDIA SHOW #89 On episode 89 of the award-winning podcast for marketing, advertising, PR, digital and communications professionals, B.L. Ochman and David Erickson covered: Worst Digital Cases Ted Cruz NOT Com Google+’s Slow Death #AskSeaWorld Best Digital Cases Visual Arts & Social Media Augmented Reality Gaming Is Social Media Ruining Your Sex Life? Matthew McConaughey’s Lincoln Ad Goes Up In Smoke The Truth Is Still Out There Shiny New Stuff The Oral Tradition Enters The Digital Age Twitter’s Meerkat Killer Daily Numbers Attribution Models Used By B2B & B2C…
  • [VIDEO] Pros & Cons of Starbucks’ #RaceTogether Campaign

    BL Ochman
    23 Mar 2015 | 11:08 am
    In this 5-minute video segment from this week’s BEYOND SOCIAL MEDIA SHOW, Dave Erickson and I discussed the social media kerkuffle that resulted when Starbucks instructed its 12,000 Baristas to engage customers in conversations about race relations. Not everyone was happy, least of all Corey DuBrowa, Starbucks’ senior VP of communications, who deleted his Twitter account when the going got rough, then thought better of it and came back. What should they have done? Here’s what we think. Watch the entire video of episode 88 The post [VIDEO] Pros & Cons of Starbucks’…
  • Toyota Rips Off Story: Gets Sued

    BL Ochman
    21 Mar 2015 | 3:59 pm
    It’s not the first time a big brand ripped off a little guy by stealing his content. This time it’s Toyota and their agency, Satchi & Satchi, ripping off the story that Eric Dahl of Nashville wrote in 2013 about how he found blues great BB King’s stolen guitar in a pawn show and returned it to him. So guess what story Toyota’s ad tells, without crediting Dahl, who has sued them for copyright infringement? I explained the situation in this 1-minute 33-second video. Source: Automotive News Reporter Name: David Barkholz B.L. Ochman presented this example on BEYOND…
  • It’s International Day of Happiness

    BL Ochman
    20 Mar 2015 | 1:42 pm
    Watch this video, and sing along, as many times as necessary. International Day of Happiness is a global celebration to mark the United Nations International Day of Happiness. It is coordinated by Action for Happiness, a non-profit movement of people from 160 countries, supported by a partnership of like-minded organizations. The post It’s International Day of Happiness appeared first on What's Next Blog.
  • add this feed to my.Alltop

    FRANk Media

  • Social Media Statistics Australia – March 2015

    Tracy Lynch
    1 Apr 2015 | 5:31 pm
    Social Media Statistics Australia – March 2015 Statistics compiled by for March 2015. 1. Facebook – 14,000,000 users (up 200,000) 2. YouTube – 13,600,000 UAVs 3. – 6,000,000 4. Tumblr – 4,800,000 5. Instagram – 4,000,000 Monthly Active Australian Users (Facebook/ Instagram data) 6. LinkedIn – 3,400,000 7. Blogspot – 2,800,000 8. Twitter – 2,791,300 Active Australian Users →
  • Do consumer recommendations & social networks impact purchase decisions?

    Tracy Lynch
    29 Mar 2015 | 9:12 pm
    Ever wondered if all your reviews and social networking efforts actually make a difference to how your consumers behave? The latest Social Recommendation Index brought to you by Social Media Link, is an annual survey of over 24,000 active social media users and aims to  discover the effects social networks and customer reviews have on →
  • 3 Recent Facebook Updates You Should Know About

    Tracy Lynch
    17 Mar 2015 | 8:56 pm
    We’re all well aware of how Facebook keeps us all on our toes by constantly rolling out changes and making updates… And it certainly keeps us in blog writing material. As a self-diagnosed Facebook news junkie, I’ve noticed that it’s either a ‘feast or a famine’ when it comes to Facebook changes, they start with →
  • How to get the most out of social media for your business – 2015 edition

    Tracy Lynch
    12 Mar 2015 | 8:57 pm
    Over a year ago we published a popular blog post on the ‘Why, Who, What, How & When of Social Networks’. Most of it still rings true today and a lot of our clients have told us they found the post very useful. So, as preachers of re-purposing useful content, we’ve updated some of the →
  • Clever Pre-roll Ads That You Won’t Want To Skip

    Vanessa Romp
    5 Mar 2015 | 1:30 pm
    Those first 5 seconds are key As viewers we’re all familiar with those YouTube pre-roll ads, and we’re usually reaching for the ‘Skip Ad’ button as quickly as possible! It’s no secret that viewership rates for digital  pre-roll ads are generally poor, however part of the problem is that very few marketers specifically tailor ads →
  • add this feed to my.Alltop

    Number Direct » Articles

  • The 5 Tech Skills That Can Lead To High Paying Job Salaries

    31 Mar 2015 | 6:36 am
    As the world becomes increasingly reliant on technology, and yet so many people remain ignorant to how it works, a career in tech can pay high salaries. The post The 5 Tech Skills That Can Lead To High Paying Job Salaries appeared first on Number Direct.
  • The Top 5 Most Successful Kickstarter Campaigns Ever: Infographic

    Kathryn Kearns
    30 Mar 2015 | 8:08 am
    Not every Kickstarter campaign works out, but there are many that have reached their goal and then some. We take a look at the top 5 most funded campaigns Kickstarter has ever seen. The post The Top 5 Most Successful Kickstarter Campaigns Ever: Infographic appeared first on Number Direct.
  • Sky TV Are Offering A Brand New 32” LGTV For New Customers.

    Kathryn Kearns
    26 Mar 2015 | 7:15 am
    Sky TV are giving away a brand new 32” LG TV’s if you sign up online. But before you open up a new tab, here’s what you need to know. The post Sky TV Are Offering A Brand New 32” LGTV For New Customers. appeared first on Number Direct.
  • Meet The Energy Saving Product Behind British Gas’ #tweettoheat Campaign

    Kathryn Kearns
    24 Mar 2015 | 5:23 am
    Looking to save money on your energy bills? This energy-saving product from British Gas could help you with that. The post Meet The Energy Saving Product Behind British Gas’ #tweettoheat Campaign appeared first on Number Direct.
  • How to prevent Yodel from messing up your iWatch delivery

    Kathryn Kearns
    19 Mar 2015 | 9:41 am
    Parcel delivery company, Yodel have remained one of the worst courier services in the UK. Here's how you can avoid getting burned by them. The post How to prevent Yodel from messing up your iWatch delivery appeared first on Number Direct.
  • add this feed to my.Alltop

    My Online Smart Educational System

  • The Building Blocks of Social Engagement

    Richard Wallen
    16 Mar 2015 | 8:14 pm
    Characters and Community: The Building Blocks of Social Engagement In marketing, the importance of learning the “language” of your customers means more than you might think. It is a vast encompassing series of intersections that could make your head spin. Thankfully, you’re in good hands with us. Let’s make this navigation a bit easier, with […]
  • Facebook and Twitter

    Richard Wallen
    8 Mar 2015 | 12:13 pm
    Free Marketing: Facebook and Twitter Facebook is one of the easiest social media sites to get started on and lets you reach the widest possible audience by attracting vast numbers of Facebook “Friends.” You probably already have a personal Facebook page, but you will want to start a separate one for your business. This is […]
  • Improve Your Page Rankings

    Richard Wallen
    26 Feb 2015 | 8:43 pm
    Using Keywords to Improve Your Page Rankings Search engines are powered by the words users enter when they conduct searches. These are called “keywords.” Google and other search engines use keywords to provide the links to websites they think the user will find most helpful. These results are then ranked according to Google’s search engine […]
  • #Formula2015 Has Launched!

    Richard Wallen
    23 Feb 2015 | 9:33 pm
    Post by Shannon Tice Lavenia.
  • Search Engine Optimization Made Easy

    Richard Wallen
    16 Feb 2015 | 8:11 pm
    SEO Made Easy Search Engine Optimization, or SEO for short, is a phrase that describes how you make websites more appealing to Google and other search engines. The more useful Google thinks your page will be to its users, the higher it will rank your page on the Search Engine Results Page (SERP) for your niche’s […]
  • add this feed to my.Alltop

    The Social Calling

  • The Basics of Email Marketing

    Randi Sherman
    21 Mar 2015 | 6:44 pm
    How to effectively use emails when you are in corporate sales There is no question that the corporate world has become a lot more competitive lately. There are thousands of new companies being created each month all over the world. Many of them turn into very profitable business ventures, while others seem to fall behind. The main point to keep in mind is that the competition grows steadily every single day. This is why you need to be able to use the most powerful marketing tactics in order to make the most out of your business. In this article we are going to focus our attention in one of…
  • Create the Need and They Will Come

    Randi Sherman
    20 Jan 2015 | 12:48 pm
    Do your sales seem lower than you thought they should be? Are you seeing less customers coming through your door or visiting your homepage? Perhaps the problem is not that you don’t have a great product to offer but you don’t know how to properly present it. While knowing that you are an experienced company that is trustworthy is important, it is not the crucial element that is needed to make sure that you get the sale that you want. In order to properly market a product you have to address the need of your customer. In the beginning of the article, I addressed your need for more sales…
  • Benefits of Sending a Holiday Newsletter

    Randi Sherman
    24 Dec 2014 | 10:00 am
    One of the most important aspects of doing business online, and even offline for that matter, is communication. When you’re communicating with your audience on a regular basis, you’ll find that conversion rates (sales), traffic, and more will sustain your influence overall. Leveraging newsletters and pushing forward content is a good thing, but when the holiday season comes through, you may be tempted to smother your audience a bit. Many retailers get into a mode of communication that unleashes the worst in marketing endeavors, and that could actually be detrimental to your overall reach.
  • Big Mistakes To Avoid When Working With SEO

    Randi Sherman
    3 Dec 2014 | 10:08 am
    Right now millions of people are working on search engine optimization, and they aren’t doing the right thing. The reason why this happens, is because many believe the hype that is pushed through blogs and what seem like credible sources. The challenges that you’ll find today is that many people are posting ideas, and information based on conjecture. Instead of chasing the wind listening to the wrong people, focus on avoiding mistakes that are common place. The following are some of the big mistakes that people are making with optimization, and even though this list is here, you’ll find…
  • 3 Ways to Engage Your Target Audience

    Randi Sherman
    19 Nov 2014 | 10:00 am
    Once you wade through the often-murky waters of identifying the audience most likely to benefit from your products or services, or target audience, it is important to begin meaningful engagement right away. And not just any conversation will do. You will have to create an open and honest dialogue that reaches the very core of your target audience’s thoughts and beliefs, in order to have meaningful engagement. Here are three tips to help engage with your audience. Know Your Target Audience One of the biggest mishaps in addressing target audiences is not knowing who they are. Before…
  • add this feed to my.Alltop

    TheeDesign Studio

  • Work with a Google Partner

    Sharon Dawson
    30 Mar 2015 | 4:00 am
    TheeDesign Studio is proud to have been a member of the Google Partner program since 2013. What is a Google Partner The Google Partners program is Google’s stamp of approval for digital marketing agencies and advertising professionals. Google lists their partners on their site and recommends them as a trusted businesses. Once they’ve become a member of the Partners program, the agencies get advanced notice of Google AdWords product updates. They also get invited to special events and trainings via Google Hangout, which Google generously sends goodies for. Perks of a Google Partnership…
  • Keyboard Shortcuts for Facebook, Twitter & More [Infographic]

    Lauren Curatola
    25 Mar 2015 | 4:00 am
    Social media marketing is an important component to a company’s overall marketing and branding strategy. However most business owners don’t have time to update and monitor their accounts – resulting in stagnant profiles and decreased customer engagement. Updating each social platform for your business can be time consuming. Not only are you updating your status and adding photos, but you’re also monitoring comments, reviews, messages, mentions, etc. – which takes time away from your business and your customers. To help you effortlessly navigate and update your…
  • 10 Productivity Apps You Should Be Using Today

    Cole Watts
    23 Mar 2015 | 5:00 am
    Time, it’s more important than money for many of us. Finding time to get work and projects done can be difficult in today’s world, but it’s something that we all need to learn how to do. Finding ways to be more productive in today’s world can be difficult and somewhat excruciating, but thankfully there seems to be a new application created every day to help people save time. Here are 10 applications that we recommend for everyone, whether you are an Search Engine Optimization specialist or just someone who is looking to be more productive during the day. Sunrise –Sunrise is an…
  • 5 Ways to Make Your Website Work for You

    Rob Delory
    18 Mar 2015 | 4:00 am
    When talking with clients, the conversation usually revolves around marketing strategies to get people to their website. Strategy techniques like search engine optimization (SEO), social media marketing and pay-per-click (PPC) advertising are hot topics – with clients wanting to know how these strategies can get them new customers. What many businesses tend to forget is that a user-friendly website is a must for these techniques to work. If you’re noticing that your website traffic continues to rise with no increase in conversions or your website has a high bounce rate, than your…
  • Options for Boosting a Facebook Post

    Sharon Dawson
    16 Mar 2015 | 4:00 am
    You’ve built up your Facebook page and now have over 1,000 likes. So when you post on your page, all 1,000 of your fans see your post, right? Wrong. As a move to increase the monetization of Facebook, items that you post on your page will be shown to less than 20% of your fans; unless you pay to boost them. Even with a budget as low as $5, boosting a post will allow you to reach all of your fans and 10-50 times more users. We’ve discussed what items you should boost and why paid posts work in our previous blog article about Facebook Promoted Posts. This article is designed as a follow up…
  • add this feed to my.Alltop

    ME Marketing Services, LLC

  • Stop Using Two Spaces After a Period. Please.

    Jennifer Hanford
    31 Mar 2015 | 4:30 am
    Jennifer Hanford Pssst….for the readers out there who are around my age and older, this post is for you. We are part of the “two spaces after a period” generation. You know who you are…those of us who took typing classes back in the 1980’s and earlier? You do realize we’re in the 21st century now, right? First of all, I must confess…I loved my typing class in high school. I learned how to type to the beat of music, and when I graduated in 1987, I think I was typing close to 100 wpm – on an IBM Selectric typewriter, no less. Yes, a typewriter. Before I ever started…
  • Find Out Why Your Company May Be Losing Followers

    Jordana Klein
    25 Mar 2015 | 4:30 am
    Jordana Klein Have you noticed a decline in follows or likes recently? Or are you simply curious about what attracts and turns off consumers? According to Social Media Today’s latest infographic, we can help you dig deeper into the social media world and help your company be proactive about its online content. Some numbers to begin with: 12% of respondents in the survey unfollowed a brand on Twitter within the last few days, and 25% said they unfollowed a brand on Facebook within the past month. So, what is causing the loss of interest? Survey results showed that repetitiveness and boring…
  • Writer’s Block Really Stinks

    Mandy Edwards
    24 Mar 2015 | 4:28 am
    Mandy Edwards Today is more of a confession than an article. See, as of lately I have been struggling with writer’s block. And it sucks. Really. I know you’ve been there. We all have been. It comes time to write and your brain is nothing but a blinking cursor on a blank screen. You try hard to come up with something – you search old articles to see if there’s anything you can update and republish. You search through past guest posts you can republish on your site. You even go see what everyone else is writing about to see if something sparks. But nothing. A few weeks…
  • Is Your Content BADASS?

    Mandy Edwards
    19 Mar 2015 | 4:30 am
    Mandy Edwards Having BADASS content is not the same as having epic content. It’s content that has cracked “the code.” I was fortunate enough to get to see a preview of Mark Schaefer’s Content Code SXSW presentation in March at an INBOUND Conference in Atlanta. This is based off his new book, The Content Code, which I highly suggest you pick up and read. Content is what makes up the web (duh). Data is looking to increase by 500% by 2020 and 75% of the information on the web is created by users themselves. Mark stated that content “isn’t the finish line – it’s the starting…
  • 5 Little-Known Tips to Help You Manage Facebook

    Jordana Klein
    18 Mar 2015 | 4:30 am
    Jordana Klein Facebook may have originated as a social media site for linking up with old friends and roommates, but, nowadays, businesses are using Facebook to promote their product and spread the word about new and updated ideas and thoughts. There can be some challenges to keeping up with a company Facebook page, so that’s why we are here. I recently read an article on Inc. that gave some hacks to help you on Facebook and decided to share them here with you… The first step is to make sure you remember to logout of your account remotely. There have been horror stories of accounts…
  • add this feed to my.Alltop

    Minneapolis Social Media Marketing

  • Instagram for Business (Because You Can’t Afford Not to)

    Malena Larsen
    31 Mar 2015 | 1:49 pm
    Posts involving photos and other visual effects are the posts that grab the most attention. But we know this by now, right? It is easy to barely glance at the long, wordy, Facebook statuses and glaze over blogs with nothing but exhaustingly long paragraphs. With Twitter and Facebook, photos are optional, unlike Instagram, where each post must have a photo or something else visual. Instagram lets visuals be the center of attention. That’s part of what makes Instagram so intriguing. Instagram for business is a unique, refreshing way to promote your field, product or service. Adding Instagram…
  • Google Plus Photos: How to Get People to Give a Damn

    Jens Pinther
    23 Mar 2015 | 3:15 pm
    We understand–you’re looking for your Google+ fans to engage with you. Your profile and cover photos can make or break if someone adds your business to one of their circles, so it’s important to take your photos seriously. It’s so tempting to just pin up your company’s logo everywhere and call it good, but it’s more of an art than that. You’re looking for comments, +1s, anything. It’s frustrating to believe you’re doing all you can to get people to talk to your small business online, and then–crickets. This cricket knows you can do…
  • How to Get More Views on YouTube

    Malena Larsen
    19 Mar 2015 | 9:44 am
    The thousands of articles on using social media for a small business will tell you that your brand should be personable, helpful and easy to connect with. Although often forgotten, using YouTube to promote your business is a way to engage your audience and another way to get people interested in what you have to offer. As the social media world becomes more and more visual, it’s hard to deny that video is as visual as it gets. As the social media world gets more visual, is there anything more visual than video?Click To Tweet But it’s not enough just to upload videos. Having videos with no…
  • Marketing Management Is Not About Being Tricky

    Nicole Harrison
    9 Mar 2015 | 6:51 am
    For most small business owners and entrepreneurs, you bring up the word “marketing” and you will get a lot of grimaces and unhappy reactions. Here are some claims I’ve heard about marketing: • It’s so in your face! • All you do is talk about yourself or your products! • It’s just pushing your stuff on other people! The list goes on and on. I have heard it all–believe me, I have. But it’s important to realize social marketing is much more dynamic than it sounds, and there’s a great reason why we social media marketers do what we do. Working in this social…
  • Facebook Video and Its Importance to Your Content Creation

    Jens Pinther
    4 Mar 2015 | 11:33 am
    With your goal as a marketer or small business owner of getting more engagement on Facebook, and with Facebook’s overwhelming increase in video views, the relationship between these is clear: Facebook video your friend. That’s right, over 1 billion videos on Facebook are played every day. About 50% of Facebook users watch at least one video every day, according to this article Facebook shared earlier this year. This 50% statistic is significant–it was not long ago that Facebook video was not particularly relevant. I think it’s a safe bet that Facebook’s move to…
  • add this feed to my.Alltop

    Oracle Social Spotlight

  • Back in Black: More Analytics Wisdom from Oracle’s Lisa Black

    Maggie Schneider Huston-Oracle
    27 Mar 2015 | 7:12 am
    We all know big data can be intimidating - but sometimes the analysis of big data is even scarier. Today’s Influencer is Lisa Black, Oracle Social Cloud Product Manager and an expert in analytics. We spoke with Lisa last year and in light of the rapidly changing social sphere, we asked her back for more. As we said before, “When you have someone who actually gets this excited about analytics, good things keep getting added to that part of the product.” Now let’s get cracking! Lisa Black, Manager, Oracle Social Cloud Product Management Twitter: @lisajanetblackLinkedIn:…
  • ICYMI: DaaS for Customer Intelligence Update

    Maggie Schneider Huston-Oracle
    25 Mar 2015 | 11:44 am
    In case you missed it amongst the hubbub of SXSW, Oracle Data Cloud announced a new Data as a Service (DaaS) update last week that leverages Oracle Social Cloud’s SRM technology to help marketers listen to unstructured data, such as surveys, chat rooms, forums, and comment sections. You can find the official press release here and a recent article from CRM magazine here. Unstructured data is a tremendous resource for marketers to identify customer issues, intent, trends, and brand sentiment. David Schubmehl, Research Director at IDC says, “unstructured text and data is an increasingly…
  • Beyond Design: Looking Holistically at User Experience

    Maggie Schneider Huston-Oracle
    24 Mar 2015 | 8:50 am
    "User experience” is a hot buzzword in social marketing… but what does that really mean? As part of the Social Spotlight's Influencer series, we spoke with Horace Williams, Director of User Experience Design at Oracle Social Cloud to help us understand how user experience affects the bottom line. Horace Williams, Director of User Experience Design at Oracle Social Cloud Social Spotlight: How would you describe user experience? Horace Williams: I recently heard a great metaphor to describe this: the dining out experience. When you go out to eat, you’re not judging the restaurant…
  • SXSW by the Numbers: Days 1 and 2

    Maggie Schneider Huston-Oracle
    15 Mar 2015 | 9:53 am
    Pretty much anyone can tell you how many people came to the South by Southwest festival in Austin and how many tweets were generated by the hashtags #SXSW and #SXSW15. But we want to know more. We want to know what the biggest “themes” of the conference are, who the major influencers are, and have the data to back it up. Oracle Social Cloud’s Social Relationship Management (SRM) tool can do all of that. Here are some fascinating insights from the first two days of #SXSW: This is what people were talking about when they mentioned #SXSW. As you can see, it appears that quite a few people…
  • Instagram and Weibo Added to Oracle Social’s SRM Platform

    Maggie Schneider Huston-Oracle
    13 Mar 2015 | 5:24 am
    We are so excited to announce that Oracle Social Cloud is incorporating picture and video sharing platform Instagram and Chinese social media platform Weibo to the Social Relationship Management (SRM) platform.  As the social world becomes more diversified, the importance of being able to listen and engage with customers across the globe and over various platforms becomes increasingly important. A recent study by Pew Research found that the number of online adults using two or more social channels increased from 42 percent in 2013 to 52 percent in 2014. Oracle’s SRM is ahead of the…
  • add this feed to my.Alltop


  • Go Local Now! What Are Multi-Location And National Companies Waiting For?

    Melih Oztalay
    1 Apr 2015 | 3:00 am
    In the past few years we’ve had the opportunity of presenting local store marketing to large multi-location companies. They have varied in size from those around 1,000 locations to those beyond 10,000 locations. They have, also, varied between company owned locations and franchise locations. We have had the opportunity of working with those with less than 200 locations who were franchises too. The struggles we have seen in this space have been quite interesting and worth sharing. Company owned location where the budget is centralized had a problem with the budget needed for a marketing…
  • If Social Selling Has Jumped The Shark, Then Perhaps Social Media Has Too

    Andrew Jenkins
    31 Mar 2015 | 3:00 am
    If you suck at selling then social selling will not save you You still have to close a sale by phone or in person – there are no shortcuts While social selling can help with prospecting it does not replace traditional sales efforts It has been and shall always be about the fundamentals of selling I recently read a post by Anthony Iannarino entitled How Social Selling Jumped The Shark. It was a great read and inspiring like many others he has authored. I also read a post by Anthony’s friend, Mike Weinberg, discussing the bursting balloon that he feels social selling is and the…
  • What Can You Learn From My 12 Months Of Unemployment?

    Jeff Howell
    30 Mar 2015 | 3:52 am
    I’ve been pretty absent for about 4 months now. Some of it is by design and some just because I’ve had to focus on other things. It’s no secret that I had been out of work since January 2014. Two months ago, I accepted a position as the Director of Business Development and Marketing for a small workforce solutions provider based in Flushing, Michigan called Placement Management Center (PMC). In honor of the entire 12 months of unemployment, I wanted to share some of the top events, music and movies the last time I was gainfully employed. Remember Frozen? Miley destroys music…
  • Your SEO Insider (No. 36): Mobile-Friendly Algorithm, Link Building, And More

    Brent Carnduff
    29 Mar 2015 | 2:14 pm
    Mobile SEO Google’s Mobile-Friendly Algorithm goes live on April 21st. It should be noteworthy that Google’s trying to help you get it right. Is your site ready? Since we know this algorithm will be significantly larger in impact compared to the Panda and Penguin algorithms, webmasters are kind of anxious about the release. Google Clarifies the Mobile-Friendly Algorithm Will Roll Out Over a Week, Be a Yes/No Response by Barry Schwartz on Search Engine Land Ahead of Google’s upcoming mobile-friendly algorithm change, the search giant is providing advice to site owners on common…
  • How To Develop Your Social Media Voice

    Dorien Morin-van Dam
    25 Mar 2015 | 3:00 am
    When you are starting a new business, there are many things to consider and many things that need your attention. From writing the original business plan to things like naming your company, having a custom logo designed, working with a web designer to create a website, securing a location, securing suppliers, hiring staff and much, much more. I know, as I’ve been there and done that. I started my own operation rather small, as there were several of the above mentioned tasks that I didn’t have to concern myself with – as I was able to outsource them immediately. Even then, with some…
  • add this feed to my.Alltop

    Devumi Blog

  • 4 Elements of Successful YouTube Marketing Videos

    Matthew Y
    27 Mar 2015 | 3:10 am
    It may not seem like it, but all YouTube marketing videos that see any sort of success share common traits. You may not feel like that after watching marketing videos as diverse as, say, Old Spice’s brand of oddity against Home Depot’s ‘Do it Yourself’ videos. Underneath the content itself you’ll see similar tactics being used by these video to achieve their  success. This article is going to look at those similarities so that you can tap into their potential as well. To really bring this alive, I’m going to show you actual video examples that use the concepts up for discussion.
  • How to Create a Viral Marketing Campaign: With Examples!

    Matthew Y
    20 Mar 2015 | 5:52 am
    The first thing you need to know about viral marketing is this: There’s never a guarantee that your viral idea will actually catch on. Putting yourself in the best possible situation to go viral is possible, and I’ll give you the tools in this article to possibly go viral. Even if your viral marketing idea doesn’t catch on, these are still solid content marketing principles that will better any campaign Viral marketing: How to win at going BIG Have strong visuals In nearly every case of viral marketing, a strong visual component is present. Using videos and images which are directly…
  • Buy SoundCloud Plays: The Pros and Cons

    Matthew Y
    13 Mar 2015 | 1:18 am
    At some point in your career as a musician you have been on your SoundCloud account looking at your dismal SoundCloud plays. You have wondered if it is right for you to buy SoundCloud plays and get those numbers up so that you look more successful to people who come by your page. People respond to successful music – how else do you explain Nickelback having a career? – and more SoundCloud plays leads to more SoundCloud plays. I want to give you an honest look at the pros and cons of what happens when you buy SoundCloud plays. There are indeed some pros, but it would not be fair to…
  • 9 Free Marketing Tools from Google that Anyone Can Use

    Matthew Y
    6 Mar 2015 | 2:39 am
    We all know all about Adwords, Google Drive, and Google Docs as useful free marketing tools from Google. But what else is out there that your marketing team, or you as a solo online marketer, can use to push your agenda forward? Here are 9 free marketing tools from Google that I recommend! 1: Google My Business Get this: you can have free advertising on Google. No, really! All you have to do is claim your listing on Google My Business (which we use to call Google Places), and your business can now be featured higher in search results. It’s completely free, and is a way that Google is trying…
  • Using Twitter Ads to Increase Sales: Good or Bad?

    Matthew Y
    27 Feb 2015 | 4:04 am
    We absolutely love Twitter here at Devumi, but how do we feel about Twitter Ads? Do they actually add value to your Twitter marketing efforts, or is it just money blown into the wind? These are important question to ask as every marketing foray comes down to cost per acquisition. A first point to consider, before we get too far into this, is that Twitter themselves found that 76.3% of their tweeters use mobile devices to get online. If your mobile strategy is at zero you may want to consider bumping it up a bit to help better appeal to the Twitter audience’s needs.   The good points about…
  • add this feed to my.Alltop

  • Instagram Layout: 4 Ways To Use Instagram’s New App For Your Marketing

    Roy Povarchik
    25 Mar 2015 | 1:37 am
    Just a couple of days ago, Instagram announced their latest iPhone app called ‘Layout’. On their blog, Instagram describe ‘Layout’ as an app that: “lets you easily combine multiple photos into a single image. It’s fun, it’s simple and it gives you a new way to flex your creativity.’ While Instagram are definitely not the first ones to go into the collage business, you can be sure that by them introducing this new opportunity we are going to see an overflow of new collages created by users and brands. In this post I want to give you a quick introduction of ‘Instagram…
  • How To Use Trello To Manage Your Content Marketing Team

    Roy Povarchik
    24 Feb 2015 | 7:13 am
    One of the key things to stay productive at work is to use the right tools and to be in complete sync with your team. I’ve tried them all. Asana, Podio, Wrike – name it – I’ve tried it. A few months ago, Lior Frenkel, Founder of the The NuSchool convinced me to fully go into Trello and start using it as my only project management tool. And boy was he right. I’ve started using it with some of my clients (Captain Up and Powtoon were the first to fully go on board with this) and we have been using it for our team here at the office as well. For me, the problem with using new…
  • How To Get The First 1,000 Users For Your Startup

    Roy Povarchik
    9 Feb 2015 | 1:19 am
    “How can I get my first 1,000 users?” Is one of the most popular questions I get asked whenever I do consultations or meet a new client. Last week, specially for Ledel’s FlyBudapest conference, I teamed up with (the amazing!) Ben Lang to answer that question. In a 45 minute talk, we shared 6 best practices on how to acquire the first users for your startup. For those who didn’t get a chance to come to the conference, we’ve uploaded the talk slides: How To Get The First 1,000 Users For Your Startup (By Roy Povarchik & Ben Lang) from Roy Povarchik P.S Would you want to see this…
  • These WordPress Plugins Are The Hidden Secret Behind Some Of The Best Bloggers Success Stories

    Roy Povarchik
    26 Jan 2015 | 3:30 am
    Being a good blogger and producing high quality content is damn hard but luckily, there are some tools that can help make your job easier. Two weeks ago, Neil Patel published a list of 11 tools and services every blogger should use to make their journey “a bit easier and more successsful.” In his post, Neil shares tools that will help you with your writing, building links, and getting better understanding on what works for your blog. Today, I want to share with you 9 WordPress plugins and one tool that will help your blog posts, almost magically, get more clicks, more shares…
  • Get More Out Of Your Twitter Marketing – The Complete Twitter Analytics guide

    Roy Povarchik
    13 Jan 2015 | 8:31 am
    The search for the perfect Twitter analytics tool has been on since the first time someone asked “How do you measure social media ROI?” While there are some great tools social media managers and content marketers can utilize to get more out of Twitter (Followerwonk, Tweepi, and Twtrland, or even Buffer, come to mind), it feels like the native Twitter analytics dashboard Twitter rolled out a few months ago hasn’t been getting much attention. I feel that, while Facebook insights have been highly praised, most marketers overlook Twitter’s attempt to give marketers some extra data.
  • add this feed to my.Alltop


  • How to Mobilize Your B2B Event Attendees on Social Media

    Simon Poulton
    29 Mar 2015 | 5:51 pm
    If you’ve been to a marketing conference in the past 5 years, you know how powerful social engagement at B2B events can be. Conferences like MozCon and Inbound drive thousands of tweets and millions of impressions, but they are also […]
  • How CMOs Use Twitter: Insights and Opportunities

    Dennis Shiao
    21 Mar 2015 | 4:42 pm
    In 2012, Gartner analyst Laura McLellan made her now-famous prediction that “by 2017, the CMO will spend more on IT than the CIO.” Thus began the decade of the CMO, in which the aura of the Chief Marketing Officer has […]
  • Social Selling: Why Sales Leaders Don’t Need to Fear Social Media

    Erin Sims
    16 Mar 2015 | 12:42 am
    A couple weeks back, Carter and Karri joined up with Barbara Giamanco to talk about Leadtail’s recent report: How Sales Leaders Engage On Twitter. Barbara Giamanco is a social selling leader whose passion is to help salespeople and sales teams […]
  • 5 Keys To a Successful Employee Advocacy Program

    Jennifer Kirk
    8 Mar 2015 | 12:13 pm
    Employee Advocacy programs have become a very powerful tool any organization, big or small, in any vertical, can leverage to great success. The benefits are vast: reaching an audience you otherwise wouldn’t have access to, increasing engagement between your brand […]
  • Social ROI: Are We There Yet?

    Carter Hostelley
    23 Feb 2015 | 10:09 am
    Remember those road trips with family or friends when you were growing up? There was always someone (maybe you) in the car that kept asking that annoying question: “Are we there yet?” That’s what it feels like sometimes when we’re […]
  • add this feed to my.Alltop


  • 3 Easy to Use Blog Monetization

    Nurdin Budi M.
    29 Mar 2015 | 9:27 pm
    Some of the blogs in recent years with the increase in the stage soon; the reason behind this is more than simple - people are looking for ways to make some extra dollars and blogs often proved to be earning big for this task. Everyone has a blog struggling to start making a residual income. It is a form of income where you can cut not stop workflow fixed income. The following article will explain the three basic models of liquefaction. They are improving the easiest and very suitable for business people who are new to blogging.Affiliate marketingWhen it comes to affiliate marketing store…
  • What to Look for in Website News Technology

    Nurdin Budi M.
    9 Mar 2015 | 11:09 pm
    If you are a fan of technology news and have the web, then you have to search the web that provide information that is accurate and good. The following are some things to be aware of news websites, which are looking for that you think would be useful and help you someday.Website news is very necessary to always provide something new and searched many people, such as:1.Useful InformationThe best source to be possessed of web technology is the information that it contains a story about a company and the business that is being widely discussed and influence buying and selling in the market.
  • Wake up with the Brand Marketing on the Internet

    Nurdin Budi M.
    8 Mar 2015 | 8:52 pm
    Marketing on the internet is very important among the various strategic solutions to increase sales. If within a few years ago a lot of people who use the internet just to do something alone regularly, in contrast to today, many people are using the internet to get a lot of other opportunities are more advanced and better than ever.Today difficult to find someone who lives who never used the internet. Almost everyone knows about the Internet and its function, although some people have a different understanding of the Internet. However, the current Internet has become king of media and beyond…
  • How to Succeed In Internet Marketing Company Affiliate

    Nurdin Budi M.
    5 Mar 2015 | 11:29 pm
    Affiliate internet marketing is a program that is much-loved and worthy to serve as a way to earn a lot of money from the internet. By using your Affiliate may need to provide products and only need use any tactic to get customers.Basically, how is your affiliate marketing products and services from other companies and take advantage of the price of the price given by the company. You do not need to pay anything, you just market and offer it to others so that they are interested in and you get a commission from consumers that you can later on.Generally affiliate program is one-tier or…
  • How to Choose Software to Meet Your Needs

    Nurdin Budi M.
    1 Mar 2015 | 8:42 pm
    How to select the software to meet your needs - this time with the increasing demand and the amount of competition all are required to have a powerful tool and can be used as something that helps you in many ways.You can certainly find a variety of software available in the market. However, with the increasing number of software available in fact it may make you confused to select it.What should you do to find out the best and match you? Below are some tips for choosing the software to fit your needs at a price that is saving:1.FeaturesIn the market, there are several software available at…
  • add this feed to my.Alltop

    Digital Self Marketing Advantage

  • Tweets on the Ground: Optimizing Twitter for Personal Branding

    Denny McCorkle
    22 Mar 2015 | 11:44 pm
    Successful personal branding and job search requires both social media and physical networking. This blog post offers strategic suggestions for the convergence or grounding of these networking efforts when using Twitter. Sometimes I worry about my marketing students.  Yes, many are strategically active on social media, and continue to learn. However, my concerns are more […] The post Tweets on the Ground: Optimizing Twitter for Personal Branding appeared first on Digital Self Marketing Advantage.
  • LinkedIn to Real Life (Part 2: Managing Connections)

    Denny McCorkle
    7 Feb 2015 | 11:42 pm
    Successful personal branding and job search requires both social media and physical networking. This blog post offers strategic suggestions for organizing and managing your connections on LinkedIn for increased networking convergence.  LinkedIn provides its greatest value as a social media network when grounded in the real world. The concept of networking convergence and making physical […] The post LinkedIn to Real Life (Part 2: Managing Connections) appeared first on Digital Self Marketing Advantage.
  • LinkedIn to Real Life (Part 1: Making Connections)

    Denny McCorkle
    11 Jan 2015 | 11:17 pm
    Successful personal branding and job search requires both social media and physical networking. This blog post offers 13 connection strategies for the convergence of these networking efforts when using LinkedIn.  It is easy to get lost in social media networking and forget about traditional physical networking. However, they complement each other and require convergence. In […] The post LinkedIn to Real Life (Part 1: Making Connections) appeared first on Digital Self Marketing Advantage.
  • Networking Convergence: When Digital Meets Physical

    Denny McCorkle
    3 Dec 2014 | 5:01 am
    Successful self-marketing requires both social media and physical networking. This blog post addresses the importance of networking convergence for personal branding, job search, and career advancement. Social media networking is a lot like physical networking.  Yet, they are different. Think about it. Everyone from near graduates to CEOs know and understand the importance and necessity […] The post Networking Convergence: When Digital Meets Physical appeared first on Digital Self Marketing Advantage.
  • A Social Media Thanksgiving 2014 (with PB&J Snacks)

    Denny McCorkle
    24 Nov 2014 | 11:09 pm
    Thanksgiving is a time for thanks. With this blog post I give thanks for the social media platforms and tools that have guided me on the social web.  Social media is now embedded deeply into my life and my career. Since my blog is about using social media marketing for personal branding and job search […] The post A Social Media Thanksgiving 2014 (with PB&J Snacks) appeared first on Digital Self Marketing Advantage.
  • add this feed to my.Alltop

    Meshfire : Social Media Management Dashboard with AI

  • And The Winner of the Nintendo 3DS XL from Meshfire is…

    24 Mar 2015 | 10:00 am
    We’ve read your tweets, counted your signups, did some laundry and worked on our dance moves. Now here’s our big winner for the New Nintendo 3DS XL! *DRUMROLL* *MORE DRUMROLL* Our winner is…. Mana Drake! (@manadrake ) CONGRATS TO MANA! We’ll be contacting you shortly via Twitter and Email! Thank you all for entering this contest! We had over 1000 entries on this one! Stay tuned for our next contest coming up soon. What would you like us to giveaway next? In the meantime, check out Meshfire for handling your tweets. Now FREE for one twitter account! 
  • How to Avoid Content Scheduling Mistakes, In One Simple Chart

    12 Mar 2015 | 9:39 pm
    Every busy brand uses scheduled content to keep its audience up to date. But when is the best time to schedule your content? One of the great things about processing millions of tweets a day is that we get the data to answer interesting questions like this. The graph above shows when you absolutely should not schedule your content: at the top of the hour. This graph shows the some rates of message processing, in tweets per second, that happened on a recent mid-week day, close to 9 o’clock AM, pacific time. Notice how just before the top of the hour, messages are being processed at a…
  • Meshfire is now available FREE! Plus a chance to win a New Nintendo 3DS XL.

    9 Mar 2015 | 1:37 am
    Trying to manage a community on Twitter? Have one account? Trying to grow your online presence? Sign up for Meshfire FREE today and get a chance to win a New Nintendo 3DS XL! Today, we are making Meshfire FREE forever (for a single twitter account) and also offering you a chance to win a new Nintendo 3DS XL. You might already know that Meshfire is the world’s only intelligent agent for social media. You’ve seen the neat, intuitive taskboard that keeps all your work organized. You’ve found trending conversations, users to follow and topics to talk about. Meshfire has all…
  • New Year, New Meshfire: We’ve Had a Major Makeover

    12 Jan 2015 | 10:06 am
    Meshfire Has a New Design All new for 2015, Meshfire’s look has been completely redesigned! If you haven’t seen what we’ve been up to for a while, now is a great time to take a fresh look. Meshfire is brighter and easier to use and more focused on the information you need most. All New Task Board Task cards are packed with intelligence In addition to the visual changes, our task cards have undergone a major reboot. Each card now tells you exactly what task you’re completing, how valuable it is for your goals, and what additional information is available. Each task card…
  • Using power on social media: Which works for you?

    22 Oct 2014 | 10:28 am
    When you use social media to advance your business goals, you are working to exercise influence, which is defined as the power to get others to do what you ask just because you ask. This type of power was analyzed over 50 years ago by two social psychologists, John French and Bertram Raven, in France. Their 5-part model of social influence is startlingly relevant in today’s social marketing landscape. In order from least useful to most useful in your social media campaigns, the five types of power are: Coercive Power Legitimate Power Reward Power Expert Power Referent Power…
  • add this feed to my.Alltop

  • Google’s April Fools Pranks 2015

    Alex Noudelman
    1 Apr 2015 | 8:45 am
    Happy April Fools to all our readers and search engine marketing fans. As you are aware, every year Google comes out with some of the most impressive pranks ever and this year is no different. At midnight, Google launched a flipped-out search page that has everything backwards. Simply type in and see what happens. This was not the only prank that Google played today on April Fools: Google Fibre announced that it will roll out a dial-up mode version of its program to give parents more time to load the dishwashers or spend time with the kids. It is supposed to remind us of the olden…
  • Big Changes Coming To Facebook

    Alex Noudelman
    31 Mar 2015 | 1:42 pm
    There are major changes coming to Facebook. 25 new products and tools are set to be unveiled by the major social network within the next year or so. The biggest change being enacted has to do with Facebook Messenger. The chatting platform is rumoured to become a massive hub for social media marketing users. Facebook users will be able to use advanced photo tools, conduct searches, discuss travel arrangements and perform many other tasks as part of the revamped look. As well, the new platform that will allow app developers to build apps that connects with 600+ million social media users who…
  • It’s Museum Week on Twitter | Social Media News

    Jim Bensimon
    24 Mar 2015 | 2:02 pm
    Twitter has officially launched its Museum Week social media event on March 23, 2015. 56 Canadian institutions, including the National Gallery of Canada, the Royal Ontario Museum and the Art Gallery of Ontario, will participate in the virtual event all week long. The goal of the event is to encourage the public to participate in fun community initiatives and to bring a global dimension to this event. Although not global as of yet, Museum Week is international. 800+ museums, galleries and cultural institution all across the world, 50 countries in total, are participating in it. The rationale…
  • Microsoft Pulls the Plug on Internet Explorer | Web Development

    Alex Noudelman
    20 Mar 2015 | 1:12 pm
    On January 5, 2015, we wrote a blog article about Microsoft’s plans to unveil a new internet browser on January 21, 2015. At the time it was not clear whether Internet Explorer would be kept or killed off. Now it is official – Microsoft is scrapping Internet Explorer and replacing it with a new web browser – Project Spartan. The switch will take place later this year. The new browser launch will coincide with the launch of Windows 10. The loss of Internet Explorer comes as no surprise to Windows users. Over the past decade, it has become less and less popular for a number of reasons,…
  • 5 Game-Changing Tips for Creating a Powerful Brand on Social Media

    Olga Mestnikova
    18 Mar 2015 | 10:22 am
    Are you looking for ways to improve your company’s online branding? Social media marketing allows brands to develop strong relationships, brand awareness and recognition. Online branding on social media should be the first thing to consider when building an online presence. In this article, we will share 5 excellent tips for creating a powerful online presence through social media. 1. Craft Perfect Posts with Custom Images As users scroll through their News Feeds and read dozens of status updates from friends and brands they follow, your posts might get lost. Develop a recognizable style…
  • add this feed to my.Alltop

    Driftrock Blog

  • Free guide: How Automotive Retailers can extend CRM activity to Facebook

    Gabi Barbosa
    25 Mar 2015 | 4:44 am
    Auto retailers who want to stay ahead of the curve are using the latest tools and techniques available to communicate with customers and generate new business. Facebook is the ultimate platform for this. Download the free guide for the cutting edge Facebook CRM techniques that will help you generate more sales and increase your lead conversion rate. In this guide we'll show you: How to use Facebook for CRM and aftersales Why you should be using Facebook to reach your customers How to find more customers like your best ones
  • How Driftrock weather activated Facebook ads for BMW xDrive

    Gabi Barbosa
    24 Mar 2015 | 10:36 am
    Reaching people at the perfect moment in time is crucial to engage with your audience in the right context, and provides a chance to get really creative with ads. At Driftrock we love thinking of smart ways of using real world data to get better results from digital marketing campaigns. In this post we're going to show you how BMW UK is using real-time weather data to trigger their latest Facebook advertising campaigns, using our technology to reach people at the perfect moment. Back in December, BMW UK launched a new video advert promoting the xDrive system, a four wheel drive system…
  • Facebook Multi Product Ads: The Complete Guide For Better Results with Ads

    Gabi Barbosa
    17 Feb 2015 | 10:57 am
    There’s been a lot of talk lately about Facebook launching a new type of ad: the multi product ad. You might have seen them around your news feed. Facebook is rolling it out now across its ad accounts – on Power Editor - starting in the United States, but if you are a Driftrocker, you got early access to them last month on our new Ads creation tool Create. If you don’t have access to them yet, or dislike Power Editor, you can request a demo of Create to get started with these ads. As with any new type of ad there's a lot of uncharted territory, but we've been using them since…
  • How to create Facebook ads easily with Driftrock Create

    Gabi Barbosa
    2 Feb 2015 | 4:04 am
    It’s here! Our new tool Create is finally out in private beta, and we’re giving it to testers for feedback. Driftrock Create is an ultra fast Facebook ad creation tool, with the aim of allowing you to go from 0 to 100 ads in 60 seconds. Request beta access What are the features? Driftrock Create combines the powerful capabilities of Power Editor with the easy to use flow of Facebook’s ads manager. You can customise your bidding strategy and how you want to pay for your Facebook ads, and you also have all the advanced targeting capabilities of PE. Best of all, you can create multi…
  • Top 5 Digital and Social Advertising Trends for 2015

    Gabi Barbosa
    29 Dec 2014 | 9:52 am
    There is nothing constant about the digital landscape, and this year, like all the previous ones, saw some interesting changes in the digital advertising sector such as Twitter's objective-based (CPA) campaigns, the introduction of ads on Instagram and, of course the re-launch of Atlas, after being acquired by Facebook. With 2015 coming to a start, we marketers are all busy planning and strategising for the year ahead, so we've put together a list of trends that we think are going to have great impact in the social advertising industry. 1. Social shopping in THE year for ecommerce…
  • add this feed to my.Alltop

    SenaTechno ~ give you tech knowledge more

  • 3 Easy to Use Blog Monetization

    29 Mar 2015 | 9:27 pm
    Some of the blogs in recent years with the increase in the stage soon; the reason behind this is more than simple - people are looking for ways to make some extra dollars and blogs often proved to be... This Blog presents the actual articles that will help you increase your knowledge on things: Monetize, SEO, How-to, Bloggers, Internet, Software, Tech News.
  • What to Look for in Website News Technology

    9 Mar 2015 | 11:09 pm
    If you are a fan of technology news and have the web, then you have to search the web that provide information that is accurate and good. The following are some things to be aware of news websites,... This Blog presents the actual articles that will help you increase your knowledge on things: Monetize, SEO, How-to, Bloggers, Internet, Software, Tech News.
  • Wake up with the Brand Marketing on the Internet

    8 Mar 2015 | 8:53 pm
    Marketing on the internet is very important among the various strategic solutions to increase sales. If within a few years ago a lot of people who use the internet just to do something alone... This Blog presents the actual articles that will help you increase your knowledge on things: Monetize, SEO, How-to, Bloggers, Internet, Software, Tech News.
  • How to Succeed In Internet Marketing Company Affiliate

    5 Mar 2015 | 11:29 pm
    Affiliate internet marketing is a program that is much-loved and worthy to serve as a way to earn a lot of money from the internet. By using your Affiliate may need to provide products and only need... This Blog presents the actual articles that will help you increase your knowledge on things: Monetize, SEO, How-to, Bloggers, Internet, Software, Tech News.
  • How to Choose Software for Online Business

    2 Mar 2015 | 1:54 am
    Internet became an important part of society, and the need for companies to have an e-commerce business also increased. Internet is required to compete in today's market and of course other... This Blog presents the actual articles that will help you increase your knowledge on things: Monetize, SEO, How-to, Bloggers, Internet, Software, Tech News.
  • add this feed to my.Alltop


  • Is Reposting Blog Content On LinkedIn Pulse, Medium, and Other Sites a Good Idea?

    Kim Cooper
    23 Mar 2015 | 5:45 am
    I’ve been questioning recently whether publishing to sites like LinkedIn Pulse and Medium is worth my time and effort. While the benefit seems obvious (more eyeballs on your content) there’s a big cost—the precious time it takes to create content. Compared to guest posting on other sites, LinkedIn and Medium use “no follow” links so there’s no link building SEO benefit. The benefit is purely exposure, awareness, and branding. And those are fleeting benefits, unlike the long-term benefits of creating content on your own site. So what about reposting blog content? It would certainly…
  • How to Share Blog Posts on Facebook that Get Clicks and Engagement

    Glen Kosaka
    16 Mar 2015 | 8:07 am
    Let’s be honest… with all the noise in a typical person’s Facebook feed, you have to wonder – is anybody reading the blog posts I share on Facebook? How can you possibly capture someone’s attention when there are thousands of posts to choose from? It may seem daunting, so we’ve compiled a short list of tips that will show you how to share blog posts on Facebook that stand out from the crowd! 1Share the blog post with a compelling title First and foremost, the title of the blog post you share on Facebook is the first impression your readers will get. This is your first opportunity…
  • How to Find the Best Time to Post on Facebook

    Kim Cooper
    9 Feb 2015 | 7:05 am
    You don’t need a study to tell you the best time to post on Facebook. Google it and… Time Magazine will tell you it’s “absolutely Fridays” Mediabistro will tell you it’s “on weekdays in the late afternoons between 2-5pm” Hubspot will tell you it’s “Wednesdays at 3pm“ KissMetrics will tell you it’s “Saturdays at noon” AddThis will tell you it’s “Thursdays between 9am-12pm“ So who do you believe? Your very own Facebook Insights. That’s who. The only true measure of the best time to post on Facebook is based on:…
  • How User Generated Content Can Lead to Social Success

    Guest Author
    8 Dec 2014 | 8:28 am
    Today’s guest author is Nicole Kohler. Nicole is the Web Content Strategist for WebpageFX, where she specializes in writing content to help others learn and improve their online marketing. In her spare time she can often be found playing video games, throwing a football around for her dog, Brodie, or chowing down on sushi. Short on ideas for your social media campaigns? An untapped source of inspiration may be hiding just under your nose: your customers. User generated content, or UGC, is one way that your company can increase the amount of unique content available on your social media…
  • Social Media Outsourcing: Do You Really Need It? These 5 Experts Will Help You Decide!

    Madelyne Oliver
    1 Dec 2014 | 8:22 am
    We all know social media marketing can be time consuming. You can spend hours crafting meticulous messages. Then you need to decide which social networks to post to and when to post. At some point you have to ask yourself if the cost and headache of going it alone is worth it. You can save a lot of this headache and time by outsourcing social media. But should you trust the keys to your house to someone else? Five experts answer this question and much more. It’s time to make a copy of that key, and see what your outsourced agency has waiting for you at the front door: Meet the bloggers,…
  • add this feed to my.Alltop

    Social Media Monitors

  • The Top 5 April Fools Pranks On The Web

    Michaela Walsh
    31 Mar 2015 | 7:26 pm
      Google Maps has turned into a giant game of Pacman. Try not to get too carried away if you’re at work…     Qantas pretended that it was adding a ‘U’ to its name…   Vegemite tricked news outlets […]
  • The Commonwealth Bank Reveals New Payment Platform

    Michael Strickland
    31 Mar 2015 | 6:29 pm
    The Commonwealth Bank has unveiled its payments platform, Albert, a new point-of-sale tablet which it hopes will change the way people make payments. Launching the system at its Innovation Lab in Sydney today, Gary Roach, CBA’s managing director of payments […]
  • What You Should Know About Netflix

    Michael Strickland
    29 Mar 2015 | 11:02 pm
      Australians, or at least younger Australians, have been familiar with Netflix for years. More importantly, not all Australians have waited until now to use it, thanks to location faking software that allows a user to access country specific content. […]
  • Are We Getting Three iPhones This Year?

    Michael Strickland
    27 Mar 2015 | 3:33 am
    It’s not surprising for Apple to debut two versions of the iPhone every other year, but this year, we may see the introduction of three. According to DigiTimes, which has a mixed track record for reporting rumours, the company is planning to release an additional […]
  • Basic Social Media Marketing For Small Business

    Michael Strickland
    25 Mar 2015 | 9:35 pm
    Now, there are many ways to approach social media strategy. There are many brands with different products, services and messages. Having said that, there is basic scaffolding that any small business can utilise for their social media strategy. Let us […]
  • add this feed to my.Alltop

    Social Strategi

  • The Social CMO Show Episode 2 – Brian Carter - Social Strategi

    Shilpi Agarwal
    27 Mar 2015 | 12:24 pm
    Listen to Brian Carter, CEO of Brian Carter Group in this exclusive The Social CMO podcast with your host, Social Data Girl. @briancarter, keynote #socialmedia in #SocialCMO exclusive #podcast #SocialDataGirl.Click To Tweet Brian Carter is the #1 bestselling author of The Like Economy, LinkedIn for Business, Facebook Marketing, and The Cowbell Principle. A keynote Speaker on Social Media and interviewed... The post The Social CMO Show Episode 2 – Brian Carter appeared first on Social Strategi.
  • The Social CMO Show Episode 1 – Guy Kawasaki - Social Strategi

    Shilpi Agarwal
    18 Mar 2015 | 9:45 pm
    Listen to Guy Kawasaki, Chief Evangelist of Canva in this exclusive The Social CMO podcast with your host, Social Data Girl. @GuyKawasaki, Chief Evangelist @Canva in this exclusive #SocialCMO #podcast #SocialDataGirl.Click To Tweet Canva, is an online graphic design tool. Formerly, Guy was an advisor to the Motorola business unit of Google and chief evangelist... The post The Social CMO Show Episode 1 – Guy Kawasaki appeared first on Social Strategi.
  • Business Wisdom by Snapchat’s Evan Spiegel #SocialNirvana - Social Strategi

    Shilpi Agarwal
    9 Mar 2015 | 2:08 pm
    Evan Spiegel, the CEO of Snapchat was just named Forbes – World’s Youngest Billionaires of 2015 under 40. Today, Evan has a net worth of $1.5 billion. But he didn’t start off that way. What Evan knew then is invaluable even today. Evan Spiegel, the CEO @Snapchat was just named @Forbes World’s Youngest Billionaires #SocialNirvanaClick... The post Business Wisdom by Snapchat’s Evan Spiegel #SocialNirvana appeared first on Social Strategi.
  • Now You Can Embed Hosted Video Tweets #SocialDataGirl - Social Strategi

    Shilpi Agarwal
    3 Mar 2015 | 9:26 am
    Publishers could always embed Tweets on websites that included words, images and hashtags, but Twitter announced recently that now, you can also embed Twitter Video on your sites. Now you can embed your video tweets on other websites #socialnews #socialdatagirlClick To Tweet The Official Announcement: Now you can shoot, edit, tweet from #Twitter and embed... The post Now You Can Embed Hosted Video Tweets #SocialDataGirl appeared first on Social Strategi.
  • 10 facts about the new Facebook Dynamic Product Ads - Social Strategi

    Shilpi Agarwal
    24 Feb 2015 | 4:57 pm
    Facebook recently announced it’s new line of Advertising products called the Dynamic Product Ads. Getting started is easy. All you have to do is follow these 4 steps. 10 facts about the new Facebook Dynamic Product Ads #SocBiz #SocialSchool #SocialDataGirlClick To Tweet 1. Upload your product catalog. You need a Facebook Business Manager account to... The post 10 facts about the new Facebook Dynamic Product Ads appeared first on Social Strategi.
  • add this feed to my.Alltop

    Audienti » Blog

  • Best Practices for Social Media Monitoring

    Lindsey Jurd
    1 Apr 2015 | 9:33 am
    While the terms “social media listening” and “social media monitoring” are often used interchangeably, they actually differ in some respects. Social media monitoring involves watching social media websites for mentions, where social media listening concerns more the way a brand is perceived by consumers—and you should be incorporating both in your overall marketing strategy. Why should you be listening and monitoring on social media? With a good listening system, you can see how your brand is viewed by the wider population Social media is a great tool for testing a new idea…
  • Take your Business to Great Heights with Influencer Marketing

    Quin Woodward Pu
    31 Mar 2015 | 3:00 am
    The word is out. Consumers won’t only take your word for it when it comes to how amazing your product, service and company is. Influencer marketing is taking the lead as a tactic for increasing revenue and brand awareness. When it comes to finding the right influencers and how to benefit from their prowess in your market, don’t be hasty and make sure to do your homework. With thousands of bloggers and influencers online, concentrate your efforts on those who align with your brand and message. And naturally, remember that influencers are people too. Let’s review the ways in which to…
  • Mastering Live Event Marketing for a Digital Marketing Team

    Quin Woodward Pu
    30 Mar 2015 | 3:00 am
    Live event marketing should concern every marketer. Some companies’ marketing plans revolve around one or two events all year long. Others may attend events once a year or once a week. Regardless of your event schedule, taking advantage of the excitement, audience and buzz of an event can greatly benefit your brand. Here we’ll cover some pointers to help you make the most of your next live event presence! Bonus Download: It takes a full team to implement a successful marketing campaign. Do you have the right people on board? Download our free guide, The Formula to a Successful Marketing…
  • SEO Dictionary: SEO Terms to Know

    Lindsey Jurd
    25 Mar 2015 | 9:30 am
    SEO, or Search Engine Optimization, is more important to marketing than ever before. In short, SEO is the constant process of changing the coding, content, and interaction with other websites in order to increase the probability that it will rank well in search engine results. Some of the top benefits of employing SEO techniques in your marketing strategy include: A cost-effective solution to strengthening your online presence An increase in website traffic A high ROI Bonus Material: Taking a second look at your audience targeting practices? Use our free guide to help you optimize your…
  • The Hills are Alive with the Sound of … New Content!

    Lindsey Jurd
    24 Mar 2015 | 9:49 am
    It’s officially spring … the cold, dull winter is finally over and with this change in weather comes fresh, new content blooming like the season’s first crop of daffodils. This is the time of year for new beginnings, and the perfect opportunity to take a good hard look at your content, assess how it’s performing, weed out poorly performing content, strategize new ways to invigorate your marketing plan, and implement these new strategies. Is your content in need a refresh this season? Find out how your content scores with our free content scorecard. Avoid Common Pitfalls One of the…
  • add this feed to my.Alltop

    Soldsie » Soldsie Blog

  • 6 Best Practices for Brands on Pinterest

    Jenny Xie
    31 Mar 2015 | 7:53 am
    A popular platform for image bookmarking, Pinterest is also a potent driver of eCommerce traffic. Just check out this 2014 study by Javelin Strategy & Research reporting that “Pinterest users’ average order value is $123.50, which is about 126% more than Facebook users’ $54.64 average order value.” Make sure that your brand is well represented on Pinterest with these tactics that will capture users’ attention and boost conversion rates. Pin original content. It’s easy to re-pin, but distributing original content makes you an elite Pinner, as top…
  • The Art of the Caption: How to Make Your Brand Heard on Social Media

    Jenny Xie
    24 Mar 2015 | 4:58 pm
    Social media runs on images, and those images showcase your brand’s story in a succinct, powerful way. It connects you to your customers whether they’re at the desktop or on the go. In this post, we zoom in on a detail that completes the picture, so to speak. We’re talking about the caption, that line of text that not only introduces the image, but also serves as a teaser for your brand’s personality. How do you come across–carefree? Flirtacious? Hopeful? Don’t miss out on a chance to represent your brand with a bit of “blah” text. Here’s how to make sure your message…
  • How To Showcase Your Brand’s Story Via Social Media

    Josh Brown
    19 Mar 2015 | 12:03 am
    Your social media following wants to hear from you – that’s why each person is following you in the first place. Many brands take this opportunity to offer discounts, provide customer support, etc. There’s nothing wrong with that – if you’re having success with these traditional social media posts, don’t stop. But there are more uses to social media than just those approaches. Social media is the place where you can transform the image of your brand with nothing more than a few pictures. After all, a picture is worth a thousand words – by communicating feelings about…
  • Quirky Instagram Contests You Haven’t Seen Before

    Jenny Xie
    16 Mar 2015 | 9:55 pm
    Running a contest is a fantastic way to build an Instagram following. Not only do you reinforce your brand personality, but you also involve your fans in its making. While there are plenty of ways to host a contest on Instagram, not many of them stray from the beaten path. Below, we document some of the most unique Instagram contests we’ve seen recently, and how they’re successful. Last Valentine’s Day, Anthropologie asked its fans to guess the number of candies in this artfully arranged Instagram post for the chance to win an Anthropologie dress of his or her choice.
  • Create Your Own Word-Of-Mouth: Get A Social Influencer To Advocate Your Brand

    Josh Brown
    12 Mar 2015 | 7:38 am
    One of the most frustrating experiences any business owner can have is trying to advance his or her brand by relying only on using the company’s own social media accounts and websites. Putting it simply, if someone is already following you or visiting your website regularly, they’re already a fan or a customer. And you can’t rely on attracting large numbers of new customers solely by pitching to existing ones. The best way around this conundrum, particularly if you’re working with a limited budget, is to utilize the modern version of “word-of-mouth.” It involves finding a…
  • add this feed to my.Alltop

    RSS Feed | HelloWorld Blog |

  • Facebook F8 2015: Our Take

    Melissa Summers
    1 Apr 2015 | 2:09 pm
    <p>We were excited to see what news came out of the F8 conference this year and watched the live stream with brand marketers in mind. Here are a few of the announcements we think will make a difference to your business.</p> <p><strong>Messenger Platform:</strong></p> <p>The Messenger app has mass adoption with upwards of 600 million users. The Messenger Platform announced at F8 will enable developers to build apps that integrate with Messenger to allow users to express themselves in new ways.</p> <p><img style="float: right;"…
  • Using Owned Media To Promote Your Giveaway: Twitter

    Melissa Summers
    31 Mar 2015 | 10:49 am
    <p><img src="assets/Blog_Photos/2015/March2015/header_blog_promoting_your_promotion.png" alt="Using Owned Media Series Banner Image" width="550" height="179" /></p> <p>You have a Twitter account because you’re a savvy business looking to connect with your customers. Because you’re a savvy brand, you’re also running a marketing campaign and looking for ways to drive awareness, entries and sharing. Twitter is an excellent place to get the word out! <br /> <br />…
  • Using Owned Media To Promote Your Giveaway: Timing

    Melissa Summers
    24 Mar 2015 | 10:41 am
    <p><img src="assets/Blog_Photos/2015/March2015/header_blog_promoting_your_promotion.png" alt="Promote Your Giveaway Series Banner" width="550" height="179" /></p> <p>So you found the perfect promotion for your brand—time to kick back and watch the hits roll in, right? <em>WRONG</em>. Even the best campaigns require a little promoting, we always tell our clients we’ll throw the party but you need to invite the guests.  But how? This series will help you maximize your efforts with tips and advice to get…
  • 3 Social Thought Starters For CPG Brands

    Melissa Summers
    20 Mar 2015 | 12:34 pm
    <p><img style="float: left;" src="assets/Blog_Photos/2015/March2015/Grocery-Store-Aisle.jpg" alt="" width="150" height="101" />Over the past few years, digital grocery shopping solutions have been introduced to the market. However, most consumers are still opting to grocery shop the traditional way, in-store. While consumers may not be quite ready to line up for digital grocery services, the digital space still plays a crucial role in pre-purchase consideration, especially when it comes to social.</p> <p><a…
  • Fraud Prevention: What You Need To Know Now

    Melissa Summers
    12 Mar 2015 | 1:01 pm
    <p><img style="float: left;" src="assets/Blog_Photos/2015/March2015/cyber-security-thumbnail.jpg" alt="Cyber Security Shield Icon" width="200" height="228" />FACT: In 2014, our Promotion SAFE ™ technology blocked almost 4.5 million fraudulent registrants. Why is fraud a problem we pursue with such veracity? People attempting to fraud the campaigns we produce for great brands is simply put: stealing. It’s stealing well beyond simple prizes being ‘won’ under false pretenses. Marketers create these campaigns to…
  • add this feed to my.Alltop

    EveryoneSocial Blog

  • 5 Benefits of a Strategic Employee Advocacy Program

    Chris Hecklinger
    20 Mar 2015 | 12:44 pm
    Most experts agree that a company's employees are its most valued assets. Keeping this in mind, if your employees are truly you’re best asset they need to be treated as such. That’s why employee-friendly companies like Google put a lot of effort into attracting (and retaining) their talent.A perfect example of this is the time and money Google has put into its new London office. Companies can truly invest in their employees and keep them engaged by providing employees with top-notch amenities and perks, but another way to keep them engaged is to have them participate in a structured…
  • 3 ways to measure ROI of social media employee advocacy

    17 Mar 2015 | 8:38 am
    Employee advocates on social media can make or break a business’s social media strategy. When individual employees harness the power of their personal social networks to advocate for their employer and its products and services on social media, they exponentially increase the business’s social media reach. This translates into exponentially greater brand awareness, stronger customer engagement and more sales leads.
  • 5 ways to participate in employee advocacy

    Eric Roach
    13 Mar 2015 | 2:20 pm
    If your business is positioning itself to enter the world of social media, or if you’re seeking to make adifference inyour business’s social media efforts, thenthe biggest impact you have as an employee is to become an employee advocate. Employee advocates are among the most powerful assets any business has on social media. When employees develop a strong social media voice and use it to talk convincingly and personably about their employer among their personal social media followings, they exponentially increase the reach their employer has on social media.
  • 7 Steps to Effectively Rebrand Social Media- Once you Rebranded Your Business

    Eric Roach
    11 Mar 2015 | 8:47 am
    Rebranding your business is a daunting undertaking that involves so much more than just deciding on a new name. Rebranding is about casting aside outdated and failed aspects of your business and dramatically rethinking how to position your products and services within a marketplace.
  • 5 social selling tips for social media

    Eric Roach
    8 Mar 2015 | 11:08 pm
    Businesses are often cautioned against social selling tactics. Indeed, people who follow a business on social media aren’t looking for gimmicky and traditional marketing messages; they follow businesses with the expectation they’ll receive engaging, informative content that educates and entertains them.
  • add this feed to my.Alltop


  • How To Interpret A Social Mention About Your Brand

    Josephine Hardy
    1 Apr 2015 | 6:45 am
    A brand doesn’t have to be actively involved in social media to get a social mention. People are actively sharing their product and service experiences with their friends, and the public on social media sites like Twitter and Facebook, and eCommerce sites such as Amazon and eBay. When analyzing the comments we collect they are […] The post How To Interpret A Social Mention About Your Brand appeared first on DataRank.
  • Holiday Shopping Trends: Walmart Easter 2015

    Josephine Hardy
    30 Mar 2015 | 7:40 am
    Easter products have been sitting on the shelves in Walmart for a couple of months now, with the retailer giant keen on impressing its consumers with a variety of chocolate and candy gifts. Holiday shopping trends differ from year to year, but we can usually bank on brands offering both the classic loved products, and […] The post Holiday Shopping Trends: Walmart Easter 2015 appeared first on DataRank.
  • How To Make The Most Of Your Social Media Data

    Josephine Hardy
    25 Mar 2015 | 6:06 am
    Defining Social Media Data We’ve written quite a bit on how to generate a presence on social media. From getting a following on Pinterest, to running an Instagram campaign, there’s endless topics of discussion for being a socially active business. But what is all this data, and what is it worth? You probably know that […] The post How To Make The Most Of Your Social Media Data appeared first on DataRank.
  • 3 Insta Successful Ideas For An Instagram Campaign

    Josephine Hardy
    23 Mar 2015 | 6:30 am
    Last Friday marked the #firstdayofspring in North America and while most people (73,653 tweets) are excitedly tweeting about it, there are still some snow-glazed areas making skeptics of people (4,821) yet to see the warmer days. But the late winter weather hasn’t stopped fashion brands from pushing their spring and summer lines for the last […] The post 3 Insta Successful Ideas For An Instagram Campaign appeared first on DataRank.
  • The Impact Of Social Media During A Product Recall

    Josephine Hardy
    16 Mar 2015 | 11:19 am
    Product recalls are commonplace in the consumer goods industry. While it used to be enough to release a statement, notify the media and have them ensure that consumers were aware of the recall, companies are now being driven by the public to use their social media accounts to keep consumers up-to-date. Two of the most […] The post The Impact Of Social Media During A Product Recall appeared first on DataRank.
  • add this feed to my.Alltop

    Restaurant Coverings

  • Traffic& Income Report March 2015

    Restaurant Coverings
    1 Apr 2015 | 8:00 am
    This is how my traffic and income evolved in March 2015. I hope you enjoy the read! Similar to many other bloggers I have decided to publish my income and expenses each month together with some interesting traffic stats. This allows me to keep track of my progress while you keep learning what works for me and what doesn’t. I will give an overview in this place what I did the past month and what the results have been. You can also find a summary of what I did in February below. Some of the links in this article might be affiliate links – just to let you know ;-). Focus and Goals March has…
  • 7 Mistakes I Made Spending $234.07 On Facebook Ads

    Restaurant Coverings
    23 Mar 2015 | 1:55 am
    First of all I must admit I am not your go-to PPC guy right now. Usually, I prefer to generate my traffic through blogging, SEO and social media. This time it was different. I heard about Teespring and I wanted a piece of the cake. Everybody seemed to be making money with this company driving traffic through Facebook PPC and that’s what I wanted to try. Over the course of about two weeks I spent €216.31 which equals about $234.07 on Facebook ads. Read on to learn what went wrong… #1 Using Facebook Editor – only   The first campaign I started had a $10/ day budget…
  • Traffic& Income Report February 2015

    Restaurant Coverings
    1 Mar 2015 | 9:19 am
    This is how my traffic and income evolved in February 2015. I hope you enjoy the read! Similar to many other bloggers I have decided to publish my income and expenses each month together with some interesting traffic stats. This allows me to keep track of my progress while you keep learning what works for me and what doesn’t. I will give an overview in this place what I did the past month and what the results have been. Download Previous Income Reports >> You can also find a summary of what I did in February below. Some of the links in this article might be affiliate links – just…
  • Traffic& Income Report January 2015

    Restaurant Coverings
    2 Feb 2015 | 1:29 am
    Welcome to the latest edition of my traffic and income report for January 2015. Similar to many other bloggers I have decided to publish my income and expenses each month together with some interesting traffic stats. This allows me to keep track of my progress while you keep learning what works for me and what doesn’t. I will give an overview in this place what I did the past month and what the results have been. You can also find a summary of what I did in January below. Some of the links in this article might be affiliate links – just to let you know ;-). Get Instant Access To All…
  • 8 Essential Tips How to Go Viral on Stumbleupon Today

    Restaurant Coverings
    22 Jan 2015 | 1:52 am
    Maybe you have seen other big name Bloggers talking about going viral on Stumbleupon before, but today I want to show you how you can replicate their success. I’ve been lucky in the past months to have my articles stumbled quite a few times. That alone resulted in blog traffic spikes up to thousand visitors a day. Usually, this traffic is short lived and has a very high bounce rate but it gets loads of eyeballs on my content. Here’s a preview of my January traffic report: As far as my research goes, this traffic can convert quite nice for AdSense sites or other in content display…
  • add this feed to my.Alltop Blog

  • Guest Post: How to Build a Social Media Empire

    João Romão
    25 Mar 2015 | 8:15 am
    How To Build a Social Media Empire with Daniel Cleveland  GetSocial recently sat down with Daniel Cleveland of Smart Website Marketing to talk about social media and how he built up his own personal brand. In the interview that follows, we ask him a series of questions to see how he established his presence online and what others could learn from his experience. GS : So, Daniel, tell me a bit about yourself and how did you get into social media. DC :  Sure. So, my social media journey truly began just a few months ago, in October 2014. At the end of October, I made up my mind to build my…
  • How Not to Run a Social Media Campaign

    Salomão Antunes
    25 Mar 2015 | 4:31 am
    #RaceTogether – Fail After the deaths of Trayvon Martin, Michael Brown, John Crawford, and Eric Garner, race has become an increasingly discussed topic with movements like #BlackLivesMatter getting a lot of attention from the media. Following this trend and its own record of joining social debates (like same-sex marriage or gun control), Starbucks launched a companywide discussion regarding racial issues. “We do not claim to have solutions to our country’s complicated social issues. However, doing what is right for society and doing what is right for business cannot be mutually…
  • Subscribe Bar for WordPress! WhatsAaaaaaaapp!

    Brad Ahrens
    20 Mar 2015 | 3:30 am
    Updates! Updates! This week we have two big updates.  1) We’ve added WhatsApp to our mobile sharing bar and 2) we’ve launched the Subscribe Bar. WhatsApp for Mobile We’ve had several requests for the WhatsApp button for our mobile sharing bar and so we’ve added it to our development pipeline as quickly as we could.  It’s no wonder that we’ve received so many requests.  According to Statista, WhatsApp, the mobile phone application for instant messaging, has over 700 million monthly active users. Subscribe Bar Get more subscribers to your email list with…
  • Is ISIS a Social Media Success?

    Salomão Antunes
    18 Mar 2015 | 10:58 am
    You can’t go 24 hours without hearing about ISIS (also known as ISIL, IS, and Islamic State), the extremist group that is spreading terror all over Iraq and Syria.  They’ve apparently earned a recurrent slot in news networks and in our social networks’ feeds. Hostage beheadings, recruitment of Westerners, destruction of historic landmarks, and mass executions grant them headlines every now and then, but their social media activity grant them continuous coverage. For example, this year, only one other topic out-tweeted ISIS: Dressgate. Some have even argued that the extremists’…
  • How Content Marketing Drives e-Commerce Sales

    João Romão
    17 Mar 2015 | 8:58 am
    Case Study: Home Depot In the past few weeks we’ve been discussing the e-commerce conversion funnel from awareness to advocacy. In his first post, Brad discussed how quality, relevant content that is related to your products but isn’t direct advertising could increase customer awareness of your brand and your products. This idea of attracting potential customers to your site through quality content will definitely be a trend in 2015.  It works for all sites, regardless of your industry or sector. Both B2B and B2C brands and companies are widely adopting new ways to reach their existing…
  • add this feed to my.Alltop


  • Social snapshot with Lorraine Hamilton

    1 Apr 2015 | 2:00 pm
    This week we chat to Lorraine Hamilton about how she uses social media in her business. Lorraine Hamilton changes the rules of engagement for talented service providers such as coaches, consultants, designers, personal trainers or therapists, so that they stand out from the crowd so uniquely that their competition seems to melt away. An insightful and authentic coach, Lorraine can zero in on what makes her clients unique, special and in demand much to their delight. Lorraine is the author of a self-help journal for women who seek a more meaningful existence and after a lengthy career as an…
  • 5 Ways to turn Facebook fans into email subscribers

    30 Mar 2015 | 2:00 pm
    You’ve heard that email lists have a higher return on investment and so you’ve started an email list and you already have a number of Facebook fans, but how do you get them to subscribe to your list? I’m going to show you 5 ways to turn Facebook fans into email subscribers so that you can grow your business and increase your return on investment. 1. Add your email opt-in form to your Facebook page In Facebook you can add a so called app to your page that you can use to get people to sign up to your email list. This page can be linked to your MailChimp account, or other…
  • Social snapshot with Melinda Leyshon

    25 Mar 2015 | 2:00 pm
    A business copywriter with a serious licorice addiction, Melinda spent ten years in the publishing industry before establishing WriteCopy. An international career with one of Australia’s largest multi-national publishing companies provided her with not only the opportunity to learn from industry leaders, but also a commitment to best-practice in copy development and execution. Melinda has been immersed in small business since 2006. WriteCopy was developed as a result of increasing demand from previous employees for her expertise, and she has since developed a reputation as one of…
  • How to best use Pinterest for business

    23 Mar 2015 | 2:00 pm
    We’ve probably all heard of Pinterest and how it’s a great place to create wedding boards or how to redecorate your home, but that’s not the only good use. Last week we discussed how to get started on Pinterest and this week we’ll look at why it is a great (read: amazing) place to showcase your business. Let’s dive into how to best use Pinterest for business. According to Shareaholic, Pinterest is still driving more social media traffic referrals than Twitter, StumbleUpon, Reddit, Youtube, Google and Linkedin, which makes it a perfect addition to your marketing…
  • Social Snapshot with Lauren McFarlane

    18 Mar 2015 | 2:00 pm
    I’m so excited to share today’s social snapshot with you. We’re chatting with Lauren McFarlane from & At she coaches and mentors amazing women on how to build a business that has rock solid foundations and that is designed to work into their dream lifestyle. At she is Headmaster along with Sam Howard and together they are teaching women how to creating thriving sustainable business from start to launch. Lauren shares her story…   What inspired you to start your business? I…
  • add this feed to my.Alltop

    Analytics, Big Data & Social Media by

  • Move over, Reddit: Tumblr is the new front page of the Internet.

    14 Mar 2015 | 9:23 am
    Move over, Reddit: Tumblr is the new front page of the Internet. By Caitlin Dewey March 11 Follow @caitlindeweySam Cannon attends Tumblr’s NYFW Creators Dinner at Cosme NYC on Feb. 11. (Noam Galai/Getty Images)The Internet story of the year — perhaps of many years — began with a breezy, under-punctuated blog post on the Tumblr of some 21-year-old no one had previously heard of.“Guys please help me,” the blogger wrote, ignorant of the fact that her words would echo in eternity. “Is this dress white and gold, or blue and black?”“The dress,” of…
  • Google's master cloud plan: Buy more infrastructure, charge less for it

    9 Feb 2015 | 9:32 am
    Google's Miles Ward tells how Google plans to let its cloud customers "run like Google".. for less money! · by Matt Asay · February 8, 2015Google is not yet top-of-mind for enterprises looking to spend big on the public cloud, with Google claiming just 5% of the cloud infrastructure market, compared to Amazon Web Services' (AWS) 28% and Microsoft's 10%. Rather than settle for also-ran status, Google has a strategy for up-ending the cloud market to its advantage.The game plan? Spend big, charge less.How much more is Google spending? In 2014, Google…
  • The whole world is sucking down mobile data like it’s water

    8 Feb 2015 | 6:54 pm
    The whole world is sucking down mobile data like it’s waterAccording to the latest reports from Cisco, the entire world is going to go from consuming about 2.5 exabytes a month in 2014 to 25 exabytes a month in 2019, with a large portion of that growth coming from adding new device users in developing countries in Latin America, China and the Middle East. Just for comparison’s sake, an exabyte is a billion · by Stacey Higginbotham · February 3, 2015We may be pushing more of our cellular activity over to Wi-Fi, but we’re still guzzling mobile…
  • Report: 80% of all mobile data is consumed by just 10% of users

    8 Feb 2015 | 6:48 pm
    Report: 80% of all mobile data is consumed by just 10% of usersOnly 10% of mobile users are consuming 80% of the world’s mobile data traffic and the top 20% users consume nearly 4 gigbytes per month, according to Gigaom. · by Kevin Fitchard · February 4, 2015Cisco Systems this week offered some insight into just how much mobile data the world is consuming — 2.5 exabytes a month, to be exact – and now a new report from Amdocs sheds a little light on who among those billions of users is consuming the most. Amdocs found that just 10 percent of…
  • Top 10 Social Media Blogs: The 2015 Winners!

    8 Feb 2015 | 5:16 am
    Top 10 Social Media Blogs: The 2015 Winners! · by Cindy King · February 5, 2015Are you looking for some good social media blogs to read? Look no further!Our sixth-annual social media blog contest generated over 600 nominations.A panel of social media experts carefully reviewed the nominees and finalists. Each of the social media blogs was analyzed based on a number of factors, including content quality, post frequency and reader involvement.With that in mind, here are 10 social media blogs to put at the top of your reading…
  • add this feed to my.Alltop

    Smart Office Help Social Media Agency

  • 021 Recommended Social Media Podcast I Listen To

    Elizabeth Hall
    23 Mar 2015 | 1:43 pm
    There are some recommended social media podcast that I wanted to share with you. First understand that there are literally thousands of podcast available to listen to.  You name the subject and there is, in all likelihood a podcast for that particular subject.  Before I go on I wanted to let you know that I have a published blog post on “What is a Podcast?“, but I wanted to touch bases on this subject again.  If you are listening to Smart Social Media Notes on your smart phone or mobile device then you already know what a podcast is.  You could be listening directly from Smart…
  • 020 Where Are You On the Social Media Learning Curve?

    Elizabeth Hall
    27 Feb 2015 | 10:59 am
    Social media learning is a must have skill in this day and age.  There is no question that every business can benefit from having an online presence that can boost fans and followers into the ultimate sales funnel. That is what today’s show is all about. WHAT’S SMART SOCIAL MEDIA NOTES PODCAST Smart Social Media Notes Podcast is a show sponsored by Smart Office Help Social Media Agency hosted by Elizabeth Hall.  Elizabeth Hall is a passionate writer, podcast producer, extraordinary social media consultant and avid lifestyle blogger. This show’s purpose is to provide educational…
  • 019 Avoid These 14 Offline Social Media Business Networking Mistakes

    Elizabeth Hall
    17 Feb 2015 | 8:09 am
    Are you making avoidable mistakes when you network offline?  Maybe there are some things that you could do better. I recently started getting out of the office and back on the offline networking bandwagon. I love building new relationships and I also enjoy really getting  to know those that don’t use social media as much I do.  Social media is what I do and so sometimes I take it for granted AND sometimes forget that not all entrepreneurs are online all the time like me. I’m good at listening to all the elevator pitches, shaking hands and exchanging business cards.  What…
  • 018 Twitter Group Messages are Reviving What Was Once Dead to Me

    Elizabeth Hall
    9 Feb 2015 | 10:46 am
    I will be the first to tell you how much I love working and playing on Twitter.  Twitter is a powerful social media network when it comes to reaching an international audience.  The problem with Twitter is that few take the time to dig deep and learn how to use it effectively.  Before I tell you exactly why Twitter Direct Messages WERE Dead to me, let me explain a bit more about what exactly Twitter Direct Messages are and how they were INTENDED to be used. WHAT’S SMART SOCIAL MEDIA NOTES PODCAST Smart Social Media Notes Podcast is a show sponsored by Smart Office Help Social Media…
  • 017 14 Huge YouTube Business Marketing Benefits

    Elizabeth Hall
    4 Feb 2015 | 7:43 am
    YouTube is one of the most powerful networks used by those that understand that it can boost brand awareness and increase website traffic. Here are some facts that need to be considered before you decide to use YouTube as part of your social media marketing: Youtube Business Marketing Benefits t] Google owns YouTube.  That means it has strong SEO links to the worlds largest search engine.  That means higher visibility when it comes to those looking for topics within your industry. Although Google is the number one search engine, guess which network is consider the number two search engine?
  • add this feed to my.Alltop

    Broke Bloke Blogs

  • Neil Patel’s First Year of Blogging

    Broke Bloke
    1 Apr 2015 | 7:00 pm
    First Year of Blogging is a series of interviews with top bloggers around the globe in various niche markets. As the title suggests these interviews looks back on the blogger’s first year experience and what it was like, what they went through and what advice they can offer new bloggers and bloggers in their first […]
  • 10 Things You Should Know When Starting A Blog

    Broke Bloke
    29 Mar 2015 | 7:00 pm
    Ask any top blogger in the blogosphere and he/she will tell you that they all struggled with starting their blog, and every wannabe guru had a bag of tricks they were eager to sell. Blogging has been around for a long time and has picked up over the last decade. Blogging is a highly competitive space as even […]
  • 5 Customer Delight Growth Hacks To Create A Positive Emotional Reaction

    Broke Bloke
    25 Mar 2015 | 9:00 pm
    Pamela walked into the room ecstatic, claiming she solved her businesses biggest problem. I did it, she said. I just got an update from my team that my decision to invest in WebEngage the on-site customer engagement suite had solved my biggest business problem. And its only been a month since the installation. It took me a while […]
  • Jon Haver’s First Year of Blogging

    Broke Bloke
    22 Mar 2015 | 7:00 pm
    First Year of Blogging is a series of interviews with top bloggers around the globe in various niche markets. As the title suggests these interviews looks back on the blogger’s first year experience and what it was like, what they went through and what advice they can offer new bloggers and bloggers in their first […]
  • Revive Old Posts to Generate Search Traffic, Social Shares & Comments

    Broke Bloke
    18 Mar 2015 | 5:45 pm
    Yes, my friend. You read it right. You can revive old under-performing articles on your blog to drive new search traffic. I’ve been doing this on all my blogs. Old articles that never really drove search traffic or even shares are now working just the way I want them to. More shares and the search traffic […]
  • add this feed to my.Alltop

    The Crazy Marketing Ladies Show

  • TCMLS: Episode 00026 Hot tips from a professional LOVE Coach

    Wendy McGinnis
    1 Apr 2015 | 4:10 pm
    Give Us A Review Click Here – For “The Crazy Marketing Ladies Show” Click On “View in iTunes” under the Album Cover – then when launch applications comes up select iTunes then click OK – Then Click on Ratings and Reviews Tab – Give Us A Number of Stars – Then A Review – Thank You In Advance Adriana Eissa, Professional Life and Love Coach Having relationship troubles and want some advice? We know someone that can help you with that! Adriana Eissa is a professional relationship “Love” coach and has offered some awesome hot tips on…
  • TCMLS: Episode 00025 Part 2 of Twitter Success for Business and Marketing

    Carole Sanek
    29 Mar 2015 | 3:11 pm
    Give Us A Review Click Here – For “The Crazy Marketing Ladies Show” Click On “View in iTunes” under the Album Cover – then when launch applications comes up select iTunes then click OK – Then Click on Ratings and Reviews Tab – Give Us A Number of Stars – Then A Review – Thank You In Advance Twitter is not the big scary blue bird so many people think it is and while this picture paints it as an overstuffed blue dude I can help you pull the stuffing out of this fellow and help you soar into Twitter success for business and marketing.
  • TCMLS: Episode 00024 Tips for Marketing in Politics

    Wendy McGinnis
    17 Mar 2015 | 8:39 am
    Shirley Anderson, Hernando County Supervisor of Elections If you’re thinking about running for a political position, Shirley gives our listeners some great tips for marketing in politics. Shirley talks about : Her grassroots and her long history of being involved in political campaigning Her history with Congresswoman Ginny Brown-Waite and Congressman Richard Nugent Plans for the upcoming 2016 election How she plans to brand the 2016 election in Hernando County, Florida What she’d doing to educate citizens about the importance of voting What’s in the works to get more voters What new…
  • TCMLS: Episode 00023 – 360 Approach to Networking

    Cherlyn Warner
    12 Mar 2015 | 8:12 am
    To Give Us A Review Click Here – For “The Crazy Marketing Ladies Show” Click On “View in iTunes” under the Album Cover – then when launch applications comes up select iTunes then click OK – Then Click on Ratings and Reviews Tab – Give Us A Number of Stars – Then A Review – Thank You In Advance As a new entrepreneur, I’ve learned many things about being a small business owner, however, if I had to sum it up based on “one thing” that has worked well for me, it would be networking. In essence, networking has been the foundation to…
  • TCMLS: Episode 00022 Best Practices for Designing a Killer Website

    Cherlyn Warner
    8 Mar 2015 | 1:04 pm
    To Give Us A Review Click Here – For “The Crazy Marketing Ladies Show” Click On “View in iTunes” under the Album Cover – then when launch applications comes up select iTunes then click OK – Then Click on Ratings and Reviews Tab – Give Us A Number of Stars – Then A Review – Thank You In Advance In today’s hectic world, if your company is not online and can’t be found online, its pretty fair to assume that it’s going to be hard for your business to grow both domestically and internationally. As the topic of good web design is a…
  • add this feed to my.Alltop

    Six Degrees Digital Media

  • 10 Ways To Grow Your Reviews

    1 Apr 2015 | 10:48 am
    The post 10 Ways To Grow Your Reviews appeared first on Six Degrees Digital Media.
  • How Dungeons and Dragons Made Me Better At Marketing

    Tricia-Nicole Noland
    30 Mar 2015 | 10:34 am
    Let’s imagine you’ve banded together with a party of three other adventurers. You’re headed through an area riddled with large stone columns on your way to defeat a troll or a dragon or perhaps even your business’ competition. You’re pretty sure you know 100% what you are doing, so you barrel through the area with… The post How Dungeons and Dragons Made Me Better At Marketing appeared first on Six Degrees Digital Media.
  • What’s a DM? Twitter Lingo Simplified

    27 Mar 2015 | 10:47 am
    Twitter is a very popular networking tool for many business owners. It is free, the sign-up process is simple and there are many advantages to having a business presence on the site. There are also advertising options and other ways to boost your posts’ visibility and enhance your professional account. So many people are on… The post What’s a DM? Twitter Lingo Simplified appeared first on Six Degrees Digital Media.
  • 5 Stats On The Power Of Online Reviews

    25 Mar 2015 | 10:34 am
    The post 5 Stats On The Power Of Online Reviews appeared first on Six Degrees Digital Media.
  • How Google’s Autocomplete Could Harm Your Business

    23 Mar 2015 | 10:44 am
    If you’re a popular brand, you might want to be on the lookout for your competitor’s names popping up in the autocomplete results on Google. From The SEM Post: “For example, if you search for Macy’s, but don’t quite hit enter right away, Google will auto suggest eight different competitors to Macy’s. It does not show… The post How Google’s Autocomplete Could Harm Your Business appeared first on Six Degrees Digital Media.
  • add this feed to my.Alltop


  • Build Your Social Media Street Cred In 10 Easy Steps

    Kate Miller
    1 Apr 2015 | 3:40 am
    Social media is an incredibly powerful marketing tool that can help you to reach a potentially unlimited number of people with the very minimum investment in terms of time, money and effort. But while social media might be incredibly powerful, it’s still only going to be as good as the strategy you have in place and if you haven’t first established yourself as a credible authority then you’ll find that everything you do falls on deaf ears. To improve your effectiveness then, you should make this one of your biggest focuses. Here are ten ways to build that credibility: 1)…
  • 5 Instagram Marketing Tips for Businesses

    Kate Miller
    31 Mar 2015 | 1:25 pm
    Instagram can be used as a powerful tool for boosting the sales and customer engagement of your business. It provides a gateway which, if properly followed, can channel your marketing efforts in the right direction. Instagram helps you to convert your simple photos into highly effective and usable snapshots. A proper and authentic use of Instagram can ensure smooth and effective running of your business long term. Following our tips ensures that Instagram usage proves to be a fruitful exercise for your business: - 1- Reward your followers- Always remember, the success or failure of any…
  • Top 10 Benefits of Digital Marketing for Small Biz

    Kate Miller
    19 Mar 2015 | 2:23 pm
    Who doesn’t love a good Top 10 list? We are definitely not immune to their pull, so when we came across one that listed the benefits of digital marketing for small businesses, we knew it would be a hit. But to take it one step further, this infographic is ALSO in infographic form. Talk about a win-win! Alright, time to ditch the witty banter and get down to the goods. Here is the tl;dr version of the list: The Top 10 Benefits of Digital Marketing for Small Businesses It connects you with consumers on the internet It generates higher conversion rates It saves you money It enables…
  • Influencers Influencing: Why Size Doesn’t Always Matter

    Kate Miller
    17 Mar 2015 | 2:06 pm
    When you think of someone that is influential on social media, you probably think of the Kim Kardashian’s and Justin Bieber’s of the world, with their million plus followers. But in reality, those numbers mean very little to the brands and companies that want to leverage the built-in communities of online influencers. Is a middle-class working mom of 2 more likely to go out and purchase the latest time-saving tool based on Kim K’s recommendation, or the recommendation from someone that’s “just like her”? The answer, obviously, is the latter. So, if you…
  • Influencer Marketing for Radio Stations

    Kate Miller
    16 Mar 2015 | 1:32 pm
    We recently came across an article that addresses an industry that doesn’t seem to get much attention in the Influencer Marketing space. After reading the article, we definitely see why it should. That industry is radio – specifically, radio stations and radio personalities. Check out this quote to see what we mean:   “Radio stations should consider using influencers to drive listening and awareness of our products. Before you throw stones at me for suggesting this, allow me to remind you that it was once thought outrageous to market radio stations via television. For…
  • add this feed to my.Alltop

    Blog - Crowdmachine

  • How to Hashtag

    John Russo
    24 Mar 2015 | 10:00 am
    You've see it before, bad hashtagging. Or more likely you haven't. Why? No one sees an Instagram post with bad hashtags. Get our social media best practices here. Hashtags are a great tool. They can get your stuff seen by people who are in fact searching for your stuff! Right? Right. They broaden your post's reach, and help you engage with leads/ customers/ like minded folks who are posting about the same thing.(PSSSST: Read to the end for some Hashtag trivia that may win you a beer at a bar someday.)"So how do I use hashtags?"First, let's do some background work. What's your…
  • Where Should You Post? Depends.

    John Russo
    23 Mar 2015 | 6:17 pm
    We get this a lot: "Where should I post my stuff?!" And here's our answer. Ready? Wherever your audience is. Are you a musician? You should get on Soundcloud, and have your shows cast live on Meerkat, with backstage bonus features. "What's Meerkat?"Do this for me, go to Twitter, and type #Meerkat into the search bar. That's Meerkat. All those people live streaming their event. As I write this, I'm watching the Game of Thrones Red carpet, as cast (Meerkast, natch) by Mashable. Game of Thrones Red Carpet on Meerkat Who else is using this? Everyone should be. It's a…
  • How to use a Website Custom Audience in Facebook

    John Russo
    9 Mar 2015 | 12:15 pm
    Blog RSSToday we're talking about how to use your Website Custom Audiences.Now, if you're following along, you've taken these steps:Better, native, social postingConcentrating on your Facebook Business PageSet up Email Custom AudiencesStarted using Email Custom AudiencesSet up Website Custom Audiences Don't miss the next tip Sign up with your email address to get the most our of your social media efforts for your business. Email Address Sign Up We respect your privacy. Thank you! If you haven't gone ahead and done those, start now. They don't take all that long and you'll see results pretty…
  • Target users who visit your website, on Facebook

    John Russo
    8 Mar 2015 | 1:02 pm
    Blog RSSWebsite custom audiences:You run a small business. You set up a Facebook page for that business. You're posting natively in a couple of platforms (read here for tips). You've set up Email Custom Audiences, so you can target users on your email list, on Facebook (if not, do that here).What's next?Target the people who visit your website, once they get back to Facebook."I can do that?"Remember the last time you went to check out a price on a sofa, or replacement parts for your dishwasher, and then when you went to Facebook, you got an ad for that exact thing? "It's not…
  • 3 Ways to use your Email Custom Audience

    John Russo
    4 Mar 2015 | 12:32 pm
    Blog RSSIf you've been following along, you've created your Facebook business page, tweaked your social posting habits, and created Email Custom Audiences. If not, check out these posts on how to do that. Here are three ways you can use your Email Custom Audience.1. Target your Email custom audience for Page Likes.2. Create an Ad Set to target your Email Custom Audience when you're promoting a post or creating an ad for your product.3. Create an Email Lookalike Custom AudiencePage LikesYou can create Page Like ads in the ads manager, or in the Power Editor. If you're not using…
  • add this feed to my.Alltop

    Social Media Blog | Marketing Blog | SEO Blog | Fam Social - Blog

  • Beat Your Competition Using These SEO Tips

    1 Apr 2015 | 11:42 am
    Search engine optimization is an important part of a company's online strategy. If your company is trying to improve its website and increase its rank in the search engines then you must optimize your website. Read the advice below for some ways to increase your website's traffic and popularity in the search engines.When using SEO, avoid keyword stuffing, or keyword densities that have been artificially inflated to exceed ten percent of the total text. Search engines will generally view such sites as possible spam, and may even ban your site from their listings altogether. Using natural text…
  • Shake Things Up With These Important Internet Marketing Tips

    1 Apr 2015 | 11:41 am
    Internet marketing never stays the same. With the constant changes in social media and marketing capabilities, it's amazing everything that can be done. One tool to add to your internet marketing strategy arsenal, if you have not already done so, is promoting with online videos. They're a unique way to grab the attention of prospective customers.Take time to write a compelling biography on your website. Let visitors get to know you and they will feel better about buying from you. Tell them the story of how you came to start your business, talk about your experience and show them the person…
  • Great Advice About Facebook Marketing That Anyone Can Easily Follow

    31 Mar 2015 | 11:39 am
    Marketing online is never easy. You have to do a lot of planning to ensure that your investment pays off in the end. How can you know what steps to take? The best way to find out when it comes to Facebook marketing is to read the below article and take notes.Always reply to comments posted on your wall to give followers a sense of connection with you. Keep an eye on your all and any twitter messages that contain your company handle. Pay special attention to posts that express a complaint or a request for customer service.Add Facebook sharing buttons on your website. Most blog platforms will…
  • Tips To Avoiding Many Mobile Marketing Scams

    27 Mar 2015 | 11:52 am
    The on-the-go nature of mobile marketing, as well as certain technical limitations of the devices most often used to connect to the mobile internet, makes mobile marketing a much different animal than its traditional counterparts. This article will give you some tips that will help you get your message out to all the mobile gadget addicts out there.Know your hours. You do not want to be messaging customers while they are sleeping or having dinner. Try to avoid bothering them on holidays or Sundays, unless it is important. Your customer does not always want to be dealing with your texts, so…
  • Harnessing The Buzz Surrounding Social Media For Your Business

    27 Mar 2015 | 11:45 am
    Using social media marketing is a very beneficial way to spread the word about your business or promotions that you are running through your business. If done correctly, you will see a major boost in your traffic. Read the following article to learn the best methods of using social media marketing for your business.You should have regular interesting blogs. Visitors will return often if you keep it interesting with new content. This is why people subscribe to newspapers and magazines. Be sure you stay consistent so that visitors want to come back.To help get your customers interested in your…
  • add this feed to my.Alltop

    Social Media Ownage

  • 7 Tips to Increase Your YouTube Subscribers for Free

    Maninder Pal Singh
    2 Apr 2015 | 12:46 am
    You have the potential to become one of the most known YouTubers of all time but have already hit a roadblock in the initial stages of building your channel. Don’t worry, you are not alone, every new content creator on this biggest video sharing site is struggling with those initial views. I’ll share the tips [...] The post 7 Tips to Increase Your YouTube Subscribers for Free appeared first on Social Media Ownage.
  • Writing Great Descriptions on Pinterest

    Maninder Pal Singh
    26 Jan 2015 | 3:58 pm
    I have been using Pinterest since it first came out and have since then noticed people neglecting the most important part of a pin after the image itself i.e. the description of a pin. It’s time to understand the importance of pin descriptions and learning how to write them effectively. A normal user on Pinterest need [...] The post Writing Great Descriptions on Pinterest appeared first on Social Media Ownage.
  • 7 Things Online Marketers Are Doing Wrong

    Maninder Pal Singh
    2 Dec 2014 | 9:14 am
      Do you spent a decent amount of time creating a fantastic social media post but end up with no likes, tweets or repins? You are not alone rather majority of people who start with Social Media publishing without learning about it go through the same phase. I am going to highlight some of the biggest mistakes [...] The post 7 Things Online Marketers Are Doing Wrong appeared first on Social Media Ownage.
  • Use Google+ Communities to Promote Your Business

    Maninder Pal Singh
    3 Aug 2014 | 5:59 am
    Unless you have an excellent marketing strategy in place, you won’t be able to bring visitors to your website despite writing great content. One of the tactics you can add to your marketing checklist is Google+. You can use Google+ in many ways one of them being the usage of Google+ communities. Unless you know [...] The post Use Google+ Communities to Promote Your Business appeared first on Social Media Ownage.
  • 5 Simple ways to Increase Facebook Likes

    Maninder Pal Singh
    27 Jul 2014 | 9:51 am
    So, you got your business page up on the world leader of social media but it is missing one very important thing: LIKES! No matter how good you page looks or how many posts you share from your page everyday, if you don’t have likes, you are not getting traffic. I’ll be sharing some simple [...] The post 5 Simple ways to Increase Facebook Likes appeared first on Social Media Ownage.
  • add this feed to my.Alltop

    Selfie Humblebrag

  • Selfie Humblebrag’s Guide to Blind Retweets, Lists, and Follows

    Selfie Humblebrag
    23 Mar 2015 | 7:46 am
    It’s hard out here for a pimp. You labor and toil for hours thinking of the right things to say so people will do work for you help to share your important thought leaderous content but it still feels as if you’re yelling to be heard above all the other thought leaders who are quoting themselves on Twitter. How can you get everyone to understand how important you are? If you’re to take away anything from our chats here, grasshopper, it’s if people think you’re someone important they’ll follow you anywhere. The key word in that sentence is…
  • Selfie Humblebrag’s Guide to Building a Successful Social Media Business By Having Your Friends Do ALL The Work

    Selfie Humblebrag
    12 Mar 2015 | 7:19 am
    ProTip: Thought leadership is about back scratching, as long as your own fingers aren’t doing the work. All social media thought leaders have a platform. If you don’t have a blog so you can lecture other thought leaders on how to be thought leadery, who will know how important you are? Having several platforms to work with so your message becomes diluted and repetitious is even better because now aspiring social media influencers can hear you repeat the same thing across different platforms. Don’t be afraid of putting yourself out there and dominating every niche and…
  • Selfie Humblebrag’s Guide to Sharing Other People’s Content Even Though You Don’t Want To

    Selfie Humblebrag
    11 Mar 2015 | 3:22 pm
      As a wannabe social media thought leader influencer expert, it’s important to put forth a giving and generous impression. You are here for the people. Not money. Not glory. People!! As a thought leader the competition your friends expect you to use your influence and twitter count in order to help them with favors. It’s a well known secret that influencers aren’t famous because they’re smart and wordly, but because they align themselves with the right people. In other words, a good thought leader knows who will give him retweets. Don’t panic! No one…
  • 10 Elements of a Successful Social Media Conference

    Selfie Humblebrag
    9 Sep 2014 | 5:52 am
    Even though social media thought leaders prefer to work at home, unencumbered with mandatory weekly meetings and small talk with coworkers, they also know the importance of keeping up appearances.  Being seen in the right places and having your photograph on the right hashtags are equally as important as having your name on a social media top 10 list. Behold the social media conference, the one place where people who haven’t done anything remotely remarkable are treated like rock stars. The road to thought leadership begins at the social media conference.  Participate in these…
  • Band Wagon Jumping: August 2, 2014

    Selfie Humblebrag
    2 Aug 2014 | 7:29 am
    Aspiring thought leaders, listen up. When you speak, everyone listens. If one thought leader has a cause or outrage of the week, you all must join in.  Each week there’s another soapbox or bandwagon to jump on, so you’re better able to direct both thoughts and traffic. What are the thought leaders all in a tither about this week? Facebook Outrage is spread evenly over having to use the mobile messenger app or for brand pages having to pay to play to get their posts seen by others. Where is this outrage being shared? Facebook. You may feel, and correctly so, that Facebook has to…
  • add this feed to my.Alltop

    Brandanew » Blog

  • 4 reasons why your social media efforts are failing

    29 Mar 2015 | 1:00 am
    Marketers take social as a given these days and yet we all tend to make our share of “critical” mistakes often. There are multiple ways in which the crime is committed. Here are 4 reasons why your social media efforts are failing: Share this Image On Your Site <p><strong>Please include attribution to with this graphic.</strong></p><br /><br /><br /> <p><a href=’’><img…
  • How to outsource Content Marketing efforts

    25 Mar 2015 | 2:20 am
    To begin with: I see social media as a part of a strategic content marketing strategy and not a separate animal, so that is included in this post as well. How to outsource Content Marketing efforts is a question that exists purely because, many companies do not have existing resources to set them up in this domain and for the reasons explained in detail below, there are times where outsourcing or getting the work done externally is far more efficient for the business. This also holds true for time strapped individuals trying to get their personal brand highlighted. So even before reading…
  • How to Create Remarkable Social Stories for Your Brand

    18 Mar 2015 | 1:32 am
    This post came about as I was thinking through the topic on LinkedIn here. Time and again we have established, and you would concur that brands need content. Most brands, however, are also time strapped. In the given 24 hours they prioritize sales or product creation over content creation (unless content is the product itself). To create remarkable social stories for your brand does not need to be so difficult and time consuming, if you create the right conditions and create a culture of content. Hat-tip for Praval for adding a very critical bonus point in this list on how to create…
  • How to Create Social Media Magic For Your Startup (Part 1)

    16 Mar 2015 | 7:50 pm
    Every Startup is an fantastic opportunity. We all start with the thought that we will create a change and something of value. How to create social media magic for your startup and be seen as wildly successful is a full fledged art that also has scientific patterns embedded. What story must I be remembered for? How big can be canvas be? Where should I begin? These are questions everyone struggles with. In part 1 of this series, I go through the rationale & strategy for social media & content marketing for your start-up even before the product goes live! I am also starting with an…
  • 5 Easy Checkpoints On How To Define Original Content

    13 Mar 2015 | 7:01 am
    Recently while talking with a brand owner, we talked about PR and the need for their newly established startup brand to invest in it. But a mere PR was not the problem (getting noticed by anyone requires effort, yes). The larger problem they faced was this: Even if we engage with an established PR professional, how would we get the time and resources to create original content? In the branding and Content Marketing domain, this is a grave problem. It starts from: how to define original content, to finding the right resources that are able to create original content that works. In this post, I…
  • add this feed to my.Alltop

    Building Social Proof

  • Facebook Ads For Business Case Study Part 4

    Bryan Fleming
    1 Apr 2015 | 3:32 am
    Watch the video above to see the video version of this blog article. In this article I am going to show you the final part of my four-part series where I show you my first Facebook ads campaign for list building. What I did right and what I did wrong. To review my goal is simple. Get an email subscriber for $1 or less for In part one I showed you how I selected my audiences. They were smart passive income with Pat Flynn, and Social Media Examiner. In part two I showed you how I started to optimize my audience and got my conversion cost down to $10.50 per subscriber…
  • Facebook Ads For List Building Case Study Part 3

    Bryan Fleming
    25 Mar 2015 | 3:56 am
    Watch the video above to see the video version of this article. Today in this article I am going to show you Part 3 of my 4 part series where I show you my first Facebook ads campaign for list building. What I did right…. and what I did wrong. To review: My goal is simple – get an email subscriber for a $1 or less for I mean that’s a pretty simple goal. In Part 1 I showed you how I selected my audiences; they were smart passive income with Pat Flynn and Social Media Examiner. In Part 2 I showed you how I started to optimize my audience and got my…
  • Facebook Ads List Building Case Study Part 2

    Bryan Fleming
    18 Mar 2015 | 3:32 am
    Watch the video above to see the video version of this blog post. Today in this blog post, I am going to show you Part 2 of my 4 Part series where I show you my first Facebook ads campaign for list building. What I did right and what I did wrong.  If you did not read part 1 of the case study you can read it here. To review, my goal is to get an email subscriber for $1 or less. In Part 1 I showed you how I selected my audiences. They were the Fan pages of Smart Passive Income with Pat Flynn and Social Media Examiner. In this blog post, I will show you how I started to optimize my campaign to…
  • Facebook Ads List Building Case Study Part 1

    Bryan Fleming
    11 Mar 2015 | 4:35 am
    Watch the video above to see the video version of this post. Today in this blog post I am going to share with you a case study of my first Facebook Ads campaign. The overall goal of the campaign is to get email leads and build my email list for at $1 per email subscriber. My campaign was not to boost a Facebook post or try to make direct sales from Facebook (I have heard in general that’s a really bad idea), or just to get likes to my page. So I want to be really clear, my goal was to get leads for my business and that should be your goal too. Maybe you have a local…
  • 3 Common Social Media Marketing Mistakes To Avoid

    Bryan Fleming
    25 Feb 2015 | 2:13 pm
    Want to watch a video version instead? Just watch the video above. Today I want to share with you 3 common social media marketing mistakes most businesses make. Try to avoid these mistakes, and you will have much better success with your social media marketing efforts. #1 Too Many Social Media Networks Number 1 is trying to use too many social networks at the same. When you are just getting started. I see people making this mistake all the time. Why is this even a problem at all? Well it’s because you will quickly become overwhelmed with trying to keep up with all of them. I mean it’s…
  • add this feed to my.Alltop

    National Positions » Blog

  • The Stats You Need to Know About Influencer Marketing – Infographic

    18 Mar 2015 | 4:32 pm
    Chances are, you’ve been hearing a lot about Influencer Marketing and how it’s a powerful new spin on word-of-mouth marketing.  While there’s nothing we love more than waxing poetic about just how powerful influencer marketing is, we know that nothing speaks louder than great data.  We’ve combed through tons of data from some of the best marketing studies, surveys, polls and reports to find the stats that can help you decide whether it’s time to put the power of Influencer Marketing behind your next campaign.   How many customers rely on recommendations when making their…
  • What Does Google’s Mobile Friendliness Update Mean for Your Site?

    12 Mar 2015 | 8:21 am
    While using mobile-friendliness in its search algorithms is nothing new for Google, the search giant recently announced that it would be significantly expanding the use of this ranking signal as of April 21st. The move is designed to ensure that mobile users see the most relevant results, not only in terms of content but also in terms of usability. The update is especially important consideration in light of Google’s own research, which shows that customers are increasingly using their mobile devices to research their buying decisions, and that over 74% of users start with search.  Perhaps…
  • Google to Incorporate Real-Time Twitter Results in Search – Again

    26 Feb 2015 | 3:33 pm
    Bloomberg Business recently reported that Google and Twitter have reforged a deal that will bring back the availability of real-time Twitter updates in Google’s search results. Confirmed during Twitter’s recent fourth quarter earnings call, the move appears to be a strategic part of Twitter CEO Dick Costolo’s efforts to increase Twitter’s visibility among non-users. The move also helps bring new strength to Google’s ability to return the most relevant – and up-to-the-minute –  results. This isn’t the first time Google fed its results with live Twitter updates; the…
  • The 4 Best Ways to Keep Your Business Top of Mind

    13 Feb 2015 | 3:59 pm
    Top of Mind Marketing Image Getting visibility online is key to generating new leads and growing your business. But most of the time, being successful online is more complicated than just upping your exposure. In order to really grow your business, you need to have a brand that’s top-of-mind, one that customers will think of when it comes time to make a purchase, inquire about a service, or offer a recommendation to a friend. Whether it’s to keep a loyal customer or attract a potential lead, you need to be not just visible, but identifiable as a brand they can recognize and…
  • Google Cracks Down on Mobile Usability–Is There a New Mobile Algorithm Ahead?

    21 Jan 2015 | 10:40 am
    Having a mobile friendly site is more important than ever, and this week Google’s making that clear. Over the last week, Google has begun a mass email campaign aimed to alert webmasters if their sites have mobile-usability issues. What Does Mobile-Usibility Mean for Your SEO? If your site isn’t mobile-friendly, Google wants you to know. Google starts off their email message by telling webmasters to “fix mobile usability issues found on [your website here],” explains that mobile-usability impacts a searchers mobile user-experience, and, most importantly: that the…
Log in